Business Genius

In order to be successful both today and in the future, you need to separate yourself from the competition by practicing the breakthrough principle of adaptive innovation. How? By delivering an experience that the competition either cannot or will not attempt to copy. This is literally impossible if you stick to what is already familiar to you because whatever is familiar to you and your customers is likely to be familiar to your competition. You must create a new experience that is unique to you and that fosters a powerful emotional attachment with your target customer.

This brief, easy-to-understand and inspiring book has become a guide for thousands of people—giving them the tools they need to find their next move, trust themselves, and take action.

At the height of the roaring 20s, Swedish émigré Ivar Kreuger made a fortune raising money in America and loaning it to Europe in exchange for matchstick monopolies. His enterprise was a rare success story throughout the Great Depression. Yet after Kreuger's suicide in 1932, the true nature of his empire emerged.

After a lifetime of overachieving, aiming to be excellent at everything, and three failed tech startups in Silicon Valley, Kelly Trach was stirred by a simple question: What if I just did what I'm good at? Now a six-figure business coach, Kelly poses the same question to you: What if you just did what you're good at? Despite conventional wisdom, the gifts and experience you need are already innate. Having that "it factor" or "special ingredient" isn't as elusive as you may think.

As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative 20 years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it.

Wondering why the pay gap exists? Unfortunately, as a woman, you have to ask for money in a very specific way. So as to avoid the social backlash. But it’s ok to be afraid but just start negotiating. This book has a beginner-friendly yet extremely effective negotiation tactic that you can use from day 1, even if you’ve never negotiated before in your life, or even if you’re an introvert.

Most of the traditional advice about getting ahead focuses on managing other people’s impressions of you. It’s all about how to network with impressive people and accommodate yourself to people with status and power. Executive coach Liz Tran asks you to forget about those people, and instead, train yourself to listen to and be guided by your innermost voice. From tech to spiritual leadership and executive coaching, Tran has charted her own path by learning how to tune into her intuition and be true to her Inner Genius.

Today, in sales, business, and life, you need every advantage you can get. In Sell More with Science, David Hoffeld, the world’s leading expert on applying science to selling, shares his revolutionary three-part system to experience surefire success at home, at work, and out in the world. Here, Hoffeld utilizes research studies from social psychology, neuroscience, and behavioral economics to reveal actionable insights you can use to grow your sales, achieve more, and stay ahead of the competition.

Creative people tend to see the world a little differently from everyone else. But that doesn't mean they can't zero in on their goals, get focused, get organized, and not only accomplish what they want to achieve but earn money doing it. In Get It Done, a beloved teacher and successful writer, actor, and comedian helps you get a handle on your own particular - even peculiar - creative process and harness your energies in positive, productive, and income-generating ways.

In Flip Thinking, Berthold Gunster, the founder of the Dutch omdenken—or flip thinking—philosophy, presents fifteen strategies to transform your thinking away from limitations and negativities and towards possibilities and opportunities. From disrupting (turn all the rules upside down) to flaunting (play up what you want to hide) and from importing (get the enemy on board) to amplifying (do more of what works), Gunster's strategies and stories will have you approaching even the most challenging problems—from an annoying neighbor to an angry colleague to an unhappy partner—in a whole new way.

A candid, colorful, and comprehensive oral history that reveals the secrets of Silicon Valley - from the origins of Apple and Atari to the present day clashes of Google and Facebook, and all the start-ups and disruptions that happened along the way. Drawing on over 200 in-depth interviews, Valley of Genius takes listeners from the dawn of the personal computer and the Internet, through the heyday of the web, up to the very moment when our current technological reality was invented.

Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses - or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions - the ones all companies must ask to survive.

In a book that Doris Kearns Goodwin has called "brilliantly crafted to draw leadership lessons from history", Philip Barlag uses dramatic and colorful incidents from Caesar's career to illustrate what modern leaders can learn from him. Central to Barlag's argument is the distinction between power and force. When leading his own organization, Caesar never used brute force to motivate his followers.

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from "Wouldn't it be cool if...?" to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life-and even change the world-while enjoying the journey from point A.

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

Greatness lies within us all, but so few of us ever reach a fraction of our potential, much less achieving the whole deal. It’s time to break the mold and reach your greatness with one small step a day. One tiny change can cause ripples that will improve your life forever. Improve your life by taking control of your habits, do things differently than before, and see the power of every small daily commitment you make to be one percent better than before. Make your first small commitment to yourself and choose 1% Better....

There is a Principle of Power in every person. By the intelligent use and direction of this principle, man can develop his own mental faculties. Man has an inherent power by which he may grow in whatsoever direction he pleases, and there does not appear to be any limit to the possibilities of his growth.

In the tradition of A Whole New Mind and The War of Art, graffiti artist and corporate thought leader Erik Wahl explores the power of creativity to achieve superior performance. Somehow we've come to believe that creativity is reserved for the chosen few: the poets, the painters, the writers. The truth is creativity is in all of us and re-discovering it is the key to unlocking your fullest potential.

Chocolate Covered Money is for anyone who eats chocolate, has shopped for chocolate as a gift, or has wondered what really goes on at the chocolate store "in a mall near you." Chocolate is a big business, and makes a lot of money. This book "pulls the curtain back" for a behind-the-scenes look at the people who own chocolate companies, how they make chocolate, and their celebrity friends.

If you exchange goods for dollar bills, you have inventory. Salons that sell shampoo have inventory. Interior design stores that sell lamps and rugs have inventory. Subscription box businesses that send out notepads each month have inventory. Coffee shops that sell bags of coffee beans have inventory. If you are an inventory-based business, it is quite possibly your biggest asset. It is time for you to become an inventory genius. In this book by Ciara Stockeland, you will discover the simple way to use your inventory to create more profit and keep more cash....