Building Buildings

Building Distinctive Brand Assets is for anyone with a brand logo, font, or color scheme, and is essential listening for those who have wondered if (or have been told) it's time for a change. Listeners will learn how to set up a long-term strategy to build a strong brand identity, and how to make use of knowledge, metrics, and management systems in order to build and protect a brand's Distinctive Assets. Building Distinctive Brand Assets is divided into three sections that capture the processes involved in brand asset creation, implementation, and ongoing management.

Sanjay Burman has had an accomplished life - he produced two feature films and two TV shows by the age of 24, and sold his high school to Pepsi for $1.2 million. This book showcases personal anecdotes and honest lessons he has learned through his failures and successes that can inspire others to persevere. People who want to go further in life but lack the confidence can be motivated to take risks, despite class, education, or lack of money.

Building Digital Culture aims to answer a simple question: How can organisations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data than they know what to do with, a media landscape that's exploded in size and complexity, the risk of a new disruption around every corner, and only one certainty: that this change won't let up.

Any travel guide to Rome will urge visitors to go the Colosseum, but none answers a simple question: Why is it called the Colosseum? The History of Rome in 12 Buildings: A Travel Companion to the Hidden Secrets of the Eternal City is compelling, concise, and fun, and takes you behind the iconic buildings to reveal the hidden stories of the people that forged the Roman Empire.

Warship Builders is the first scholarly study of the US naval shipbuilding industry from the early 1920s to the end of World War II, when American shipyards produced the world's largest fleet that helped defeat the Axis powers in all corners of the globe. A colossal endeavor that absorbed billions and employed virtual armies of skilled workers, naval construction mobilized the nation's leading industrial enterprises in the shipbuilding, engineering, and steel industries to deliver warships whose technical complexity dwarfed that of any other weapons platform.

What are the best career options for someone with ADHD?This audiobook addresses the following questions: How do we analyze our ADHD qualities? How do we turn a negative symptom into a marketable skill? How do we choose our occupation wisely and avoid pitfalls? How do we sell our ADHD traits to a potential employer? How do we succeed on the job as an ADHD person? This audiobook also speaks to the ADHD entrepreneur. Harness the power of ADHD.

Today's children live in a world filled with adventure, mental stimulation, topical issues, and personal challenges. The values they learn now, between the ages of 5 and 8, will shape the rest of their lives. Through this collection of heartfelt true stories about family ties, helping neighbors, and lasting friendships, children will see how other kids their age have learned valuable lessons from the choices they've made - and most of all, they will realize that they are not alone in dealing with some of the difficult issues in their lives.

Airline pilot Steven Rozenberg entered the world of real estate investing with jet fuel grit and a candid smile. Building an Empire: Failing Our Way to Millions tells how he met IT executive Pete Neubig, a chance encounter that led to a lifetime friendship and business partnership, and their journey together as struggling entrepreneurs learning the ropes one hard knock at a time. Their story is inspiring and enlightening.

Once shrouded in secrecy, the modern family, built with the assistance of gamete (egg or sperm) donation, is coming out of the shadows. As more people see friends, family members and celebrities use donor conception to build their families, the process has become much more mainstream and accepted. Donor sperm programs and egg banks have grown enormously in the past decade and the news is full of politicians, athletes and entertainers like Elton John, Anderson Cooper, Andy Cohen, Camille Guaty, Pete Buttigieg, and Natalie Imbruglia, who used donor gametes to have their children.

Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire - all by teaching herself how to monetize Instagram. And so can you.

Sometimes, it can seem like saving money is impossible. With everyday expenses, from groceries and gas, to the electric bill and lunch money, as well as those unexpected expenses, like car repairs and medical bills, getting—and keeping—control of your finances can feel overwhelming. With Budgeting 101, you can start saving now. This clear and simple guide provides tons of practical advice for keeping track of your finances.

Every great business - whether it's a popular pizza restaurant or a baby formula maker - is built on the same core fundamentals. Warren Buffett figured out this universal business truth at an early age, and used it to turn an initial investment of $105,000 into a massive $40 billion fortune. Building a Small Business that Warren Buffett Would Love takes this sound investment methodology and adapts it for small business owners looking to build, grow, or improve their own businesses.

This audiobook uses engaging nonfiction text and hands-on projects to help young listeners explore real-life rolling vehicle engineering projects, including the science behind how these vehicles are planned and built.

This audiobook uses engaging nonfiction text and hands-on projects to help young listeners explore real-life flying vehicle engineering projects, including the science behind how these vehicles are planned and built.

How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands.

With decades of hands-on experience, expert strategist and writer Drew Neisser has witnessed the dramatic evolution of business-to-business marketing. Working alongside giant brands like IBM, as well as start-ups and midsize companies, and interviewing more than 400 top practitioners, Neisser uncovered the top four characteristics that all successful marketers have in common: They are Courageous, Artful, Thoughtful, and Scientific (CATS).

Expertly written as an actionable blueprint for men's mental health, this comprehensive guide shares everyday techniques to reawaken your inner drive and transform your worldview. With mindset-shifting paradigms that shatter social expectations of masculinity, Every Mans Guide to Happiness takes a deep dive into the most pressing men's issues of our day.

Acting as a critical pillar for those seeking to build a rock-solid financial foundation, Financial Literacy for All is a must-have book for working professionals, blue-collar workers, members of young families, and established businesspeople looking for a better, more secure future for themselves and the ones they care about.

True toughness involves far more than what most of us believe and has far greater influence on our success and fulfillment than we imagine. Toughness is defined by four interdependent elements: Character - who are you and are you secure in your identity? Capability - what are you able to do? Capacity - what are you able to withstand? And commitment - what are you willing to do? Being truly tough is a genuine command over ourselves and an ever-increasing mastery of the mental, emotional, and physical elements that define us and determine the course of our lives.

Become the effective, proactive leader you aspire to be with this practical tool kit for leading people and organizations.