Business Management

Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.

Today's workplaces are dynamic, so it shouldn't surprise anyone that tension can develop quickly and ruinously. The Essential Workplace Conflict Handbook is the ideal resource for anyone ready to confront conflict at work rather than run from it. Managed correctly, conflict can be a positive source of innovation and creativity.

Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.

Business leaders in more than 110 countries have benefited from the extraordinary wisdom of Robert Scheinfeld, whose seminars and writings have helped dramatically improve sales and profits. In The 11th Element, Scheinfeld shares the secrets that propelled his grandfather's company, Manpower Inc., into the Fortune 500, the same approach that fueled the success of Microsoft, Starbucks, and Dell.

How many times did your inner critic pop up and talk you down today? Or, tell you someone else wasn't good enough? Is your inner critic running rampant, thwarting your advancement as a leader? You may have never called your inner critic out or confronted its harsh ramblings until now, but it's time! Mastering Your Inner Critic offers firsthand hard-won advice for scaling the hurdles that prevent you from controlling that little voice. It's time to counter those nagging questions that torment you - with positive solutions that empower you.

Many people have the misconception that leadership is a higher calling that is reserved just for a select few individuals who are able to practice and teach expansive and intricate leadership principles. When it comes to leadership, however, the most essential thing is to maintain a consistent set of principles, as this book demonstrates.

In this compelling book, strategy guru Roger L. Martin and Skoll Foundation President and CEO Sally R. Osberg describe how social entrepreneurs target systems that exist in a stable but unjust equilibrium and transform them into entirely new, superior, and sustainable equilibria. All of these leaders - call them disrupters, visionaries, or changemakers - develop, build, and scale their solutions in ways that bring about the truly revolutionary change that makes the world a fairer and better place.

The proven model that offers powerful and elegant strategies for leaders. How Great Leaders Think: The Art of Reframing uses compelling, contemporary examples to show how more complex thinking is the key to better leadership. Leaders who understand what's going on around them see what they need to do to achieve the results they want.

The idea is simple: You don't have to choose between being a pushover and a jerk. Using Radical Candor - avoiding the perils of Obnoxious Aggression, Manipulative Insincerity, and Ruinous Empathy - you can be kind and clear at the same time. Kim Scott was a highly successful leader at Google before decamping to Apple, where she developed and taught a management class.

In Mindful Leadership, you'll learn how to draw on inner reserves through mindfulness meditation, a tool you can use to achieve focus and clarity, reduce stress, and develop the presence of mind to meet any number of challenges.

In keeping with the parable style, Patrick Lencioni begins by telling the fable of a woman who, as CEO of a struggling Silicon Valley firm, took control of a dysfunctional executive committee and helped its members succeed as a team. Story time over, Lencioni offers explicit instructions for overcoming the human behavioral tendencies that he says corrupt teams. Succinct yet sympathetic, this guide will be a boon for those struggling with the inherent difficulties of leading a group.

Dale Carnegie's unique and powerful approach to leadership training is based on wisdom and expertise gained from developing leaders longer than any other professional development organization. Lead! is for new or experienced leaders alike who want to be more effective at motivating and inspiring their teams. This book is designed from the proven Dale Carnegie Leadership Success Model and Dale Carnegie's Human Relationships Principles to help you understand tools and techniques to address common leadership challenges....

Are you hungry to help others through leadership but don't feel like you have the authority? One of the greatest myths of leadership is that you must be in charge in order to lead. Great leaders don't buy it. Great leaders - whether they have the official authority or not - learn how to be an influential presence wherever they are. In How to Lead When You're Not in Charge, author and pastor Clay Scroggins explains the nature of leadership and what's needed to be a great leader - even when you answer to someone else.

One of the most inspiring and impactful books ever written, The Seven Habits of Highly Effective People has captivated people for nearly three decades. It has transformed the lives of presidents and CEOs, educators, and parents - millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the seven habits with modern additions from Sean Covey.

GUTS: Greatness Under Tremendous Stress is more than a motivation guide. It's a complete life-changing program full of powerful, transformational strategies straight from the Navy SEAL playbook. It's like a personal boot camp for retraining the brain, breaking bad habits and thought patterns, taking risks, and turning apathy into action.

How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale - and demonstrates why and how to apply these methodologies throughout your organization. Through case studies, you'll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance.

It’s easy to feel stuck in the grind, struggling to simply get through the day, especially as we all try to define a new normal. But what if you could start achieving your goals and living with purpose? Authors Dustin Hillis and Ron Alford can show you how.

Warren Buffett is one of the most admired and prolific investors and managers in corporate America. Warren Buffett on Business is a timeless guide to strategies that can help you run a successful business. This book is a one-of-a-kind collection of Buffett's letters to the shareholders of Berkshire Hathaway written over the past few decades, and in a clear, simple style distills the basic principles of sound business practices.

Culture change expert and diversity speaker Michelle Silverthorn explains how to transform diversity and inclusion from mere lip service into the very heart of leadership. Following the journey of a Black woman in the workplace, leaders learn the old rules of diversity that keep failing her and millions like her again and again, and the new rules they must put in place to make success a reality for everyone.

Whether your goal is to open a neighborhood wellness business, work independently from home, or launch the next highly successful wellness brand, Building a Wellness Business That Lasts: How to Make a Great Living Doing What You Love is your definitive guide. This book will teach you how to translate your passion for wellness into a compelling business vision, weave that vision into an effective business plan, and leverage the latest technologies to accelerate your growth.