In this episode we are diving deep into something every entrepreneur experiences at some point... avoidance. Whether it’s not checking your Stripe account, ghosting your content calendar, or avoiding that DM to the coach you’ve been binge watching, the truth is, avoidance is never just about being “lazy” or “busy.”

Avoidance is subconscious self protection.

I’ll be sharing the exact ways I spot true avoidance in clients, the subconscious patterns driving it, and the NLP tools and rewiring techniques you can use to break free. This episode is full of practical subconscious work and identity prompts, so make sure to pause, reflect, and come back to this one whenever you need a reset.

You’ll also find the full set of journal prompts we worked through in the six areas of avoidance down below to help you go even deeper.

Finances:

• What was the emotional tone around money growing up?
• What would it mean about me if I saw a £0 day?
• What story am I telling myself about wealth and safety?
• How would the version of me who manages money with ease feel every time she logs into her accounts?

Boundaries:

• Where in my life did I learn that having needs was unsafe?
• What do I fear people will think if I stop overgiving?
• How would my business thrive if I created space for myself first
• Which version of me is scared to disappoint people and what does she need instead?

Planning:

• Where in my past did structure lead to pain?
• What’s the benefit of staying vague?
• What version of me would thrive with a 90 day plan? What does she believe?
• Am I willing to fail forward or am I waiting to be perfect before I begin?

Systems:

• What do I make it mean about me if I rely on systems?
• Where did I learn that chaos = success?
• What story do I have about being supported?
• Who benefits when I stay in disorganisation and what am I avoiding?

Investing:

• What emotion do I associate with investing in myself?
• What’s the worst-case scenario I imagine when I invest?
• What would it feel like to be fully supported?
• What would the highest version of me invest in and why?

Selling & Visibility:

• What did I learn about women who are visible and confident?
• What do I believe people will think of me if I show up fully?
• What does ‘selling with power’ mean to me and what scares me about that?
• Who do I become when I stop waiting to be chosen and start claiming my space?

• The neuroscience behind why we avoid what we say we want
• The difference between procrastination and subconscious protection
• How to reframe avoidance using NLP tools
• Where avoidance is likely hiding in your business
• Journal prompts and identity work for moving through resistance
• Future pacing and nervous system regulation for safety
• How to create subconscious momentum in business

“Avoidance isn’t laziness, it’s your subconscious pulling you away from what it doesn’t yet feel safe to hold.”

• Rebecca Haydon

More about The Subconscious Expert:

Welcome to The Subconscious Expert, the podcast where your subconscious becomes your one-way ticket to the mind-blowing results you desire in your life and business!

I’m your host, Rebecca Haydon, The Subconscious Expert who went from being stuck in victim mode to a multi 6 figure business owner. Each week, I will be giving you the subconscious tools and techniques so you can become the woman who is living out her vision with a life and business that she is truly OBSESSED...

Are you making moves in your business from power… or from fear? In this episode I dive deep into the subconscious patterns that drive your decisions, especially the ones that look “strategic” on the surface but are actually rooted in self-doubt, urgency, and survival.

From launches that feel heavy to pricing that doesn’t match your power, this episode breaks down what fear based action really looks like, why your nervous system might be resisting growth, and how to shift into a place of true subconscious safety and self leadership.

Get ready for aha moments, powerful reframes, and tangible NLP tools you can use today to step into your next level not by doing more, but by becoming the woman who leads from certainty, trust, and power.

Topics covered on How to Tell If You’re Making Business Moves from Fear or from Power:

• The difference between fear-driven and power-driven strategy
• What your subconscious is really protecting you from (and why)
• How nervous system dysregulation shows up in business
• 5 signs your decisions are coming from fear
• Rewiring tools from NLP and subconscious anchoring
• Building emotional safety around visibility, pricing, and consistency
• Becoming the woman who leads, instead of proving

"You can’t create power-driven results from a fear-driven identity. The subconscious has to feel safe with what you’re stepping into — or it will protect you from the very thing you want."- Rebecca Haydon

More about The Subconscious Expert:

Welcome to The Subconscious Expert, the podcast where your subconscious becomes your one-way ticket to the mind-blowing results you desire in your life and business!

I’m your host, Rebecca Haydon, The Subconscious Expert who went from being stuck in victim mode to a multi 6 figure business owner. Each week, I will be giving you the subconscious tools and techniques so you can become the woman who is living out her vision with a life and business that she is truly OBSESSED with.

I have said it before, and I will say it 100 times again: "Your business can't outgrow your mindset, and if you want to grow your business, it always starts with growing your subconscious." So let's dive into the subconscious breakthrough you so deeply deserve.

Let’s be honest, how many times have you told yourself, “I don’t want to be salesy” or “I don’t want to talk about my offer too much”?

You’re not alone and this episode is your permission slip to release the guilt that’s been secretly driving your sales. Because the truth is: your strategy isn’t the problem. Your subconscious conditioning is.

In this episode, I’m diving into the subconscious roots of why selling might feel like proving. Why high-ticket offers might bring up guilt. And why you’re subconsciously over-explaining, overgiving, or undercharging, even when you know your work changes lives.

We’re going deep into the nervous system responses, the “good girl” conditioning, and the internal rewiring that allows you to finally sell with certainty, self-leadership, and power.

If you’re ready to stop justifying and start leading, this episode is for you.

• The subconscious roots of sales guilt and why it feels safer to over-explain or shrink
• How childhood patterns and praise shaped your current visibility blocks
• The real reason your pricing, CTA, or offer still feels “sticky”
• Signs you’re selling from proving instead of power
• Journal prompts to shift from guilt to grounded confidence
• Identity work to rewire how you hold, share, and sell your work
• The subtle but powerful difference between hustle energy and embodied leadership

Connect with Rebecca Haydon:

• Apply to work with me
• The Subconscious Membership
• Come say hi on Instagram | Facebook | YouTube

Find the full show notes & more resources at https://rebeccahaydon.com/podcast