Business Organization

One man's mistake is another man's lesson. Don't let Scott Miller's success story fool you. He has made and learned from many mistakes in his career. Marketing Mess to Brand Success shares a career's worth of horrifying mistakes, missteps, and lessons learned. Whether you're starting a new company, a brand manager figuring out the best brand strategy or brand positioning for a niche market, or trying to land your first job as a marketing manager or brand manager, this book is designed to prepare you for many of the inevitable challenges that you will encounter.

The new edition of the best-selling employee development classic includes advice on talent retention in the gig economy and a new chapter on creating a career-development culture in your organization.

This audiobook offers five proven principles so multinational companies can advance diversity, equity, and inclusion with a nuanced understanding of local contexts across countries and cultures. Local relevance - understanding markets and acknowledging local beliefs, regulations, and history - is essential for global success. This groundbreaking audiobook explicitly details how to take local histories, laws, and practices into account in DEI transformation work while promoting social justice worldwide.

Based on a cover story in the Harvard Business Review entitled "Maneuver Warfare", Leading to Win the Marine Corps Way shows business leaders and managers how to adopt the principles and strategies that have made the Marine Corps so successful. Written by a Wharton professor and two former marines who have now moved on to the business world, the book brings a consummate mix of business savvy and military know-how to bear on the challenges faced by today's managers.

After five years of ground-breaking research, Ori Brafman and Rod Beckstrom share some unexpected answers, gripping stories, and a tapestry of unlikely connections. The Starfish and the Spider argues that organizations fall into two categories: traditional “spiders,” which have a rigid hierarchy and top-down leadership, and revolutionary “starfish,” which rely on the power of peer relationships. The Starfish and the Spider explores what happens when starfish take on spiders (such as the music industry vs. Napster, Kazaa, and the P2P services that followed).

With Business Breakthrough 3.0, you'll learn how to create a highly profitable organization that attracts and retains people who truly love their jobs. This isn't just another business book—it's a comprehensive guide to overcoming entrenched patterns and building a better future for your company. Whether you're a CEO, a manager, or an entrepreneur, the insights and strategies in this book will help you achieve breakthrough success.

The Remedy is a compelling a business fable that shows how Lean quality improvement business practices - traditionally associated with manufacturing - can dramatically improve the service areas of your business - including design, engineering, sales, marketing and all processes in between. Written by Pascal Dennis, a leading Lean consultant, the story follows Tom Pappas and Rachel Armstrong, senior leaders at a desperate automotive company as they try to implement a Lean management system across an entire platform, the Chloe, a breakthrough "green" car.

“I can’t wait to get to work!” When was the last time you felt that way? Have you ever? Mark McClain has and still does. He and his leadership teams have focused on creating companies that make the quality of their employees’ work experiences of equal importance to the quality of the solutions those employees create.

Do you want to start your own nonprofit organization? Are you unsure of the necessary steps needed to make this a success? If you answered yes to the above questions, you have come to the right place. Once you have finished this book, you will find it easier to start a nonprofit organization.

This book is the definitive guide for leaders of high-growth organizations seeking to understand and execute the people-management principles that are essential to continued success. Andrew Bartlow and T. Brad Harris offer a practical toolkit that founders, functional leaders, and managers of people can use to rethink their practices to meet their organizations' needs.

In The Forgotten Foundations of Fundraising, Jeremy Beer and Jeffrey Cain, cofounders of American Philanthropic, a leading consulting firm for nonprofit organizations, offer practical lessons and unconventional wisdom for both nonprofit leaders and novices in the art and science of raising money. Drawing upon a wealth of experience, deploying an army of anecdotes, and using eye-opening American Philanthropic survey data, the authors provide a brisk, irreverent, and supremely useful introduction to fundraising for charities and nonprofits.

With the explosion of social media, the competition for attention - and customers - is more intense than ever before. Standing out is not only more challenging than ever, it now has less of an impact on sustained growth. To be a lasting company, leader, or brand on a positive trajectory today, one must become iconic. Award-winning author and speaker Scott McKain examines what an iconic organization or leader is and helps you attain and retain that rare status. If your company has slipped in its standing, McKain teaches you how you can regain your position.

Mastering the Cube skillfully lays out proven organization design principles. Comparing today's complex organizations to a Rubik's Cube, the authors explain how focusing improvement efforts on just one or two facets of the organization is akin to concentrating on just one side of the cube. Doing so is bound to affect - and more likely jumble - the other areas needed to generate a healthy and sustainable organization. They advocate stepping back and taking a systems-wide, comprehensive view of change and bringing all elements into alignment with strategy.

For ages, global corporations have been lecturing small organizations and not-for-profits on how to get things done. As it turns out, it should have been the other way around. In this groundbreaking audiobook, award-winning researcher Paulo Savaget shows how the most valuable lessons about problem-solving can be learned from the scrappiest groups. Savaget draws most of his examples from small organizations dedicated to social action that have made an art form out of subverting the status quo and have proved themselves adept at achieving massive wins with minimal resources.

This is one of the most comprehensive guides you will find on how to start, run and grow a 501© nonprofit organization. I worked 23 years as a consultant for many small to medium size nonprofit organizations. My primary job was to show them the actual step-by-step process on how to open such charitable organizations properly and legally. Many nonprofit organizations run into various legal and tax problems if and when they don’t take the right steps when opening and filling their paperwork with their state and Federal government.

Building trust is your single greatest opportunity to create competitive advantage. With new data at its core, The Four Factors of Trust gives you practical guidance to measure and build trust in the relationships that matter the most—with your customers, workforce, and partners.

Managers will learn how and why to stop bullying; prepare executives to lead the campaign and to resist undermining efforts of subordinates; and create a new, positive role for human resources. Outlining the required steps, The Bullying-Free Workplace includes information on how to create a preventive policy that brings consequences, like never before, when violated.

With a spectacular array of true stories and case studies of the hidden benefits of mess, A Perfect Mess overturns the accepted wisdom that tight schedules, organization, neatness, and consistency are the keys to success.

Everyone, regardless of their background and training, can improve their storytelling abilities. But what is a story? How can you tell it in a way that delights and informs your listeners? Take a journey into the keys to great storytelling with two of the country’s top experts on story presentation and speech writing.

Great leadership creates extraordinary things. Poor leadership causes irreparable damage. The result depends on the person in charge. While some are born with innate leadership ability, others have to develop those strengths. But every leader is responsible to consistently hone their leadership skills, for the sake of their people and their work. Author and MBA Billy Epperhart specializes in building great leaders from the inside out.