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In this book, David Ryder, who has 20 years' experience of field and telesales, exposes the key strategy to handling objections. This book will equip you with the tools you need not just to resolve objections, but to prevent them from even coming up in the first place. You'll keep the prospect on side and have them asking you what the next step is!

In this book, David Ryder, who has 20 years' experience of field and telesales, takes you step by step through this essential element of the sale. He explains how to prepare, what questions to ask, when to speak, what to say and how to stack the odds in your favour so that the prospect will want you to take them on as a client

This book is for you if you are worried about: - skyrocketing fuel and heating costs - rising food bills - expensive mortgage payments - the threat of losing some or all of your income - the nightmare scenario of losing your home. If you're facing the prospect of having to work extra hours, take a second job or cut back on spending to make ends meet, then don't panic. There's no need to give up family time or to work day and night.

You need customers but don't know how to get them. You do NOT want: gurus talking in lofty terms about having the right attitude, understanding psychology and other great sounding but ultimately unhelpful theories. You do want: a SIMPLE, practical guide on how to sell over the phone or how to arrange meetings that you can convert to sales. No gimmicks. No tricks. No nonsense.

The "Martin Lewis of investing" provides an easy-to-follow, step-by-step guide on how to: - Save 90% On Investment Costs - Copy the big investment companies' investment selections for FREE - Select a GOOD investment company to put your money with - Make your investments do the work while you get on with your life - Be shocked at the crazy fees and charges that most people are paying.