Building Business

Capture the Mindshare and the Market Share will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer loyalty based on trust and respect. Author Libby Gill helps businesses define and articulate their unique brand promise by exploring case studies and client success stories to help listeners master the "Six Core Mindshare Methods," including concepts to Clarify, Commit, Collaborate, Connect, Communicate, and Contribute.

These days, a college resume without internship experience is considered "naked". Indeed, statistics show that internship experience leads to more job offers with higher salaries - and in this tough economy, college grads need all the help they can get. Enter Lauren Berger, internships expert and CEO of Intern Queen, Inc., whose comprehensive guide reveals insider secrets to scoring the perfect internship, building invaluable connections, boosting transferable skills, and ultimately moving toward your dream career.

John Galt, the fictional character from Ayn Rand's best-selling novel Atlas Shrugged has come to embody the individualist capitalist who acts in his own enlightened self interest, and in doing so lifts the world around him. Now, in I Am John Galt (2011), inspiring stories are gathered with the keen insight and analysis of well-known market commentator Donald Luskin and business writer Andrew Greta.

First there were the "Profiteers", investors who sought to make money regardless of the cost to society. Then came the "Do-Gooders", investors who avoided "bad" companies and supported "good" ones, based on philosophy over financials. Now this book introduces a brand new breed of investor: The HIP Investor.

In the stormy seas of today's world economy, organizations need people to own their work, not just rent a spot on the organization chart. All Hands on Deck is a fun-to-listen-to story that is both a business strategy book about creating competitive advantage through corporate culture, and a personal development book that will inspire listeners to be more committed and engaged with their work and their organizations.

Negotiating Success provides expert guidance on how to improve strategies and outcomes in negotiating anything in professional and personal life. With a constant focus on the mind, body, and spirit of the professional negotiator, this easy-to-digest text brings a holistic approach to the hard and soft skills needed for ethical negotiations. The result is a better understanding of how to negotiate successfully for mutual benefit by all parties.

Almost everything you know about Mickey Mouse is wrong: He wasn’t Disney’s first star; Steamboat Willie wasn’t his first movie; Mickey wasn’t a nice guy - and Walt Disney didn’t invent him. In 1928, two very different best friends invented Mickey Mouse. And the success tore them apart. Walt Disney and Ub Iwerks’ friendship is a story of betrayal, love, war, money, power, tragedy, intrigue, humor, despair, and hope. You’ll love them both - when you don’t want to drop anvils on their heads.

Picture this: You wake up, grab your phone, and open Instagram, tap the plus icon at the bottom of the screen, select a photo, add a filter and a caption, tap "publish", and you call it a day. Thirty minutes later, you get a notification from PayPal: "Someone sent you $500". Would you like your average "workday" to look like this? See, contrary to what you believe, you don’t need to be an artist, a comedian, or a particularly attractive individual to get paid on Instagram.

Harry Macklowe is one of the most notorious wheelers and dealers of the real-estate world, and The Liar's Ball is the story of the gamblers and thieves who populate his world. Watch as Harry makes the gutsy bid for midtown Manhattan's famous GM building and puts almost no money down, landing the billion-dollar transaction that made him the poster child for New York's real-estate royalty. Listen in on the secret conversations, back-door deals, and blackmail that put Macklowe and his cronies on top - and set them up for an enormous fall.

New York Times best-selling author and leadership expert Ken Blanchard’s popular TrustWorks! training program is now available in audiobook form! Trust Works!: Four Keys to Building Lasting Relationships is an insightful guide designed to help people navigate one of the most complex issues that affects all areas of our lives: trust. In Trust Works!, Ken Blanchard, Cynthia Olmstead, and Martha Lawrence demonstrate how to get along better with those around us.

The age of the distributed team is upon us. Teams can now operate and collaborate from locations other than a central office, and events surrounding the 2020 COVID pandemic have thrown its practicality into sharp relief. Managing a team whose members are distributed across several locations requires a different mindset and will remain a must-have for all areas of business from this point forward. Building and Managing High-Performance Distributed Teams explains what the distributed teams concept means to the future of your company.

Are you ready to create a fully designed business that you LOVE and feel confident about? Get the ultimate roadmap with all the pieces that you need to successfully scale a profitable business, which will give you the freedom and abundant lifestyle that you deserve. Are you ready for me to be your fairy “brand” mother and show you the way to a big, successful (and recognizable) beautiful business? Hold up sister, you need help to get your beautiful business moving in the right direction for success and I got you!

Strong relationships are the key to personal and professional success. That is the lesson that Robert Hanson, owner of a struggling insurance agency, is about to learn. By following the advice of two surprising mentors and the natural connectors he meets through them, Robert uncovers powerful relationship-building secrets that have long eluded him even though they were always in plain sight.

The Power to Thrive! draws on proven research to show how we all can reach beyond the superficial meaning of success to help us achieve a meaningful impact - in our homes, in our offices, and in everyday life. Kay provides the formula for achieving better results, fulfillment, and appreciation in everything we do.

Kings, heads of government, and corporate executives lead thousands of people and manage endless resources, but may not have mastery over themselves. Often leaders know that right action is important, but have little understanding of what prevents them from acting in accordance with their intentions. In this important book, leadership expert Richard Daft portrays this dilemma as a struggle between instinct (elephant) and intention (the executive) using the most current research on the intentional vs. the habitual mind.

Nearly half of working women in the United States are now their household's main breadwinner. And yet, the majority of women still aren't being brought up to think like breadwinners. In fact, they're actually discouraged - by institutional bias and subconscious beliefs - from building their own wealth, pursuing their full earning potential, and providing for themselves and others financially. In Think Like a Breadwinner, financial expert Jennifer Barrett reframes what it really means to be a breadwinner.

Turn Your Passions into Profits outlines step-by-step guidance for turning your passions into a profitable and lasting business. Author Matt McWilliams, a successful entrepreneur and in-demand online business coach, shows you exactly how to do just that. He details how to find and attract your audience, build a following, and ultimately how to monetize your venture quickly and sustainably.

Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook, he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.

The ongoing challenges of creating the magical bond between team members in small and big endeavors can be elusive. What more, in the last few decades it has become increasingly challenging, since we have been moving from emphasis on social skills and communities to technical and managerial skills, as a result the lore concerning the magic of teams has been lost. Leadership: Building Highly Effective Teams, provides you with the much needed practical advice on how to create an effective collaborative team environment.