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In 1972, Martha "Marty" Goddard volunteered at a crisis hotline, counseling girls who had been molested by their fathers, their teachers, their uncles. Soon, Marty was on a mission to answer a question: Why were so many sexual predators getting away with these crimes? By the end of the decade, she had launched a campaign pushing hospitals and police departments to collect evidence of sexual assault and treat survivors with dignity. She designed a new kind of forensics tool—the rape kit—and new practices around evidence collection that spread across the country.

A father cleans up after his toddler and imagines a cup that won't spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these - the sippy cup, the cell phone, and an ingenious hospital bed - we can learn how people imagine their way around "impossible" problems to discover groundbreaking answers.

A father cleans up after his toddler and imagines a cup that won't spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these—the sippy cup, the cell phone, and an ingenious hospital bed—we can learn how people imagine their way around "impossible" problems to discover groundbreaking answers. Pagan Kennedy reports on how these enduring methods can be adapted to the twenty-first century.