Behavior Business

Setting business strategy enables you to develop absolute clarity on priorities, organize resources, and get better results than ever before. It may sound complicated, but Brian Tracy knows how to make it simple. In this practical audiobook, he shares the most important lessons for strategic planning.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Crucial Influence (previously published as Influencer). Drawing on cases studies of remarkable leaders and the research of renowned behavioral scientists, this guide explains why people do what they do and how leaders can influence behavior to drive results. It all comes down to a powerful yet simple model—the Six Sources of Influence®.

In The Business Playbook, serial entrepreneur Chris Ronzio walks you through his proven framework for building a playbook: the profile of your business, the people who work in it, the policies that guide it, and the processes that operate it. He shows you how to codify your culture and create a living document that allows you to let go of day-to-day responsibilities and empower your team to run the business without you. If you want to build a company that doesn’t rely on you putting in more hours, this book will show you the way.

As Italian political philosopher Niccolo Machiavelli implied, you're either predator or prey, and the animal you most resemble determines your position on the food chain. In The Wolf in CIO's Clothing Gartner analyst and author Tina Nunno expands on Machiavelli's metaphor, examining seven animal types and the leadership attributes of each. Nunno posits the wolf - a social animal with strong predatory instincts - as the ideal example of how a leader can adapt and thrive.

We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Michael E. Porter to Katrina Lake and company examples from Alibaba to 3M, this volume brings the most current and important management conversations right to your fingertips.

நமக்குள் இருந்தாலும் நம்மாள் கூட புரிந்துகொள்ள முடியாத மனதை படம் வரைந்து பார்ட் பார்ட்டாய் கழட்டி பாகங்களை குறிக்கும் உளவியல் பாடங்களும் அதைக் கொண்டு பிசினஸில் பிழைக்கும், பிரகாசிக்க உதவும் ரூட் மேப்.

No One Would Listen: A True Financial Thriller is exactly what the title promises. This is more than another book about the Bernie Madoff scandal, this is a fast-paced, blow-by-blow, true-crime story that you have to hear to believe. In a true David and Goliath tale, the underdog number cruncher uncovers the largest financial fraud in history, and has to fight everything and everyone in the system to bring it down.

The United States has always proved an inviting home for boosters, sharp dealers, and outright swindlers. Worship of entrepreneurial freedom has complicated the task of distinguishing aggressive salesmanship from unacceptable deceit, especially on the frontiers of innovation. At the same time, competitive pressures have often nudged respectable firms to embrace deception. As a result, fraud has been a key feature of American business since its beginnings.

In Beverly Hills Manners, Lisa Gache offers a behind-the-scenes look at the unique social dilemmas of the residents of the hills of Beverly through the eyes of an etiquette expert tasked with transforming her awkward, boorish, and sometimes challenging clients into social virtuosos. From Saudi princesses to Oscar winners, talent agents to intelligence operatives, child actresses, butlers, and football players, Lisa has amassed an astounding roster.

Black Ops Advertising dissects this rapid rise of "sponsored content," a strategy whereby advertisers have become publishers and publishers create advertising - all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements.

In business, the right behaviors matter. But getting it right is tricky. Even when we acknowledge the need to change what we do and how we do it, life has a habit of getting in the way, upsetting even the best-laid plans. And just how do we manage those situations that can provoke even the most rational among us into behaving in ways we would rather forget?

Paris, 1927, a day in July. A destitute young American named Rafaela Fano gets into the car of a dazzling stranger, the Art Deco painter Tamara de Lempicka. Struggling to halt a downward slide toward prostitution, Rafaela agrees to model for the artist. The relationship between the artist and her muse lasted less than a year, yet in 1980, just before Tamara died, she was working on a copy of Beautiful Rafaela. Author Ellis Avery imagines their affair from Rafaela’s point of view, and the final day of Tamara’s life from the painter’s point of view.

From the author of The Myth of Multitasking comes Invaluable, a business fable that empowers the frustrated and overworked to understand the value of their time. At the fictitious company GreenGarb, 20-something Jason is discontented with his entry-level position, feeling his skills and knowledge are being underutilized. Mid-level manager Tracy is overwhelmed by her workload and her needy direct reports. And CEO Helen needs them to sort it out productively.

In Leading Through, the dynamic struggle between two competing paradigms of leadership is compellingly illustrated: an old paradigm that involves control and power over people versus a new one that enables and inspires power through people. With rich examples and stories, the authors show how deeply ingrained the legacy model of leadership remains and how destructive it is, causing waste and loss of human potential, stifling innovation, and ultimately resulting in what the authors call "organizational darkness."

In this thought-provoking and entertaining book, Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding, pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others.

Listeners will turn to The Dictionary Body Language again and again - a body-language bible for anyone looking to understand what their boss really means, interpret whether a potential romantic partner is interested or not, and learn how to put themselves forward in the most favorable light.

How to be human at work. This four-volume set includes Happiness, Resilience, Mindfulness, and Empathy.

In the wake of widespread anti-racism demonstrations across the world, many companies have spoken out forcefully. But now comes the real test-harnessing the energy of this moment to further and sustain change for the better. Racial Justice: The Insights You Need from Harvard Business Review will help you combat racism and bias throughout your company, revitalize your diversity and inclusion efforts, and lead the conversations necessary to bring your organization a step closer to racial equity.

Et si donner sans condition était, dans le domaine économique, la clé du succès ? Les auteurs sont partis à la rencontre d'un univers inconnu ou presque : celui des entreprises altruistes (en France, en Scandinavie, aux États-Unis, au Japon...) pour comprendre leurs convictions, leurs épreuves et les transformations radicales qu'elles ont opéré.