Résultats Éditeur "Phoenix Books" dans Gestion et leadership

Here is the rags-to-riches story of the man who sliced, diced, and julienned his way into our hearts and wallets—Ron Popeil—packed with hands-on, nuts-and-bolts guidance on how anyone with a product idea can make big money.

Tom Peters sees a problem with the way people do business today: Those who like to get things done are thwarted by absurd organizational barriers and by the egos of petty tyrants. His vision: Employees who dance from project to project; enterprise that reduces the bureaucracy to almost nothing; societies that educate their young to break the rules and invent vivid new futures. Re-Imagine! focuses on how the business climate has changed and how the new world of business works. Peters explores innovative strategies for overcoming outdated company values and procedures.

We've all heard the expression, "Use your head!" But what exactly does it mean? Dr. de Bono, regarded by many as the world's leading authority on conceptual thinking, shows you how to get your brain working better. You'll find out how to use your intelligence more creatively, dynamically, and successfully with his exciting Masterthinker course. Learn the thinking skills that major corporations pay de Bono tens of thousands of dollars to teach.

Looking for career advice, tips on how to write a resume, improve interview skills, or dress for success? Then this is not the book for you. But if you're willing to take charge of your career and be responsible for the choices you make, then get ready to take yourself to the top."

Let America's foremost authority on management prepare you for the 21st century. Peter F. Drucker's wide-ranging guide explores such topics as the new cost savings revolution in retailing, the urgent requirement for each company to have a "theory of the business," and the need for executives to seek new kinds of information through new technology.

As a star safety for the Los Angeles Rams, Johnnie Johnson's personal approach to the game of football helped him to excel for 10 years. Today, Johnson uses that same personal approach to get ahead in the business world, where he owns 2 companies - a personal development firm and a highly successful real estate agency. Find out the secrets of Johnson's method in this powerful, engaging account, which shows how to take immediate control of your life.

Using the metaphor of "the game," this audio illustrates how conscious inattention ("caring, but not that much") will produce heightened awareness, self-confidence, and a greater sense of mastery, as well as convey options where none seem apparent, in all your interpersonal dealings.

Have you ever dreamed of leaving the rat race and going out on your own? Maybe you've thought about starting a small business, becoming a business consultant, or turning a hobby into a part-time job. No matter what sort of self-employment interests you, you will have questions and you will need some guidance.

The new business management model begins with customer focus and ends with customer satisfaction. Companies intent on tracking their customers changing requirements and improving their services are encouraging their employees to interact with customers on a frequent basis. In an effort to learn more about what customers want, they have demonstrated that strengthening relationships with customers is critical to sustained growth and profitability.

Whether you're a new supervisor or an experienced manager, this inspiring audio will give you hundreds of ideas and strategies you can put to work immediately to get the most from your people. Based on Dun & Bradstreet's popular seminar "How to Be a Successful Supervisor," this dramatic program will strengthen your supervisory skills and make you a more productive, effective and successful manager.

Since its premiere issue, the award-winning journal Leader to Leader, published by The Drucker Foundation, has presented the best thinking from leaders for leaders. This recording collects some of the best contributions to the journal from the likes of management pioneer Peter F. Drucker, Southwest Airlines leader Herb Kelleher, and Pulitzer Prize-winning, best selling author Doris Kearns Goodwin.

The Portable M.B.A. in Marketing offers an upper-level marketing curriculum, updated and applied to today's - and tomorrow's - managers. It illuminates the key issues facing today's companies: the rediscovery of the customer, the quest for total quality, global competition, and the challenges of innovation, all of which are necessary components of the competitive edge in the global economy.

Managers, organizations, and even whole societies repeatedly get trapped into solving the wrong problems. Errors can be traced to one fundamental flaw-misdirected thinking. Leading business professor Ian Mitroff asserts that the ability to spot the right problems, frame them correctly, and implement appropriate solutions is the true competitive edge of the successful and prosperous organization.

The intense competitiveness of today's economic world makes outstanding leadership a basic necessity. No matter how carefully an organization is designed to create the right atmosphere, structures, procedures, and managerial behavior, the nature of our rapidly changing environment means major changes are needed more frequently than ever before.

Welcome to the communication-intensive Fifth Wave where achievement is more than just graduating from a good school and obtaining a set of skills. In an era where information travels and technology spreads almost instantaneously, the next frontier is about us, not the external forces that we often blame for our own lack of achievement. Great strides and advantages in competitive business are now attained through self-knowledge, available to everyone regardless of your skills or education.

Employing a geocentric perspective, Herb Cohen shows you how others often see bargaining as an enriching social exchange akin to an art form. Then, by recounting his own colorful cross-cultural encounters, he takes you through the steps of this delicate dance. Afterwards, he provides a point-by-point analysis - ten tidbits and practical techniques - that you can use in reconciling all differences.

Designed to carry tomorrow's leaders into the 21st century, this guide carries through on the strengths that made its predecessor a classic, offering contributions from an international team of experts from today's top business schools. You'll get an overview of all the major business school topics: management, finance, economics, marketing, leadership, strategy, and much more.

"You're hired!" If these are words you're longing to hear, listen to this. Kiplinger's no-nonsense, hands-on guide will help you develop a job campaign strategy and land a job that meets your criteria. You'll learn about every step of the search, from deciding what kind of work you're suited for, to marketing yourself, to interviewing for first place, to making the final decision. These are tactics that work - and will have you working, too!

Learn what every entrepreneur needs to know - without spending time and money on business school. In this remarkable guide, written by highly respected Babson College Professor William D. Bygrave, you'll discover how top MBA programs prepare their students to succeed in today's increasingly small business-based economy. You'll find solid, substantive information on starting and managing your own business, strategizing for growth, and understanding legal and tax issues - all presented in an interesting way.

Top best-selling business author, James A. Belasco teams with corporate leader Jerre Stead, CEO of Ingram Micro, Inc. to create the ultimate business guidebook for the future.