Épisodes

  • 7 Ways to Master Sales as a Founder-CEO
    Jan 31 2025

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    Hey, I’m Ray Green. I’m a strategic growth specialist for B2B companies.


    Since this is social media and anyone can claim anything, here’s a quick rundown of my background:

    Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where I doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.


    Former CEO operator for several investor groups where I led turnarounds of recently acquired small businesses.


    Founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com


    Sales & Sales Management Expert in Residence at the world’s largest IT business mastermind.


    Founder of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com


    In this video you'll learn to:

    • Prioritize high-impact sales activities

    • Time block for maximum efficiency

    • Streamline your entire sales process (This will create more time and get more leads)


    As the former Managing Director of the US Chamber of Commerce and a CEO for investor groups, I've helped numerous IT companies scale their sales, and I’ve been through this journey myself. I’ve learned these 7 keys through hard-fought experience, so watch and take control now!


    CHAPTERS:

    00:00 - Avoid Challenges of Founder-Led Sales

    01:03 - Why Founder-Led Sales Is Crucial

    03:02 - Key Functions of Effective Sales Calls

    06:08 - Proven Strategies to Streamline Founder-Led Sales

    19:34 - Actionable Recommendations for Founder-Led Sales


    LI: linkedin.com/in/raymondgreen

    X: x.com/therayjgreen

    FB: www.facebook.com/rayjgreencom

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    22 min
  • I Trained 250 IT Salespeople - Here's Everything You Need To Know
    Jan 22 2025

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    After training over 250 IT salespeople and analyzing real performance data, I've discovered 7 key patterns that separate top IT sellers from everyone else.


    In this video you'll learn:

    • Why top IT sellers address pricing differently

    • The discovery pattern that changes everything

    • How to really use competition intel


    CHAPTERS:

    0:00 - The Performance Study

    1:11 - First Crucial Pattern

    3:55 - Second Sales Pattern

    7:09 - Game-Changing Pattern

    10:25 - Why Discovery Changes Everything

    13:30 - The Missing Pattern

    17:05 - The Competition Pattern

    21:39 - Most Surprising Final Pattern


    LI: linkedin.com/in/raymondgreen

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    25 min
  • See Every Website Visitor (Free B2B Tool)
    Jan 17 2025

    ▸ Book a free 15-min strategy call: https://msp.sale/yt-clarity

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    Want to know who's visiting your B2B website? I'll show you the free tool that reveals exactly who's looking at your pages - and how to set it up in 5 minutes.


    In this video you'll learn:

    • How to identify website visitors by name and company

    • Get LinkedIn profiles and contact details instantly

    • Turn anonymous traffic into real-time sales leads


    Get started with retention.com: https://app.rb2b.com/signup


    ⏰ CHAPTERS:

    0:00 - Free Website Lead Generation Tool

    1:06 - 5-Minute Setup Guide

    3:45 - Integrating with Slack

    4:40 - Using Lead Information

    6:13 - Next Steps


    LI: linkedin.com/in/raymondgreen

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    7 min
  • Niche or Not? The Truth About Scaling Your Brand
    Jan 10 2025

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    How over-niching cost me high-value clients and referrals. I'll share the feedback that changed my entire approach to brand building and market targeting.


    In this video you'll learn:

    • When niching actually hurts your business

    • The difference between offers and brand

    • How to stay flexible while targeting markets


    ⏰ CHAPTERS:

    0:00 - The Truth About Niching

    01:53 - Marketing Changes vs Fundamentals

    04:39 - Brand vs Offer Strategy

    06:43 - The Referral Lesson


    Book your free growth strategy call: https://msp.sale/yt-clarity


    LI: linkedin.com/in/raymondgreen

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    11 min
  • The $9M to $29M IT Sales Framework
    Jan 8 2025

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    How to scale an IT company from $9M to $29M. I'm opening up my complete sales audit framework that I use to create growth plans for high-performing MSPs.

    In this video you'll learn:

    • The 7 pillars of scaling a $20M+ IT business

    • How to identify your highest-ROI changes

    • The RICE prioritization system for rapid growth


    •Get my complete Sales Audit Framework: https://msp.sale/yt-toolbox⏰ CHAPTERS:

    0:00 - $9M to $29M Growth Framework

    0:49 - IT Company Growth Audit

    1:33 - MSP Growth Framework Pillars

    4:51 - Strategic Growth Plan

    7:36 - MSP Sales System Design

    12:55 - Scale Your IT Business Fast

    17:47 - Implementation Guide


    Book your free MSP growth strategy call: https://msp.sale/yt-clarity

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    22 min
  • Add $25K MRR Monthly: My Complete Growth Framework
    Jan 3 2025

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    Learn the exact process I use to help IT companies scale their monthly recurring revenue


    In this video you'll learn:

    • Work backwards from your MRR goal

    • The key metrics that matter at each sales stage

    • Where to focus your improvement efforts


    As a former Managing Director of the U.S. Chamber of Commerce and current founder of MSSP Sales Partners, I'll walk you through my proven framework for identifying and fixing growth bottlenecks.


    ⏰:CHAPTERS:

    00:00 - Identifying Your Business Goals

    02:54 - Understanding Sales Metrics

    03:48 - Sales Process Breakdown

    06:56 - Lead Conversion and Show Rates

    07:58 - Calculating Required Leads

    09:09 - Assessing Current Performance

    11:16 - Prioritizing Action Steps

    14:00 - Framework for Improvement

    17:43 - Need Help? Reach Out!


    📚 MENTIONED IN THIS VIDEO:

    Get the FREE Chief Growth Officer Scorecard: https://drive.google.com/file/d/1aWwKBkU1htdR51j-sW1J6wPi775Kfo2n/view?usp=sharing


    Book a free 15-min strategy call: https://rayjgreen.com/clarity-call

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    19 min
  • The Simple Mindset Shift That Can Double Your Sales
    Dec 27 2024

    ▸ Get My Free MSP Sales Toolbox: https://msp.sale/yt-toolbox

    ▸ Join My Newsletter for Weekly Sales Strategies: https://rayjgreen.beehiiv.com

    Two sales reps, same leads, same tools, radically different results. After leading sales teams at the US Chamber of Commerce, I'll reveal why some reps consistently outperform their peers by 2X.


    In this video you'll learn:

    • The #1 difference between top sales performers and average reps

    • How to turn "bad" leads into consistent sales opportunities

    • The psychology behind 6-figure sales success

    • This practical sales training shows you exactly how two reps with the same resources got completely different results - and how to apply this lesson to your own success.


    ⏰ CHAPTERS:

    0:00 - Sales Success Psychology Revealed

    0:42 - Why Some Sales Reps Always Win

    2:19 - Top Performer Case Study

    3:38 - Sales Mindset Transformation

    4:15 - Implement This Strategy Today


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    7 min
  • Drowning in Business? This ONE Trick Changes EVERYTHING
    Dec 21 2024

    Ever wondered if you're working too hard for too little return in your business? In this powerful episode, host Ray Green shares a harrowing personal story that changed his entire approach to entrepreneurship. After nearly losing his life in a riptide, Ray discovered a profound truth: sometimes swimming harder isn't the answer – you need to change direction entirely.

    Ray, former managing director of the U.S. Chamber of Commerce, opens up about his terrifying experience in the ocean and reveals how this brush with death transformed into a breakthrough business insight. He breaks down why many entrepreneurs get stuck "swimming against the tide" in their businesses and explains how to spot these patterns before they drain your energy and resources.


    Through raw storytelling and practical business wisdom, Ray challenges the common entrepreneurial belief that sheer effort will solve every problem. He shares vulnerable insights about overcoming ego, the critical importance of expert guidance, and how to recognize when you're fighting the wrong battle in business.


    Whether you're feeling stuck in your entrepreneurial journey or simply seeking a fresh perspective on business growth, this episode offers both inspiration and actionable strategies to help you work smarter, not harder.


    Listen now to discover why the hardest path isn't always the right one, and how this ocean survival story might just change the way you run your business forever.


    Featured Book: "Ego is the Enemy" by Ryan Holiday


    Follow Ray Green:

    Website: rayjgreen.com

    Instagram: @rayj.green

    LinkedIn: /raymondgreen

    Twitter: @therayjgreen

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    6 min