Arts Management

Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting competitive retaliation, how to attack a competitor's weak points, and how to maximize the power of market information for competitive advantage.

The Art of War is a renowned ancient Chinese military treatise written by Sun Tzu, a military strategist and philosopher. Composed around the fifth century BC, it provides valuable insights into warfare and strategy. The book emphasizes the importance of careful planning, understanding the enemy, exploiting weaknesses, and employing tactics to achieve victory.

Can you succeed without being a terrible person? We often think not: recognizing that, as the old saying has it, “nice guys finish last”. But does that mean you have to go to the other extreme and be a bully or Machiavellian to get anything done? In The Art of Fairness, best-selling author David Bodanis uses thrilling case studies to show there's a better path, leading neatly in between.

One of today's most in-demand leadership consultants, Harrison Monarth, has coached executives and CEOs in various industries, from technology, medicine and law, to hospitality, and consumer products. They have come from companies as large and wide-ranging as Hewlett-Packard, P&G, General Motors, Deloitte Consulting, PepsiCo, and Standard and Poor's. Monarth has now updated his classic groundbreaking guide to give you the edge on the competition in today's dog-eat-dog business landscape.

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.

This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international. Its aim is invincibility, victory without battle, and unassailable strength through understanding the physics, politics, and psychology of conflict.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

In the corporate world, "vulture" investors in distressed securities serve the same cleanup function as vultures do in the natural world: they deal with failing companies, digest bad debt, and mop up after bankruptcies. Since this market's structural and legal complexities create greater inefficiencies than in other investment fields, it's a style of investing that can make money during both booms and busts.

Dans cet audiobook en 3 parties découvrez ce qui distingue les leaders du reste du monde ! Et surtout comment en devenir un ! L'attitude, le sens de la communication et l'art de la persuasion sont les ingrédients clés ! Comment, quand et où les utiliser, voilà le secret que vous dévoilera cet audiobook !

A Deluxe Personal Success Collection including three timeless classics, each introduced by scholar of esotericism, Mitch Horowitz.

This practical resource offers the foundational skills and tools needed by new coaching educators, as well as presenting an overview of the knowledge and theory base behind the practice. Established coaches will find numerous ways to deepen and refine their coaching practice. Principals and others who incorporate coaching strategies into their work will also find a wealth of resources. Aguilar offers a model for transformational coaching which could be implemented as professional development in schools or districts anywhere.

Unorthodox success principles from a billionaire entrepreneur and philanthropist.

Eli Broad's embrace of "unreasonable thinking" has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to philanthropy. He has helped to fund scientific research institutes, K-12 education reform, and some of the world's greatest contemporary art museums. By contrast, "reasonable" people come up with all the reasons something new and different can't be done, because, after all, no one else has done it that way.

The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Each of the book's 23 chapters presents a lesson from the exuberant and always challenging master - and a profit paradigm that will open your mind to the many ways to make profit happen.

Tanto la manipulación como la persuasión son habilidades de tipo social o relacional, se trata de dos posibles estrategias para perseguir el mismo objetivo y ¿cuál es ese objetivo que buscan tanto la manipulación como la persuasión? Es simple, generar una acción en la otra persona, entonces ¿cuáles son las diferencias entre manipular y persuadir? si ambas buscan lo mismo.

Do you feel trapped by today’s hustle-and-grind culture? Do you feel overwhelmed and overworked? Would you like to live a simpler, more mindful, more rewarding life? If so, THE ART OF GOING SLOW is for you. Imagine having the time to nurture your most important relationships. Imagine being able to focus on your priorities and passions rather than rushing around catering to others. Imagine setting healthy boundaries that allow you to avoid life’s unnecessary chaos, turmoil, and pandemonium.

Even amid the seeming chaos of the matrix organization - where you are constantly being asked to do things by people who aren't your boss - there is always that special person who seems indispensable, who seems to thrive on complexity, and who is able to stay focused and positive and get the right things done: This is the go-to person. In this game-changing book, Bruce Tulgan reveals the secrets of the go-to person in our new world of work. Tulgan shows how go-to people not only behave differently, but also think differently.

Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....

If you do a quick online search of toxic or narcissistic persons, the overwhelming advice you’ll find is to cut these people out of your life. But that’s easier said than done, especially if these people are family, colleagues, or other people with whom we live or work closely. We’ve all been around those people who can leave us feeling drained or a bit "off" after an encounter with them.

Today's organizations face two daunting challenges: how to create new sources of competitive advantage to sustain long-term growth, and how to engage leaders at every level of the organization so that they are more proactive and forward-looking in their area of responsibility. The Art of Strategic Leadership uses a unique approach to examine what it means to be a strategic leader.

Does the thought of negotiating fill you with dread? Would you like to discover the secret of how to negotiate anything and win? Would you like to save money and enhance your career by becoming a negotiation genius? Would you like to persuade and influence people effortlessly and intuitively? If so, this book will teach you the most powerful tactics for achieving your goals. This book is NOT just another academic negotiation theory book. It is NOT just a book of tips.