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Former Nike CMO Greg Hoffman shares lessons and stories on the power of creativity drawn from almost three decades of experience within Nike. A celebration of ingenuity and a call-to-arms for brand-builders to rediscover the human element in forming consumer bonds, Emotion by Design is an insider’s guide to unlocking inspiration within a brand and building stronger emotional connections with consumers.

Winner of the Pulitzer Prize for his acclaimed novel about North Korea, The Orphan Master’s Son, Adam Johnson is one of America’s most provocative and powerful authors. Critics have compared him to Kurt Vonnegut, David Mitchell, and George Saunders, but Johnson’s new book will only further his reputation as one of our most original writers. Subtly surreal, darkly comic, both hilarious and heartbreaking, Fortune Smiles is a major collection of stories that gives voice to the perspectives we don’t often hear, while offering something rare in fiction: a new way of looking at the world.