Art Business

Early in his sales career, world-renowned sales expert Brian Tracy couldn't find a way to overcome that simple five-word objection and close the sale. Then he discovered a technique that worked. Business boomed. Tracy broke every sales record in his company and increased his income twenty-fold. Since that breakthrough many years ago, Tracy has meticulously studied and collected the best of the best in sales-closing techniques.

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson.

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

This brilliant adaptation of the ancient masterpiece The Art of War shows women how to use Sun Tzu's philosophy to win in every aspect of life. In the West, when we think of war, we imagine battle, casualties, brutality. But Sun Tsu, who wrote The Art of War 2,500 years ago, was Chinese, and their view of war is not about fighting. It is about determining the most efficient way of gaining victory with the least amount of conflict.

Tanto la manipulación como la persuasión son habilidades de tipo social o relacional, se trata de dos posibles estrategias para perseguir el mismo objetivo y ¿cuál es ese objetivo que buscan tanto la manipulación como la persuasión? Es simple, generar una acción en la otra persona, entonces ¿cuáles son las diferencias entre manipular y persuadir? si ambas buscan lo mismo.

Be calm...stop stressing...embrace the universe...try yoga...be fulfilled...and that's an order! We're overwhelmed with these sorts of commands, and we often torture ourselves to "try harder," yet somehow we never feel we've done quite enough. It's about time we stop pushing ourselves to do what we think we're supposed to do, and instead simply allow ourselves to be angry, be tired, be silly, be passionate - to stop giving a shit, and just be.

Selling is the cornerstone of our economy and our society. Everyone sells - some just do it better than others. The million-dollar sales pros know that to sell well requires a complex set of skills, as well as the willingness to perfect relations with the customer. There is no one in the sales arena better versed on the subject of the Big C - the customer - and the significance of service and satisfaction tactics, than Barry J. Farber.

This is an audiobook for artists and creative humans. The Rogue Artist's Art Marketing Guide helps artists and creatives figure out unique and fun ways of putting themselves and their art out there. Award-winning artist Rafi Perez brings his unique and silly experience and insight of marketing yourself as an artist using your own special brand of creativity.

Mastering the Art of Oral Presentations is your expert guide to delivering memorable and effective speeches and presentations. Whether selling a product, offering a service, or bidding for a contract, your oral presentation skills can often determine success or failure. This invaluable resource delivers real-world advice and proven strategies to elevate your game and close the deal. Comprehensive coverage of preparation procedures, delivery techniques, and presentation strategies provide you with the tools and knowledge to motivate and persuade your audience.

Guy Windsor’s historical martial arts training manuals are legendary. His first was published in 2004, and he’s been producing them ever since. They generate about half his income. So he is expert in writing, publishing, and marketing books for historical martial artists, and in this book he’ll teach you how to do it. The goal of training manuals is to teach skills.

Changez de carrière et de vie et prenez les choses en mains dès maintenant ! Vous en avez assez de votre travail actuel ? Vous ne vous sentez pas épanouie ? Vous voulez changer les choses, mais vous ne savez pas comment faire ? Ce livre est fait pour vous !

Is inaction causing you to miss out on big opportunities? Are you afraid you’ll never live life to the fullest because you can’t get out of your way? Do you constantly wonder what your life could have or should have been? Is the fear of failure preventing you from moving forward? I’ll teach you step by step how to break the mental chains that you back from taking action. This book is about actionable small changes that you can start using from day one.

In Post-Traumatic Thriving: The Art, Science & Stories of Resilience, world-renowned expert on disasters and trauma Dr. Randall Bell interweaves science and academic research with stories of people who have not just survived, but have used their trauma as their fuel to thrive.

In The Entrepreneurial Artist: Lessons from Highly Successful Creatives, Aaron Dworkin offers an engaging, practical guide to achieving artistic fulfillment, both personally and professionally. Based on the accomplishments of Shakespeare, Mozart, and several contemporary creatives, these lessons will help you realize your goal - no matter your medium. Dworkin personally interviewed Emmy-winning actor Jeff Daniels, Tony-award winning choreographer Bill T. Jones, Grammy award-winning musician Wynton Marsalis, and Pulitzer Prize winner Lin-Manuel Miranda, among others.

Serial entrepreneur and The Final Pitch creator and host John Aguilar shares valuable lessons, tips and techniques he picked up from years of producing and hosting the reality pitching show. In this book, he straddles the East and the West to interview world-renowned investors, venture capitalists, conglomerates, startups, creatives, and legal and financial experts to identify the components of a pitch that makes an impact—whoever you are, wherever you are, and at whatever stage of your idea, start-up, or scale-up.

During the upheavals of 2007-9, the chairman of the Federal Reserve had the name of a Victorian icon on the tip of his tongue: Walter Bagehot. Banker, man of letters, inventor of the Treasury bill, and author of Lombard Street, the still-canonical guide to stopping a run on the banks, Bagehot prescribed the doctrines that - decades later - inspired the radical responses to the world's worst financial crises.

This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international. Its aim is invincibility, victory without battle, and unassailable strength through understanding the physics, politics, and psychology of conflict.

The Art of Strategic Decision-Making will teach you to seize control of your life and make sure your decisions aren’t making you. This book cites years of research and scientific studies about what constitutes a great decision and the factors that will inevitably lead you there. It is an in-depth look at human nature and psychology and why we make decisions in the way we do - for better or for worse. This book is packed with theory, but it is all practical and actionable. Use these mental models and pieces of analysis on your decisions today.

Discover how to transform your volunteers from occasional helpers to dedicated champions - even if you've struggled with volunteer management before! Are you finding it difficult to attract and retain dedicated volunteers? Does your recruitment feel like a revolving door, with newcomers leaving as soon as they arrive? Managing volunteers from diverse backgrounds can be challenging, but you're not alone. This comprehensive guide provides practical solutions based on real-world experiences and cutting-edge research.

À travers ce classique de la vente, Orison Swett Marden, présente les principes indémodables sur la façon de réussir à vendre ce qu’on est et ce qu’on possède quel que soit le moyen ou l’époque ! Plus qu’un livre de vente, c’est un livre de relation vendeur client, et où l’argent n’est que le résultat ! Vous voulez de meilleurs résultats ? Alors maîtrisez L’Art de La Vente !