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The Moneyball Real Estate Show

The Moneyball Real Estate Show

Auteur(s): Kevin Clayson Steve Earl
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 This is where real estate meets real results. Each week, Kevin Clayson and Steve Earl, founders of Done For You Real Estate, reveal how everyday Americans are quietly building retirement wealth by playing real-life Moneyball with real estate. This isn’t some “swing for the fences” gamble—this is a conservative, proven approach built on hitting real estate singles over and over again. Learn more and get your free Real Estate Game Plan at https://dfy-realestate.com2020 - 2025 Done For You Real Estate Développement personnel Finances personnelles Politique Réussite Économie
Épisodes
  • MAGIC: Success is Magically Formulaic - Ch. 8

    MAGIC: Success is Magically Formulaic - Ch. 8
    Dec 9 2025
    • Kevin opens with a story about a magician using a penny, a toilet paper cannon, and a leaf blower to create an “impossible” trick.
    • How the trick actually worked: palming the coin, using the toilet seat and TP storm as cover, and revealing the penny with initials “magically” on his tongue.
    • Parallel to real estate: what looks like magic from the outside is actually hours of practice, failed attempts, and a precise formula executed consistently.
    • Steve connects the idea to spiritual habits: showing up at church, praying, and keeping commitments—over half of success is simply showing up and honoring your commitments.
    • How Kevin and Steve reverse-engineered their own wins and failures into the Moneyball Real Estate system and principles.
    • Why single-family rentals (SFRs) are surprisingly liquid when bought in the right markets, at the right prices, with the right structure.
    • Ways to access liquidity from SFRs:
      • Selling into a large buyer pool
      • Refinancing
      • Using a HELOC
      • Cash flow over time
    • Introduction of the “magic number”:
      • Input = total out-of-pocket investment
      • Output = total profit on sale after 10 years (the magic number)
      • Then converting that magic number into average annual ROI.
    • Key expense-side numbers in the Moneyball analysis:
      • Purchase price
      • Loan amount
      • Monthly PITI (principal, interest, taxes, insurance)
      • Property management fees
      • Vacancies and repairs
    • Key income-side and growth numbers:
      • Estimated monthly rent (data-driven from in-market managers)
      • Rent growth assumptions (around ~3% annually)
      • Multiple appreciation assumptions (3.5%, 5%, and “what if it’s higher?”)
    • The Average Monthly Increase (AMI) as a favorite metric: turning a 10-year profit into a monthly “magic” benefit.
    • Breaking down:
      • Monthly cash flow
      • Monthly principal reduction (tenants paying down your loan)
      • Monthly depreciation/tax savings
      • Combined into Monthly Combined Cash Increase.
    • Why cap rate is included but not central to Moneyball-style decision making.
    • The difference between:
      • Cash-on-cash return (just cash flow)
      • Combined cash-on-cash return (cash flow + principal paydown + tax savings).
    • General rule-of-thumb targets for a purchase-worthy Moneyball property:
      • Combined cash-on-cash return in the high single digits
      • AMI over $700/month
      • Annualized total return over 13%
      • Total profit on sale over $100,000 after 10 years.
    • Understanding P&L vs real performance:
      • Why properties can show a loss on paper but still produce strong positive cash flow.
      • The role of depreciation and amortized costs in creating tax losses.
    • How DFY uses a hybrid statement to reconcile real cash flow with tax benefits.
    • Emphasis on predictable, consistent, ethical investing:
      • Buying conservatively priced SFRs
      • Focusing on win–win deals for sellers, tenants, managers, and investors
      • Using 1031 exchanges and refinances to grow instead of cashing out and killing the goose.
    • Closing idea: There’s no cheat code or secret shortcut—just a clear formula anyone can follow if they’re willing to be patient, disciplined, and ethical.

    Subscribe to the Weekly Newsletter:

    Get weekly deals, market updates, blog posts, and more delivered straight to your inbox.
    👉 Join the list here

    Ready to Build Your Game Plan?

    Book a call with Kevin and see what your personalized real estate roadmap could look like.
    👉 dfy-realestate.com

    Connect With Us:

    Email Kevin directly: kevin@dfy-realestate.com

    Learn more about DFY’s done-for-you investing approach at dfy-realestate.com
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    36 min
  • PERSPECTIVE: Keeping Proper Perspective - Ch. 7

    PERSPECTIVE: Keeping Proper Perspective - Ch. 7
    Dec 2 2025

    In this episode:

    Steve shares the unbelievable story of his wife’s sudden heart attack during a mountain bike ride—and the surprising perspective of a young boy who noticed only the “awesome bike.”

    Why perspective is a light switch you control, especially when the path toward your financial goals feels dark or overwhelming.

    The conference room analogy that reframes how to approach your financial journey—with or without guidance.

    How perspective directly influences market selection in real estate.

    Why focusing on the right property matters more than falling in love with a geography.

    A guided walk-through of the four major categories in DFY’s investment score:

    Economics

    Demographics

    Geography

    Investor Friendliness

    Why fulfillment—not hustle, not comparison—is the real heartbeat of the Micro-Wins mindset.

    Subscribe to the Weekly Newsletter:

    Get weekly deals, market updates, blog posts, and more delivered straight to your inbox.
    👉 Join the list here

    Ready to Build Your Game Plan?

    Book a call with Kevin and see what your personalized real estate roadmap could look like.
    👉 dfy-realestate.com

    Connect With Us:

    Email Kevin directly: kevin@dfy-realestate.com

    Learn more about DFY’s done-for-you investing approach at dfy-realestate.com
    Voir plus Voir moins
    31 min
  • EARNED: Success is Earned, Not Given - Ch. 6

    EARNED: Success is Earned, Not Given - Ch. 6
    Nov 18 2025
    00:00 – 02:23 | Success is earned, not given & Kevin’s two careersKevin introduces Chapter 6 and the core principle: invisible moments culminate in visible results. He contrasts his complacent basketball years with his hyper-prepared speaking career to show how effort (or lack of it) shapes outcomes.02:23 – 04:49 | The fallacy of “overnight success” & Jerry Rice’s grindKevin breaks down Jerry Rice’s legendary work ethic—offseason workouts, brutal conditioning, and extra reps—to show that what looks inevitable on Sundays was actually forged in private.04:49 – 07:13 | Steph Curry: practice in private, rewarded in publicSteph Curry’s story illustrates micro wins in numbers: millions of practice shots vs. thousands of made threes in games. Kevin shows how only a tiny fraction of effort is ever seen, but all of it is required.07:13 – 09:36 | The cost of success & DFY’s invisible work (Steve’s segment)Steve shares his daughter’s hockey journey—sacrifice, focus, and relocating for opportunity. He ties it to DFY, explaining how years of unseen work, failed attempts, and refinement sit behind the “simple” experience clients see today.09:36 – 11:53 | Real estate application: purchase-worthy properties vs. “good deals”Kevin transitions the principle into real estate. Success in investing is built on continual, quiet, expert effort to find purchase-worthy properties—not on flashy “deals” or lucky breaks.11:53 – 14:15 | Myth #1: Price alone doesn’t make a good dealHe debunks the idea that “cheap = good.” Kevin walks through low-price, high-headache properties and high-price, high-risk ones, emphasizing that stress, time, and tenant issues must be part of the equation—not just numbers on paper.14:15 – 16:34 | Myth #2: Instant equity and the “you make your money when you buy” mantraKevin dismantles instant equity as a universal goal, explaining that the “discount” often shows up later as rehab costs, time, or risk. He explains why flipping is a different game and not aligned with Moneyball’s consistent singles strategy.16:34 – 21:22 | Myth #3: Cap rate as the ultimate metricHe breaks down what cap rate really measures, how it can actually go down as values go up, and why relying on it as a be-all-end-all metric is dangerous—especially when you’re using leverage.21:22 – 26:08 | Myth #4: Cash flow & the 1% rule in changing marketsKevin explains the 1% rule, then shows how it was born in a very specific post-2008 context. He uses a 10-year example to illustrate how strict cash-flow rules could make investors walk right past six-figure opportunities.23:44 – 28:34 | Rethinking negative cash flow as retirement fundingHe reframes a small monthly shortfall as an intentional contribution to a long-term wealth-building vehicle. Negative cash flow becomes a strategic “retirement payment” into an appreciating, debt-paydown asset.26:08 – 30:57 | The Moneyball approach: purchase-worthy > “good deal”Kevin introduces Moneyball Real Estate’s core lens: focus on high-demand, middle-class neighborhoods and properties that are easy to own and manage. He defines “purchase-worthy” properties and explains why market value, not just appraised value, matters.30:57 – 33:21 | The ideal Moneyball property & tenant profileHe outlines the target property type (3–4 beds, 2 baths, 2-car garage, middle-income areas near amenities) and why property managers love this sweet spot. It attracts stable tenants and keeps headaches low—key to long-term success.33:21 – End | Idea summary & micro-win action stepsKevin recaps the chapter’s core ideas and offers three micro-win challenges: recognize your own invisible progress, upgrade how you define a “good deal,” and start identifying high-demand, low-supply opportunities that align with the Moneyball mindset. Subscribe to the Weekly Newsletter:Get weekly deals, market updates, blog posts, and more delivered straight to your inbox.👉 Join the list here Ready to Build Your Game Plan?Book a call with Kevin and see what your personalized real estate roadmap could look like.👉 dfy-realestate.com Connect With Us:Email Kevin directly: kevin@dfy-realestate.comLearn more about DFY’s done-for-you investing approach at dfy-realestate.com
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    38 min
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