Business Intelligence

Fondé sur l'utilisation d'arborescences de mots destinées à représenter et développer une idée, le Mind Mapping permet de stimuler de manière spectaculaire l'intelligence, la créativité, la communication, la concentration et la mémoire. Dans cet ouvrage, Tony Buzan, le maître absolu du Mind Mapping vous fait découvrir : les origines de la cartographie mentale et les secrets de son efficacité ; des techniques illustrées pas-à-pas, destinées tant aux débutants qu'aux Mind Mappers plus expérimentés pour élaborer vos propres cartes mentales.

Step into the transformative world of Artificial Intelligence with this exclusive book bundle featuring Unlock AI for Beginners and Understanding Generative AI for Business Leaders. Whether you're exploring AI for the first time or seeking strategic insights for your business, this bundle provides everything you need to embrace AI with confidence.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

The EQ Edge, by Steven J. Stein and Howard E. Book, shows you how the dynamic of emotional intelligence works. By understanding EQ, you can build more meaningful relationships, boost your confidence and optimism, and respond to challenges with enthusiasm - all of which are essential ingredients of success.

Insights from the latest research on team emotional intelligence and TalentSmartEQ’s research trends from working with over 200 teams (with 2000+ team members) combine to bring EQ know-how to the team level. Team Emotional Intelligence 2.0 delivers practical strategies and showcases how an emotionally intelligent team is far more than the sum of its parts. This book delivers 53 strategies and a step-by-step process for increasing team EQ skills so team leaders and anyone who’s a member of a team can achieve peak performance and reach their goals.

Your AI Roadmap is not just an advice book, it's a modern blueprint for your career and income. One part modern careers and one part wealth building, this book is your guide to securing financial success. With humor and data-driven examples, serial entrepreneur, investor, and AI influencer Dr. Joan Palmiter Bajorek provides fresh and tactical career advice as well as ways to expand your income and get your finances in order in a world where artificial intelligence layoffs are announced daily.

Bolstered with research, exercises, self-assessments, and real-life stories from people with natural burnout immu­nity and those who’ve cultivated it, Burnout Immunity teaches workers how to positively cope with stress and to enjoy healthier and happier relationships with work.

La importancia de lograr el enfoque va mucho más allá de su propia productividad. El enfoque profundo le permite guiar a los demás con éxito, encontrar claridad en medio de la incertidumbre y aumentar su sentido de satisfacción profesional. Sin embargo, las fuerzas que desafían el enfoque sostenido van desde el desenfoque de los teléfonos hasta la política de oficina y las preocupaciones cotidianas de la vida.

Generative AI is rewriting the rulebook with its seemingly endless capabilities, from crafting intricate industrial designs, writing computer code, and producing mesmerizing synthetic voices to composing enchanting music and innovating genetic breakthroughs. In Generative AI in Practice, renowned futurist Bernard Marr offers listeners a deep dive into the captivating universe of GenAI. This comprehensive guide introduces you to the basics of this groundbreaking technology and outlines the profound impact that GenAI will have on business and society.

You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using gen AI for high-level work—problem-solving, driving innovation, strategic thinking, and dozens of other applications. Managers who develop their generative AI capabilities will soon be leaping ahead of those who don't. Fortunately, you can start today and see immediate results. The HBR Guide to Generative AI for Managers is packed with practical tips, prompts, and case studies to accelerate and improve countless aspects of your work.

Vous êtes sur le point de faire le grand saut vers un poste de dirigeant et vous voulez vous assurer que tout se déroule parfaitement comme prévu dès la première seconde ? Ou vous occupez déjà un poste de dirigeant et souhaitez perfectionner votre style de management ? Vous cherchez un moyen de garder une vue d'ensemble dans la jungle des stratégies de leadership et de trouver ce qui correspond le mieux à votre personnalité ? Alors, saisissez ce guide et mettez tout simplement la boussole de votre carrière sur succès.

Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of these new technologies, pick the right Gen AI projects, and reinvent your business for the new age of AI.

Discover how ChatGPT and AI can give you the edge in both your personal and professional life. This new book combines the insights and strategies from two bestselling guides into one comprehensive resource, making it easier than ever to unlock the full potential of AI in your life and work.

In AI Profits: A Beginner's Guide to Making Money Online, Alicia Becker provides a comprehensive guide to help beginners navigate the world of online earning with artificial intelligence. Whether you're interested in freelancing, affiliate marketing, e-commerce, or content creation, this book reveals the many ways AI can streamline your processes and increase your productivity. Learn how to automate tasks, use AI tools to analyse data, and optimize your strategies for maximum profits.

Vous manquez d'assurance dans votre travail ? Vous êtes mal à l'aise lors de vos prises de parole ou d'entretiens avec votre manager ? Vous doutez parfois de vos compétences ? Découvrez dans cet ouvrage comment renforcer votre confiance en vous pour réussir à vous affirmer avec intelligence. La confiance en soi n'est pas innée, et grâce aux conseils des experts de la HBR, vous saurez comment la cultiver au quotidien, notamment en explorant de nouvelles facettes de votre personnalité et en adoptant le bon body langage.

In this groundbreaking audiobook, Pauline Brown, a former leader of the world’s top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence - or "the other AI", as Brown refers to it.

Psychological safety is a shared belief within a team that it's OK to speak up, ask questions, take risks, and make mistakes without fear of repercussions. And it's a leader's job to create it. This book offers a rich understanding of this concept—and the trust and humility that must come with it. You'll learn how to build a psychologically safe environment, acknowledge difficult topics and emotions, and ensure that everyone feels comfortable in fully engaging with those around them.

With decades of experience in multicultural marketing, author David Morse reviews the history of marketing to black, Hispanic, Asian, and LGBTQ consumers. He explains how including appropriate cultural cues in advertising can build brand loyalty that will pay huge dividends. He also cautions that missing the mark with advertising that excludes or is culturally offensive can be a costly mistake.

Vous rêvez de meilleurs résultats, d'une créativité accrue, d'une conscience de soi plus profonde et d'un charisme développé ? Découvrez les bienfaits de la pleine conscience. Nous passons près de 47% de notre temps éveillé à penser à autre chose qu'à ce que nous sommes en train de faire, à fonctionner en pilotage automatique. Pourtant, prêter attention à l'instant présent et à notre entourage est un processus aux innombrables vertus : diminution du stress, croissance de la performance, libération de la créativité.

Master the art of AI prompts and unlock your potential. This essential guide transforms how you interact with AI, whether you're an entrepreneur, writer, marketer, or tech enthusiast. Learn to harness AI tools like ChatGPT, Claude, and Midjourney to elevate productivity, creativity, and efficiency.