Business Communication Strategies

Need a crisis? Pick one. If you’re a PR professional working in a corporation, startup, small business, or nonprofit, you’ll have to deal with a crisis. When. Not if. Are you prepared to deal with the media? Hold a press conference? Prepare speaking points for the CEO? Give media training? Get a handle on your brand and keep the facts front and center?

Reputation Rules is a landmark work bringing to light Dr. Diermeier's groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company's focus as quickly as the world is changing around you.

Sellers, you had asked and now we have delivered the audiobook that will put you in the driver’s seat for your next customer negotiation. Our old ways of selling won’t work any longer. The buying center is growing exponentially, and procurement tactics are being utilized across the customer organization. We must understand the true buying criteria for our opportunities and take charge of the games we know will be played.

S'adapter à tous les profils grâce à la communication non verbale. Imaginez un monde où vous seriez télépathe... Un monde où vous plongeriez instantanément dans la tête de votre interlocuteur : vous liriez dans ses pensées, connaîtriez ses intentions et son degré d'engagement, et sauriez ainsi immédiatement comment réagir : va-t-il faire ce qu'il prétend ? M'apprécie-t-il autant qu'il le dit ? Est-il authentique ou manipulateur ?

Looking for a simple way to become a better salesperson?  Sales is not about knocking on doors, cold calling, or pestering people until they buy. Sales is about creating relationships and understanding the psychology of persuasion. Becoming a better salesperson will not only help you make more money - it will also improve your relationships with friends and family. The Psychology of Selling will teach you how to craft sales pitches that work by first teaching you what is going on in the mind of your prospect. This audiobook is your secret weapon.

A lot of conflicts in the workplace are either misunderstandings or miscommunications. These go unresolved, fester, and start to interfere with the work that needs to be done because of lack of trust and interpersonal anger. To help fix these problems, this audiobook will discuss how to re-humanize the people you are having communication problems with so that you can fix the problem ethically, effectively, and compassionately. The goal is for both of you to feel good about the relationship again.

Public speaking is a process of telling stories to get a message across - if we think of it this way, then we only need to work on getting better at telling stories. We tell stories every day. We tell them to our friends, to our families, to our colleagues. We even tell them to strangers on the plane. If we learn to share our stories well, then people will have a positive association. As salespeople, we can link stories to our key points.

Leonard S. Greenberger is a partner at one of today's most successful public relations firms. In What to Say When Things Get Tough, this seasoned expert offers verbal and nonverbal skills for handling communication crises in any public forum.

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's no one like Guy Kawasaki, the legendary former chief evangelist for Apple and a pioneer of business blogging, tweeting, Facebooking, Tumbling, and much more. Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media - the one essential guide to get the most bang for your time, effort, and money.

Learn how to leverage dark psychology and emotional manipulation techniques to get what you want out of people. This bundle contains volume one, two, and three in one audiobook!

Being able to articulate your views and express yourself is critical in both business and personal relationships. Imagine having a head full of ideas but not having the ability to show or convey them. Effective communication gives you the power to put across your ideas assuredly and compellingly. In this book, you will learn everything you need to know about how to effectively communicate without being misunderstood.

One of the most renowned business communication experts will educate and empower you to create a positive and lasting impression through impactful communication. From learning how to speak someone else's “language” to nonverbal messaging, from impactful listening techniques to the art of confident (not arrogant) self-promotion, Laura Joan Katen offers practical time-tested techniques for applying the right communication tools in key business situations.

This book is written for global leaders who speak English as a second language. Organizations with diverse workforces can use this book as a learning and development strategy reference to improve diversity, productivity, and profitability. 

Does the mere thought of speaking in front of an audience give you goosebumps, butterflies, and heart palpitations? If you want to overcome all of these, then you need this book in your life. For a lot of people, public speaking is a terrifying thing. Preparing to speak is the easy part. You either familiarize yourself with the topic, create cue cards to help you remember the things you need to talk about, or in some cases, memorize your speech. But when it's time to step up onto the stage and face the crowd, that's when the real challenge begins.

Step into the realm of negotiation mastery with "Negotiation Unlocked: Advanced Strategies for Negotiation Mastery." This essential guide is your key to unlocking the full potential of your negotiating abilities, transforming every challenge into a stepping stone towards success.

This book is an essential resource for anyone looking to bridge the gap between technical jargon and everyday language. Leo Rohan, with his seasoned expertise, has meticulously crafted 26 chapters, each focusing on a unique strategy to demystify the complex world of tech talk. From learning the art of decoding tech acronyms to navigating the nuances of email etiquette with tech professionals, this book is packed with practical tips, real-world examples, and easy-to-understand explanations.

In Alicia’s groundbreaking book, Driven to Thrive, she reveals 10 proven strategies to excel, expand, and elevate your career and life. Drawing upon 20 years of corporate experience working in human resources leadership roles and as a high-performance executive coach and consultant, she advocates for the critical need to use emotional intelligence skills to manage your relationship with yourself and others as the game-changer to winning in work and life. Driven to Thrive can be your go-to GPS to success.

In the age of information and influence, the ability to authentically express yourself in words has become both a rite of passage and an essential skill for anyone who wants to make a difference—however modest or grand—in their family, community, workplace, or at the podium in front of thousands.

Whether you are just starting or established your business 10 years ago, you will be able to grow your business with Facebook. If you haven’t created your Facebook business page, this is your first step. From there, you can create advertisements following your schedule and budget. By paying attention to your customers’ needs and wants, you will be able to develop some of the most engaging advertisements for your target audience.

In this audiobook, we will discuss the research on generational differences and consider how we might use the knowledge to create more effective communication strategies. At the core of this approach is a humanistic respect for the dignity and worth of each human in your company. This is the companion book to the Online course Bridging the Generational Divide: Millennials and Boomers. It contains transcripts of the course for easy home reference. Individuals and groups can benefit from this course.