In this episode of The Digital Shift™, Natasha Roberson takes you on a deep dive into the transformative power of automating your customer journey. From awareness to conversion to retention, Natasha outlines the critical stages of the customer experience and how automation bridges the gaps where many businesses fall short.

Discover how automations like welcome sequences, follow-up workflows, and retention campaigns can save time, increase conversions, and turn customers into raving fans. With real-world examples and actionable advice, this episode is a must-listen for entrepreneurs ready to serve their customers at the highest level while scaling their business efficiently.

“Automation isn’t just a tool—it’s the key to creating consistent, meaningful connections that build loyalty and trust.”

Who This Episode is For:

•Entrepreneurs and business owners overwhelmed by manual follow-ups and inconsistent customer journeys.

•Social marketers and network marketers looking to nurture their leads and retain more customers.

•Anyone ready to embrace technology to scale their business without losing the personal touch.

Actionable Step:

Review your customer journey. Identify one stage—awareness, conversion, or retention—where you can implement an automation, such as a welcome sequence or retention campaign, and take action to set it up this week.

Key Topics Covered:

•The Customer Journey Stages: Awareness, consideration, conversion, retention, and advocacy—and where most businesses miss out.

•Why Automation is Non-Negotiable: The time limitations of manual follow-ups and how automation ensures consistent touchpoints.

•3 Automations You Can Implement Today:

1.Welcome Sequences: Build trust and introduce your brand with automated onboarding.

2.Follow-Up Workflows: Ensure every lead receives the information they need to convert.

3.Retention Campaigns: Keep customers engaged and encourage repeat business with drip campaigns.

•Real-Life Success Story: A client who implemented automation and saw $1,200 in sales in just one weekend.

•Breaking Down the Numbers: Why consistent follow-ups (5-14 touches) are critical for increasing conversions.

•Self Made Hub Tools: How our automation templates and systems make implementation easy for businesses of all sizes.

Ready to transform your customer journey with automation? Start simplifying your systems today with the Self Made Hub. Sign up for a free trial at www.self-made.biz/membership-options.

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Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 10 week accelerator here: www.self-made.biz/accelerator

Want to infused tech but you'd rather have the full marketing system built for you? You can visit us here for ala carte: www.self-made.biz/price-list or here for a complete system: www.self-made.biz/done-for-you-vip

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Jessica Green @iamjessgreen
Natasha Roberson @momtomillionaire