Business Organization

Globalization has created a superheated competitive business environment that demands innovation to stay ahead. But it's also created a hidden source of innovation right in your midst: the people in your organization who have deep experience in more than one culture - multiculturals. Having to integrate different cultural frameworks has enabled them to develop abilities that can contribute powerfully to building innovative organizations.

Attract interest, then nail the sale. With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch. Learn how to capture the interest of perfect prospects for your product, service or cause, then convince them to complete an order. This pithy, provocative book from a master of creative marketing offers both timeless principles of persuasion and insights from recent research and marketing trends. Real-life examples illustrate Marcia Yudkin's advice....

We've had our expectations turned upside down by leading brands like American Express, Converse, and Waze, simply because they saw things differently. How did they do that? By questioning the prevailing wisdom which then created outsized results and lasting change. The Unconventionals chronicles the amazing stories behind these solid business successes and shows you how reinventing your company (or starting a new one) can be easier than you think.

The level of complexity in most organizations today is staggering—and it's only getting worse. There are so many choices to be made, people to involve, processes to manage, and facts to analyze, it's impossible to get things done. And in today's hypercompetitive world, that can be fatal. Yet complexity doesn't happen on its own. Managers unwittingly create it, often through well-intended decisions. In Simply Effective, Ron Ashkenas provides a playbook for regaining control, focused on the four major causes of complexity.

When Marc Harrison became CEO of Intermountain Healthcare, the organization was already a well-regarded and financially stable player in the industry. Nevertheless, Harrison led an ambitious transformation that has unleashed Intermountain's workforce to look beyond the organization and tackle a range of problems that have hobbled both the healthcare industry and our broader society. Bucking the prevailing culture of conflict and polarization, leaders at all levels are empowered to convene diverse stakeholders in unorthodox ways to solve problems that affect everyone.

In Powered by People, Carol Schultz walks business owners and leaders through the cultural shift from the outdated "cold and unfeeling business" to the contemporary professional landscape centered around talent.

Time has become a precious commodity, so business leaders who can save their customers’ time more effectively than competitors do will win their loyalty. To become a real-time company, as top scholars Jerry Power and Tom Ferratt explain, you need a real-time monitoring and response system. They offer detailed advice on how to put procedures in place that will collect data on how well products or services are saving customer time; identify strengths, weaknesses, threats, and opportunities; and specify innovations needed to save even more customer time.

Do you want to create social impact, but feel there must be a better way? There is. So many problems the world faces go largely unaddressed because social entrepreneurs are unaware that they hold the power to design a better organization for creating more effective social impact. Not anymore.

You are a vessel in the sea of life. Whether you like it or not, whether you float or sink, stand still or move forward, you are always anchored or searching for an anchor. And it’s better to know your anchor points than to be anchored without knowing. If you think you are floating freely, think again. Do you know your anchor points?

This book debunks the myth that leaders need to be creative like designers to apply design thinking. Applying design approaches and practices to organizational leadership is not just about its leaders becoming more creative. It is definitely not about the person at the top coming up with the grand answer. Design thinking starts with the 'pain point' related to the problem you are trying to solve. You get to the heart of the issue. It is a collaborative effort that neatly leads stakeholders and representatives affected by the problem to design novel leadership solutions that work.

Traditionally, human resources has focused on recruiting good people, preparing them for assignments, motivating them to perform, and retaining them. These functions remain essential. But to be successful in turbulent times like ours, human capital strategy needs to be broader and much more far reaching.

Follow this Path shows you how the traditional ways to engage people no longer apply in today's world. Instead, it offers a system it calls The Gallup Path, based on the proven, revolutionary strategies of the most successful businesses.

Since Peter Senge published his groundbreaking book The Fifth Discipline, he and his associates have frequently been asked by the business community: "How do we go beyond the first steps of corporate change? How do we sustain momentum?" They know that companies and organizations cannot thrive today without learning to adapt their attitudes and practices.

La diversidad, si se gestiona de forma adecuada, contribuye a que las organizaciones se nutran de las diferencias individuales para que actúen de forma conjunta en proyectos comunes. Hay que integrar las diferencias para crear verdaderos grupos de aspiración en sociedades que funcionan ya de forma colaborativa.

The Listening Shift is a practical handbook for leaders on how to transform their impact by learning to listen…and finding out how to help others listen in the process.

If you are considering getting involved with a nonprofit, whether as an employee, a volunteer, a member of the leadership team, or a board member, you do not want to miss the up-to-date, critical information provided in Generation Giving Back. In a clear, solution-oriented and fun listen, M.S. Mastel has brought 30 years of experience managing nonprofits with real examples and guides so that you can efficiently have meaningful impact on any mission that moves you.

En Humanocracy, Gary Hamel y Michele Zanini presentan un argumento apasionado yapoyado en investigaciones para suprimir la burocracia y reemplazarla por una nueva flosofía de gestión.

Este libro es una guía práctica para lograr empresas más diversas y desarrollar un liderazgo incluyente. Basado en conversaciones con personas de distintos países, Alfas y omegas explica cómo el equilibrio entre lo femenino y lo masculino genera bienestar a los empleados y rentabilidad a las organizaciones.

What is the difference between sales and marketing? Why are they different and why are they the same? If you ask 100 managers and business owners, the odds are that none of them can actually tell you - even if they have one of these jobs. I have spent my life in sales and marketing - usually both at the same time as the manager. Early in my career, I worked for several companies that broke these jobs into unrecognizable, separate departments. 

In today’s work world, more and more companies are ethnically diverse and operate either on a regional or global scale. How are you able to communicate more confidently, connect personally, and standout to senior management ahead of your peers in your organization? This book shows you the visibility strategies that will get you recognized and rewarded in any organization! It will outline the mindset, tips, techniques, and the five situations where you can make the most impact.