Business Education

This book distils the most important principles of an MBA into an accessible, informative, and easily digestible guide. It covers the curriculum taught in all the top business schools around the world, including economics, strategy, and marketing, with real-life examples to show the theory in practice.

Save time on the go with this concise summary, and explore key quotations from Built to Last: Successful Habits of Visionary Companies by Jim Collins and Jerry I. Porras.

"Labeling yourself is not only self-defeating, it is irrational. Your self cannot be equated with any one thing you do. Your life is a complex and ever-changing flow of thoughts, emotions, and actions. To put it another way, you are more like a river than a statue." - David D. Burns, M.D.

Throughout the 10 years experience in coaching and employment counseling, I noticed that introverts feel more challenged when it comes to job hunting. Being an introvert myself, I want to help them become more successful in a professional world that seems more impressed with the extroverted behavior.

Sales may be about math, but the selling itself is based on psychology, understanding consumer mindset, and persuasion techniques. The good news is anyone can master the art of selling. It is a carefully cultivated and practiced skill that can help you in many situations in life. In this guide, you'll learn the best selling techniques and psychological strategies to close the sale every time. You'll be able to identify your target prospects, understand what drives people to make buying decisions, how to use emotions and facts to overcome objections, and close the sale.

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

Guy Windsor’s historical martial arts training manuals are legendary. His first was published in 2004, and he’s been producing them ever since. They generate about half his income. So he is expert in writing, publishing, and marketing books for historical martial artists, and in this book he’ll teach you how to do it. The goal of training manuals is to teach skills.

Although it is possible to read financial statements without a full understanding of how they are constructed, and it is possible to work in an accounting department performing accounting tasks including data entry, without fully understanding debits and credits, it is not possible to have a complete understanding of the financial statements or financial accounting without an understanding of transactions recorded using debits and credits.

Jim Collins' thoroughly researched look at corporate success, Good to Great: Why Some Companies Make the Leap and Others Don't, offers practical, well-researched advice on how truly great companies differentiate themselves from the merely good. This SUMOREADS Summary & Analysis offers supplementary material to Good to Great to help you distill the key takeaways, review the book's content, and further understand the writing style and overall themes from an editorial perspective. Whether you'd like to deepen your understanding, refresh your memory, or simply decide whether or not this book is for you, SUMOREADS Summary & Analysis is here to help. Absorb everything you need to know in under 20 minutes!

The Joys of Living is Orison Swett Marden's instruction book for a rich, full, and free life. This 100th-anniversary edition shows that his prose has lost none of its original power - and it is even more relevant now that we are faced with more obstacles to success. His core point is to look beyond the obstacles and become hyper-aware of the opportunities. He shows how in chapters on mental outlook, debt and money, reading and family life, hope and despair, and young and old age.

Depuis plusieurs décennies, nous réfléchissons au sens de la féminité, à l'éducation de nos filles que nous voulons fières et émancipées. Nous luttons à l'école, dans la rue, auprès de nos familles pour tordre le cou aux clichés et leur offrir des chances égales à celles des garçons. Mais nous continuons d'élever nos fils dans le même moule patriarcal, comme si nous pouvions déconstruire le sexisme sans nous interroger sur la masculinité !

When Jeff Bezos, the founder of Amazon, started his company, it was so small that he was able to be with his employees every step of the way. He was guiding them into following his leadership principles, monitoring every decision they had to make. In 2004, when the company had grown far beyond its initial size, Robin Andrulevich from human resources began compiling a list of Amazon’s most important leadership principles. She interviewed the most valuable and successful leaders the company had, and ended up compiling 14 principles.

Developed by experienced professors and professionally narrated for easy listening, this course is a valuable tool when preparing for your Graduate Management Admission Test or GMAT. The audio is focused and high-yield, covering the most important topics you need to know to succeed on the GMAT. The material is accurate, up-to-date, and broken down into bite-sized chapters. There are quizzes and key takeaways sections following each chapter to review questions commonly tested and drive home key points.

This is an audio summary of When, a book that unlocks the scientific secrets to good timing to help you flourish at work, at school, and at home.

50 Things to Know to Have a Better Life, by Dr. Dannii Cohen, offers a different approach to self-help. Most guides on self-improvement tell you to go fast and aim for a quick-fix result. Although there's nothing wrong with that, it is common knowledge that going too fast will inevitably lead you to crash and burn in the long run. Based on knowledge from the world's leading experts, going slow will make you last longer, and the results and new habits will gradually become part of the new you.

In A Good Time to Be a Girl, Helena Morrissey sets out how we might achieve the next big breakthrough towards a truly inclusive modern society. Drawing on her experience as a City CEO, mother of nine, and founder of the influential 30% Club, which campaigns for gender-balanced UK company boards, her manifesto for new ways of working, living, loving and raising families is for everyone, not just women.

In this enthralling memoir, Shoe Dog, Nike co-founder and chairman Phil Knight shares the riveting journey of the company from its early days in his parents' servant quarters to its current status as one of the world’s most renowned brands. He narrates how, young and fresh from graduate school, he sold his car and set off to see the world.

What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your readers’ mental hotspots. Veteran journalist Bill Birchard reveals the secret of making that happen. He blends the findings from a global cadre of psychologists and neuroscientists with lessons from his long, successful career as a professional writer.

In Business Spotlight Audio 9/2024 hören Sie Artikel und Interviews aus der Welt des Business-Englisch. Mit Übungen verbessern Sie Ihre sprachlichen und kommunikativen Kompetenzen. Sie erfahren, wie Sie Geschäftsbeziehungen nonverbal aufbauen und verbessern. Sie hören Tipps zur Einarbeitung und Integration neuer Mitarbeiter. In einem Dialog geht es um die Frage, ob es Kindern erlaubt sein sollte, ihre Eltern auf einer Geschäftsreise zu begleiten.

In Business Spotlight Audio 8/2024 für August hören Sie Artikel und Interviews aus der Welt des Business-Englisch. Mit Übungen verbessern Sie Ihre sprachlichen und kommunikativen Kompetenzen. Sie erfahren, wie Sie sich beschweren und mit einer Beschwerde umgehen und wie sich Probleme gemeinsam im Team effizient lösen lassen. In einem Dialog geht es um die Frage, was für oder gegen den Konsum von Alkohol mit Kolleginnen und Kollegen nach der Arbeit oder auf einer Firmenfeier spricht. Sie hören nützliche Sätze, um sich mit einer Kollegin über deren Urlaubsreise zu unterhalten.