Build English

Tucked away in Siberia, there are furry, four-legged creatures with wagging tails and floppy ears that are as docile and friendly as any lapdog. But, despite appearances, these are not dogs - they are foxes. They are the result of the most astonishing experiment in breeding ever undertaken - imagine speeding up thousands of years of evolution into a few decades. In 1959, biologists Dmitri Belyaev and Lyudmila Trut set out to do just that, by starting with a few dozen silver foxes from fox farms in the USSR and attempting to recreate the evolution of wolves into dogs in real time.

This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.

The world's foremost designer in Formula One, Adrian Newey OBE is arguably one of Britain's greatest engineers and this is his fascinating, powerful memoir. How to Build a Car explores the story of Adrian's unrivalled 35-year career in Formula One through the prism of the cars he has designed, the drivers he has worked alongside and the races in which he's been involved.

Entrepreneurs often suffer from "superhero syndrome" - the misconception that to be successful, they must do everything themselves. They are not only the boss but also the salesperson, HR manager, copywriter, operations manager, online marketing guru, and so much more. It's no wonder so many people give up the dream of starting a business - it's just too much for one person to handle. But outsourcing expert and "Virtual CEO" Chris Ducker knows how you can get the help you need with resources you can afford.

First published in 2012, Startup Communities became a blueprint for what it takes to build a supportive entrepreneurial community. Now regarded as a classic, the "Boulder Thesis" created and popularized by Feld within the book generated enormous media attention nearly a decade ago.

Croy Esca is a fixer at Torus Intercession, paid to guard, advocate for, and help those in need of the services his boss, Jared Colter, provides. Professionally, Croy goes in, gets the job done, and doesn't allow for anything that might resemble interest - which mirrors the way he handles his personal life as well. When Croy is assigned to act as bodyguard to a billionaire during a long weekend trip to Las Vegas, he expects another in and out job made all the more tedious by the company he'll be keeping....

Most dads love their daughters, but they're uncertain how they can show that love in a way their daughters understand...or figure out what their girls really need from them. Jay Payleitner has given thousands of dads great, man-friendly advice in his best-selling 52 Things Kids Need from a Dad. Now Jay guides his listeners into what is unexplored territory for many of them - girl land....

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices, and anecdotes from real life brand-building successes to give listeners the tools they need to design, build, and accelerate a successful brand.

As Darwin famously observed, the beaks of each generation of Galapagos Island finches change to accommodate shifting food resources, allowing the birds to survive by adapting their capabilities to the new environment. Today's business people should take note: In the post-crisis economy, traditional career strategies spell professional extinction, but the fluid new "gig economy" offers tremendous potential for anyone willing to adapt.

What do you have in common with West Point graduates, NFL players, and Fortune 500 CEOs? You too can learn effective leadership principles from two New York Times best-selling authors. John C. Maxwell will eloquently guide you on a journey through the five levels of relationships, capped with eight ways you can win with people. Brian Tracy’s leadership audio program offers proven ideas and strategies for setting standards of performance in your organization.

This book explores the theory and practice of design justice, demonstrates how universalist design principles and practices erase certain groups of people - specifically, those who are intersectionally disadvantaged or multiply burdened under the matrix of domination (white supremacist heteropatriarchy, ableism, capitalism, and settler colonialism) - and invites listeners to "build a better world, a world where many worlds fit; linked worlds of collective liberation and ecological sustainability".

In her trademark "tell-it-like-it-is" style comes a bold new book from relationship coach Suzanne Venker, who blames feminists for destroying the relationship between the sexes by insisting men and women become "equal", as in the same. Suzanne and her coauthor John M. Townsend, PhD, free women from the equality meme and embolden them to embrace the way men and women are naturally wired.

The essential guide to marketing and building your business on Instagram - today's hottest social media platform. If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.

If you're like most driven entrepreneurs and business leaders, you are either starting or running a company that is barely scratching the surface of its growth and profit potential. How do you find the hidden "cash in the walls" and make the leap from ordinary business outcomes to retire-tomorrow, profit-rich results?

Build an Empire lays the groundwork for creating, building, and defending an extraordinary career and marriage - an empire, based on the real-life, time-tested and proven principles used by Elena and Grant Cardone in their quest to help seven billion people worldwide. It provides actionable, tangible steps that anyone can take, no matter what their age or where they are in life, to begin the process of building their own personal empire, along with tools, tips, and techniques to stay focused along the way.

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.

In this book Bill Burnett and Dave Evans show us how design thinking can help us create lives that are both meaningful and fulfilling, regardless of whom or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.

It’s become common to tell kids that they’re going to die from climate change. We are constantly bombarded by doomsday headlines that tell us the soil won’t be able to support crops, fish will vanish from our oceans, and that we should reconsider having children.

This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online.