Business Advertising

10 Ways to Create and Use a Promotional Video to Build Your Business describes different ways to develop a promotional video and use it to grow your business. It suggests ways to create the video inexpensively and then use email, social media, YouTube, and other methods to increase awareness and sales. The book is targeted to authors, consultants, and small business owners. The book is formatted like a journal, so listeners can write down their ideas for what to do after listening to each tip.

This guide is primarily concerned with the safety of the person and the minimising of the potential of physical conflict and personal injury. This guide looks at awareness of potential behaviour patterns that may lead to aggressiveness; avoidance of situations where the potential for aggressive behaviour exists; interpretation of non-verbal communications signals; control and de-escalation techniques; an outline of techniques for your personal safety.

Facebook has over 500 million users that you can reach in just 10 minutes, if you know how to use it properly and understand how it works. You'll discover how to maximize your exposure on the platform while getting the best bang for your buck!

One of the best ways to reach the right audience for what you have to offer is, without a doubt, to Tweet. Twitter has more than 500 million users you can reach in just 10 minutes - that is if you know how to use it properly. With this guide you'll discover proven steps and strategies to leverage your business via Twitter. You'll be able to market your business and find new clients at a very low cost or no cost at all.

Have you ever wanted to expand your brand and product sales through e-commerce marketing? Have you ever wanted to use Facebook Ads? Do you want to grow your business through the best social media company of the moment? Then keep listening! Facebook Ads are your best approach to ensure you reach your target audience effectively while saving your revenues! This audiobook enables you to understand how to maneuver and develop the most successful ads in the e-commerce sector. This audiobook gives clear guidelines for Facebook advertising.

Lost money on AMS? Clicks and no sales? Are you burning your money? Then this is for you. Mayer's strategy provides a proven winning methodology to get your results. What is even better is you need nothing more than $20 to start a winning campaign. AMS is the platform authors need to use to maximize their book's potential. Amazon serves up hungry readers with millions of choices everyday and you need to be at the forefront of this to get the clicks and sales you need.

Many B2B CEOs carry a dark secret: their marketing is broken—and they don't know how to fix it. Pete Steege's groundbreaking book, On Purpose, offers an unexpected solution: Focus first on why you are marketing, and the results will follow. He reframes B2B marketing around a purposeful mindset that helps business leaders rightsize their campaigns, align their teams, and have more impact with less angst and effort.

Social Media Marketing 2020: Influencer Advertising is going to show you how to grow your authority by leveraging on working with influencers and using social media to grow your online brand. Growing your online presence and your authority on social media is akin to farming. It’s going to take a lot of work and it’s going to be a while, but if you keep sowing and tending to those seeds that you plant, the results are eventually going to sprout.

Imagine if you knew the full contact information for every person who was in-market and actively pursuing a purchase of what you sell. If, as a skilled marketer, you had this information, could you convert them? In-Market Leads is an executive briefing that will serve as a fresh revelation and profound opportunity for marketing executives that heed its call.

Remember your first business card? It was such a novelty item. But did you know that these six square inches are the best and most handy marketing devices that ever fit right in your pocket? In this program, you'll learn how to network using your business card to actually create more business. Now that's a novel concept.

Author Chris Syme believes that trying to mimic the success of other authors is a dangerous and expensive strategy. If you understand the why behind marketing tactics, you'll learn how to make strong marketing decisions that produce results based on your time, resources, and skill level. Using Syme's SMART system, you'll discover how to approach social media like a profitable business owner.

Jack Trout, one of the most respected marketing gurus in the world, shows why some of today's biggest brands are having trouble and how to avoid repeating their mistakes. With the help of in-depth case studies chronicling the events leading up to the falls from grace of Sears, Miller Brewing, Xerox, Crest, Burger King, and other past market leaders, he identifies the ten most common mistakes...

Are you ready for the age of the never satisfied customer? McKenna explains how to manage companies in the "real time" world, drawing upon his experience as an entrepreneur and his work with over 300 start-ups.

Join master Internet marketer Adam Howe as he walks you through what it take to not only survive online, but thrive by creating a full time six-figure-income-producing Internet marketing business you can run from your home!

Written by Peter Daboll, one of the leading minds in ad creative measurement, ADitude discusses how using data effectively throughout every stage of the creative process produces ads that consumers choose to view from beginning to end, rather than ignore. Daboll draws from his vast experience, exploring lessons learned throughout advertising history to present day, identifying obsolete rules that wrongly guide many marketers, while warning against modern-day modeling pitfalls.

You know as an author you have to build a platform on social media. But are you spending more time on Facebook, tweeting, pinning, and blogging than on writing your book? The Coffee Break Guide to Social Media for Writers can help you.

How do brand names differ from other names, and what goes into making a good name great and a bad name ghastly? Knowing this can spell the difference between bankruptcy and marketplace triumph. In this indispensable guide, the authors share the secrets of successful brand names--how they've indelibly stamped cultures around the world; who makes them; why they're made; and how they're compiled, bought, sold, and protected.

Self-Publishing Secrets is based on a workshop series and talks I have been conducting on self-publishing.

Before you spend a lot of money on book marketing services or author publicity, make sure you've plugged all the holes in your sales funnel so you're not throwing money away. If you're looking for a "best seller campaign" but don't have a big budget, this book will show you plenty of ways to improve sales without spending a dime.

Search engine optimization (SEO) has turned into an indispensable portion of online marketing. The successful use of SEO strategies can give wings to your internet business; however, poor use of these strategies can play havoc with it. For this reason, you need to equip yourself with the right SEO guidelines to direct visitors to your website and boost your business. This audiobook will outline the key steps to take to implement SEO and start growing your business!