Business Communications Management

What if you didn’t have to change everything in your career to change your life at work? There’s a fresh answer to help you make better career decisions without resorting to the drastic measures of changing careers, finding a new job, starting a business, or bowing to an early and unwanted retirement - and without settling or sacrificing your health, family life, and well-being. Darcy Eikenberg shares simple, practical ways to reset how you think, revise what you say, and rescue your career without quitting, feeling stuck, or changing everything in your life.

Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.

Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.

Wish you knew how to walk up to anyone and break the ice effortlessly? Do you hope to avoid awkward silences and make an instant impression? You'll get more than that in this book: not only what, when, and how to say it, but the exact roots of why from human psychology and interaction.

What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer-service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees’ and customers’ talents, and create a highly engaged, loyal customer base.

Mastering the Art of Oral Presentations is your expert guide to delivering memorable and effective speeches and presentations. Whether selling a product, offering a service, or bidding for a contract, your oral presentation skills can often determine success or failure. This invaluable resource delivers real-world advice and proven strategies to elevate your game and close the deal. Comprehensive coverage of preparation procedures, delivery techniques, and presentation strategies provide you with the tools and knowledge to motivate and persuade your audience.

I wrote The Power of Writing Well to address everything managers, leaders, engineers, scientists, and others need to be better senders and receivers, not to cover everything they need to know about the language or to be the perfect sender or receiver; nobody is.

Best-selling author Robert E. Quinn ( Deep Change, 90,000 copies sold) and his son, Ryan Quinn, show through personal experience and scientific research how anyone can become a positive force in any situation through a proven method to increase his or her level of influence and effectiveness.

Nearly a quarter century ago Carter Cast seemed to have it all together: he had a first-class education, an all-American athletic career, and was a very bright and energetic rising star on the fast track at a Fortune 100 company, PepsiCo. But blissfully unaware of how negative perceptions were shaped, he was stunned when called into his boss's office, and told he was "unpromotable" because he was "obstinate", "resistant", and "insubordinate".

Leaders and managers everywhere are learning the importance of creating safe, satisfying workplaces rooted in principles of social justice. But many of us who try to lead with ethics and integrity struggle with embracing a position of power and authority. You might worry about “being bossy,” unintentionally disrespecting others, or making the wrong call—and in the process, put your mind and body under so much stress that you burn out.

Leadership Hacks is the business leader's guide to getting things done. Over the years, the leader's role has expanded to encompass more duties, more responsibility, and more accountability - yet we're still stuck with the same 24 hours in every day. The evolving business environment leaves many of us struggling to achieve against constantly shifting priorities, competitors, and deadlines, and we are forever expected to do more with less. Is it even possible to make a real impact? Yes! This book shows you how to sort through the madness and get back to getting results.

Women define career success in a wide variety of ways. But whatever a woman's personal definition, if she is in a traditionally male-dominated career - virtually all high status, highly compensated fields - her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don't need to change who they are to succeed in their chosen careers, and they certainly don't need to act more like men.

What qualities come to mind when you think about a good leader? Good listener, empathetic, good communication skills, humble, and clear expectations. Whether you're leading a small or large team, How to Be a Leader by former Honeywell CEO David Cote is a resource that will help you become the leader everyone respects and follows.

Attitude can make or break you and the people you lead. Good attitudes on a team do not guarantee its success, but bad attitudes guarantee its ruin. So says New York Times best-selling author and leadership expert John C. Maxwell in this highly practical primer, Attitude 101.

Make achieving your goals and finding success possible with this one-of-a-kind guide by Robert Irvine, popular host of Food Network’s Restaurant: Impossible.

Conflict at Work will show you how to step up to difficult issues and conflicts and get the results you need and want. Conflict at Work is different from any other self-help book because it provides you with an array of tools. You can build a plan that fits you perfectly and I promise that if you do, you will get the results you need and want. People miss opportunities every day to win at work. You don’t have to be one of those people. You can begin now living with less stress and performing at your best.

Where can a person go to learn how to become a better team player? Your choices are definitely limited. John C. Maxwell takes the pain out of knowing what makes a team tick. If you want to have a better team, you have to develop better players. Great team players, like great teams, are formed from the inside out. The qualities Maxwell teaches quickly take you to the heart of teamwork. Anybody can understand them and apply them - whether at home, on the job, at church, or on the ball field.

If you are a professional, you have had some instruction or training in negotiation skills. What if the training you received made you a weaker negotiator? What if the theories based on collaboration and Getting to Yes lead to weaker outcomes? What if stress can actually cause a breakthrough to better results? Law professor Cash Nickerson explains how to simply say “maybe not” and leverage the seven tensions of negotiation to your advantage. By using this process, you will master the art of negotiation.

Dr. Luntz offers more than 70 new “words that work” for private one-on-one meetings with your boss, for public presentations to hundreds of colleagues, or for television appearances that reach millions. There are more than three dozen specific lessons and recommendations—and each one directly illustrates the nine essential action-oriented principles of winning at every level: People-Centered, Paradigm-Breaking, Prioritizing, Perfection, Partnerships, Passion, Persuasion, Persistence, and Principles.

Ego, arrogance and narcissism commonly describe ineffective leadership. Nobody likes a show off, but it also doesn’t work to shrink into the shadows. Ben Fauske had significant confidence issues early in his career and he was miserable. After years of struggle, he discovered a pattern that some of the greatest recording artists have used to overcome confidence issues and find success. He called it Authentic Confidence, and the process dramatically improved his career.