Building Social Media

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

Whether you're climbing the ladder at your current company or seeking a new job, in today's fast-paced work environment, you must proactively and continuously position yourself for success. Your credibility, visibility, personality, and personal style all make up your brand. Career Distinction outlines the proven personal branding process and provides case studies of successful professionals that will help you not only survive, but thrive, in today's dynamic and ultracompetitive workplace.

An exciting, hugely revealing account of China’s burgeoning presence in Africa - a developing empire already shaping, and reshaping, the future of millions of people. A prizewinning foreign correspondent and former New York Times bureau chief in Shanghai and in West and Central Africa, Howard French is uniquely positioned to tell the story of China in Africa. Through meticulous on-the-ground reporting, French crafts a layered investigation of astonishing depth and breadth.

Since the boom of social media in the mid-2000s, tens of millions of people have started their own platforms in hopes of creating success on their own terms. But with great visibility comes great vulnerability. We become riddled with self-doubt and trapped performing a version of what we believe will be acceptable to others—optimized for more external approval and algorithmic success. What if the mere act of being followed—including the criticism, judgment, and expectation social media creates—could actually become a tool for your personal growth?

Are you sick and tired of not being able to make use of one of the world’s most valuable marketing platforms? Have you tried endless other solutions, but nothing seems to work for more than a few weeks? Do you finally want to say goodbye to throwing money away in ineffective marketing plans and discover something that works for you? If so, then you’ve come to the right place. You see, making social media work for your marketing purposes does not have to be difficult.

A comprehensive step-by-step guide to creating a hit show, So You Want to Start a Podcast covers everything from hosting and guest booking to editing and marketing - while offering plenty of encouragement and insider stories along the way.　

Social Media Marketing 2021: YouTube Advertising is the inclusive, comprehensive, and all essential guide that every content creator needs to become an influencer of millions while simultaneously advertising and building a massive brand while you’re at it. The secrets, techniques, and strategies to grow your channel in this book are everything that you will need to jumpstart your social media power this year.

The rise of social media has created alternative methods of advertising for companies. Gone are the days where companies would reach their customers through newspapers or television commercials. It is now more affordable to connect with customers through online channels such as social media platforms. Companies have done an impressive job following their customers and establishing their brands within the same platforms that their customers enjoy.

Bringing attachment theory essentials to everyday life. A revolution is under way in how we understand the nature of relationships, how we develop in those relationships, and how our brains function synergistically in connection with others. This field is known as attachment theory, and until now most of the cutting-edge insights have been written in “researcher-speak” and reserved for neurologists, psychologists, and others in the healing professions.

You are a podcaster. And if you were a beast on a David Attenborough nature documentary, that would be your plaintive cry. This is not a book about how to make a podcast. You know how to do that, and anyway, the tech in podcasting changes all the time. This book will be useful to you for the rest of your career, because it will show you how to make your podcast better. The Audience is Listening is a book of tough love that presents you with a repeatable process to earn and keep an audience.

Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create - and execute upon - their social media for business road map.

There are many different approaches you can take when building a personal brand, however, sometimes, you just need to stick to something and be consistent with that game plan and that one only. This is why Personal & Business Branding was created - so you can get the head start you deserve and blow up your brand.

Within this essential volume, leading social media expert Michael Malone explains the key approaches and philosophy that form the backbone of virtually every effective social media implementation regardless of platforms used, whether Facebook, Instagram, Pinterest, Twitter or other combined options. Citing real-world strategies adopted by such diverse brands as WoodenBoat magazine and the Grateful Dead, Malone lays out fundamental guidelines without which no attempt at social media outreach will succeed.

Three books in one boxset.

Are you ready to transform your passion into profits and build an online empire that thrives in the ever-evolving digital world? In "Blog, Vlog, and Thrive," you’ll discover the ultimate blueprint to not only launch your blog or vlog but to turn it into a passive income machine that earns while you sleep. Whether you're a complete beginner or have been struggling to gain traction, this book gives you the exact strategies, tips, and insider secrets that digital entrepreneurs are using right now to build six-figure businesses in 2024 and beyond!

Many musical artists fail to utilize social media effectively, finding it confusing or overwhelming. They create a few posts, don’t see results, and immediately give up. But there are strategies to follow that have been tried and tested by musicians like you. These methods will help you get your name out there, monetize music, and find heights of success you never imagined. Music Business & Marketing Accelerator Using Instagram is a resource for any singer, songwriter, rapper, or producer who wants to make a splash on the internet.

There’s no doubt that technology has made it easier to communicate. It’s also easier to shut someone out when we are confronted with online discourse. Why bother to understand strangers - or even acquaintances - when you can troll them, block them, or just click “Unfriend” and never look back? However briefly satisfying that might be, it’s also potentially eroding one of our most human traits: empathy.

The Bullseye Principle is the definitive how-to guide for communicating, collaborating, and executing as a leader in the corporate arena. With these "soft skills" trending above technical knowledge in executive wish lists, this audiobook provides invaluable guidance for new and experienced leaders alike; from the planning stages to the outcome and beyond, the discussion features critical insight and actionable tips based on award-winning methods.

In this insightful and practical guide, Rebecca Parcker skips the fluff and hands you the complete playbook to building a personal brand that will help you succeed as a social media influencer and help you chart your way to success in the age of social media.

How do I make it big on social media? What is my story - and who is my audience? What content should I post to achieve #success? How do I go viral...or how long will it take me to get noticed? Selfie Made is a one-of-a-kind guide to creating a digital identity, finding an audience, and building a powerful brand - your own! - on the Internet.