Résultats Éditeur "Blackstone Audio, Inc." dans Réussite personnelle

In Brokenomics, author Dina Gachman shares the lessons she's learned about how to live large in the cheap seats. Through stories both painfully honest and laugh-out-loud funny that anyone can relate to, Dina reveals all the tricks you need to live the good life without spending a ton of money.

Branding is ultimately the way you differentiate your product from the competition. Whether you're selling a celebrity image, automobiles, or a financial service, your goal is to make your brand the most recognizable by the consumer. But there's much more to effective branding than a memorable slogan and ubiquitous advertising; public relations is becoming key to the entire strategy.

In this life-transforming book, Larry Ackerman will introduce you to the person you were meant to be - and already are. The secret to uncovering your purpose, he explains, is built into you in the form of a code: the identity code. Much like your genetic code, your identity code provides a complete map of how you were designed to live. As you are guided through eight essential questions, you will discover the unique characteristics that define your potential for creating value in the world, for making a contribution that springs naturally from the core of your being.

When Guerrilla Marketing was first published in the 1980s, Jay Levinson was the first person on the block with an innovative, take-no-prisoners approach to marketing for the small business owner. In this updated '90s edition, Levinson has expanded and revised his wisdom to include the fastest-growing markets in the '90s with tips on how to reach and keep them.

Guerilla P.R. Wired transports Michael Levine's legendary street-fighting P.R. tactics to the wide-open domain of the World Wide Web. Motivating, brilliant, and filled with invaluable strategies for getting maximum attention regardless of your budget, Guerrilla P.R. Wired will show you how to get noticed now and help you craft a message that is both powerful and profitable in today's fast moving, wired world.

Mark Twain has said, "The two most important days of your life are the day you are born and the day you find out why!" This motivational audio seminar offers tools designed to help you discover, develop, and dive into what you are uniquely created, crafted, and called to accomplish in life.

Here's the first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications. This groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax, as well as via e-mail and the Internet.

In this insightful, thoroughly entertaining book, countless similar case studies of as luck would have it are presented, offering a fascinating survey of the phenomenon. Weaving the subjects' own beliefs about their experiences with compelling research on chance, probability, and luck psychology, As Luck Would Have It also includes research on how to prepare for luck, how to deal with it when it arrives, and how to make the choices that will most benefit you. Are you ready?

Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a small-business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, it's unlikely that you have your own high-powered publicist. Guerrilla P.R. 2.0 offers all the resources necessary to mount your own campaign and get the media exposure you need.

In the race to become multitasking superhumans, we've lost touch with the actual root of where all these valuable skills are found. This audio gives you the training you need to set yourself apart from others and to advance to the next stage in your employment, whether you are just starting out or need to reinvigorate your career. Some of the best business minds at work today identify the principles of productivity and elevating your career.

Outsmarting Goliath confronts this paradox: many of today's consumers turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-size-fits-all service and impersonal sales help. Yet a single phone call, a cleverly crafted letter, a stunning catalogue, winning ad, or a well-prepared face-to-face presentation can change a customer's perception.

To succeed in business today, you must be strong, smart, competitive, resilient, tenacious, and fearless. If you want to be heard at work, you must speak up. If you want to drive change, you need an action plan. If you want to keep your job in an increasingly competitive world, you must show on a daily basis how you add value to your company. In short, if you want to succeed, you need good, old-fashioned backbone.

In clear and concise language, Michael Levine, one of the top public relations counselors in the country, reveals the same procedures he uses every day to get press on major stars - and how those strategies can be utilized on little or no budget. Using case histories and tips from his own experiences, Levine shows you how to think like a publicist and map out a strategy for success.

James Murphy, one of America's top fighter pilots, has the answers. By combining the cool calculation of a four-star general and the hot-blooded nerve of a combat pilot, Murphy's "modern business warrior" is uniquely qualified to prioritize, maintain focus, assess risk, and develop the kind of teamwork necessary for long-term success.

Don’t just survive Obama - learn how to outsmart his big-government socialist system and thrive! Wayne Allyn Root is no stranger to risks and challenges. From his career as a businessman and television host to his emergence as a mega-pundit on virtually every major news outlet, Root has learned how to turn setbacks into success and adversity into prosperity. And you’re going to need his expertise as you and your family tackle the biggest challenge facing Americans today: Barack Obama’s second term in the White House.

This recording of the live presentation of "WorkHappier: Inspiring an Engaged Workplace" offers listeners practical methods forachieving a happier environment at work, at home, and at play. All of life isinterconnected. What affects one part seeps into the others. In addition,research shows that happier workplace environments are more productive, safer,and more profitable. This audio program is filled with a good measure of motivation and humor. Julie Ann's ideas will build a positive and productive environment into every business.

Kim Kristensen has been in some of the most demanding situations a leader can experience. As an officer he led soldiers into battle many times, where making decisions was literally a matter of life and death. Later he applied his experiences of leadership to the worlds of business, local government, and diplomacy as well as at the Danish royal house, where he currently serves as master of ceremonies.

For this book, author Diane Conway approached a police officer, a waitress, a politician, a lawyer, a cab driver, and many others, and asked them each the same question: "What would you do if you had no fear?" The results, chronicled in this book, were both surprising and enlightening.

Are you ready to win in the boardroom and in the bedroom? Winning in the boardroom (or office) and in the bedroom (keeping your husband satisfied) takes work—yes, work. This audiobook will teach you principles to transform your attitude, a boring sex life, and a complaining spirit into one that embraces life and expects joy. Change your life from "just barely getting by" to thriving and let Tunita Bailey, real estate professional and financial lifecoach, show you how.

Debra Traverso tells you how to prepare for the surprises most likely to throw small businesses off course. She helps you anticipate both predictable hurdles and devastating ordeals, so that no crisis will catch you off guard. No need to waste emotions, time, and money when a crisis hits: you can get a good night's sleep!