Résultats lu par "Jonah Sachs" dans Toutes les catégories

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.

Learn how to take the bold yet intelligent risks that will help you thrive in business - and in life. How can you challenge and change yourself when you need it most? We're creatures of habit, programmed by evolution to favor the safe and familiar, especially when the stakes are high. This bias no longer serves us in a world of constant change. Through stories of trailblazers in business, health, education and activism, Jonah Sachs reveals a path to higher performance and creativity for anyone ready to step out of their comfort zone.