Business Professional

Once the unrivaled titan of social media, Facebook held a singular place in culture and politics. Along with its sister platforms Instagram and WhatsApp, it was a daily destination for billions of users around the world. Inside and outside the company, Facebook extolled its products as bringing people closer together and giving them voice. But in the wake of the 2016 election, even some of the company’s own senior executives came to consider those claims pollyannaish and simplistic.

本有声书是约翰·D·洛克菲勒给他的儿子小约翰·D·洛克菲勒的私人信札的汇编，这些信札是商业史上最伟大的思想财富，指引每个有志青年走向成功。…… 本有聲書是約翰·D·洛克菲勒給他的兒子小約翰·D·洛克菲勒的私人信札的彙編，這些信札是商業史上最偉大的思想財富，指引每個有志青年走向成功。

Gerald D. Hines stands at the top of the international real estate investment and development world. A Purdue graduate with a degree in engineering, Hines may have arrived in Houston in 1948 for a nine-to-five job at a heating and air conditioning company, but before long he was making the deals that would transform Houston’s skyline. Later, with his revolutionary idea that great architecture was good business, he was reshaping the skylines of the world.

Jacob Fugger lived in Germany at the turn of the 16th century, the grandson of a peasant. By the time he died, his fortune amounted to nearly 2 percent of European GDP. Not even John D. Rockefeller had that kind of wealth. Most people become rich by spotting opportunities, pioneering new technologies, or besting opponents in negotiations. Fugger did all that, but he had an extra quality that allowed him to rise even higher: nerve.

Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow.

Practice management is often misunderstood. The Advisor Playbook will take the mystery away. Practice management is how you build an organized toolbox of all your processes - branding, marketing, service activities, core functions - and constantly tune and keep that toolbox efficient and effortless. It's a network of interrelated skills, processes and strategies that build value in a business while making it manageable, scalable, and ensuring the owner runs the business and not the other way around.

In Cowgirl Power, advertising CEO and cowgirl Gay Gaddis shares insights and examples for women to lead like fearless, risk-taking cowgirls: enhance and exude confidence, developing personal power on all fronts. As the owner of one of the largest female-owned independent agencies in the U.S. and former chairman of C200, one of the country’s top women’s business organizations, Gay Gaddis knows a thing or two about empowerment. Gay’s secrets of success have roots in the spirited strength of real cowgirls who were fearless risk-takers in everything they did.

When Bob Quinn was a kid, a stranger at a county fair gave him a few kernels of an unusual grain. Little did he know, that grain would change his life. Years later, after finishing a PhD in plant biochemistry and returning to his family's farm in Montana, Bob started experimenting with organic wheat. In the beginning, his concern wasn't health or the environment; he just wanted to make a decent living and some chance encounters led him to organics.

From its creation as a mail-order record company to the literal launch of Virgin Galactic, today Virgin is one of the premier ‘way-of-life’ brands in the world, trusted and enjoyed by many millions of people. In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals.

Aristotle Onassis was a born orator, and Jackie Kennedy would sit and listen to him spin off tales and stories - often racy - by the hour. A speaker of seven languages, he could keep a dinner party of some of the world's most sophisticated conversationalists spellbound. Even Jackie couldn't help but drop her reserve and laugh with him. America's First Lady simply never knew anyone quite as free or exotic as Aristotle Onassis, a paradoxical blend of raconteur and ruffian.

The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

The tale of the Bechtel family dynasty is a classic American business story. It begins with Warren A. "Dad" Bechtel, who led a consortium that constructed the Hoover Dam. From that auspicious start, the family and its eponymous company would go on to build the world, from the construction of airports in Hong Kong and Doha to pipelines and tunnels in Alaska and Europe to mining and energy operations around the globe.

Named president and CEO of NBC at the age of 43, he faced a two-headed dragon: on one hand, distrust from the network people deeply skeptical of the "suit" from GE, their new corporate parent; and on the other, fiscal oversight demands from a cautious, conservative institution reluctant to invest heavily in a media business they didn't understand. For the next 20 years, he managed to navigate the fine line between the two and in the process completely reinvent - and save - the network.

Organized around the transition from student to professional life, Business and Professional Communication, Fifth Edition gives listeners the tools they need to move from interview candidate to team member to leader. Coverage of new communication technology and social media, and an emphasis on building skills for business writing and presentations help students gain a deeper understanding of the role of communication in successfully handling situations like job interviewing, providing feedback to supervisors, and working in teams.

Ce livre est un livre éducatif sur les leçons tirées des lettres de M. Warren Buffet aux actionnaires. Les leçons incluses dans cet livre s’appliquent à tous les types d’investisseurs, aux étudiants en commerce de tous les niveaux, aux chefs d’entreprise et aux bienfaiteurs.

During his 34-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth - from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015 - and was a firsthand witness to its evolution as an indelible global brand. In Covert Cows and Chick-fil-A, Robinson shares behind-the-scenes accounts of key moments.

Jack Welch’s innovative leadership strategies revived a lagging GE, transforming it into a powerhouse with a staggering $300 billion-plus market capitalization. In writing Jack Welch and the GE Way, author Robert Slater was given unprecedented access to Welch and other prominent GE insiders. What emerged is a brilliant portrait that tells you what makes Jack Welch tick. Learn how to work the Welch magic on your own company.

Thrust into a life and family that neither of them were looking for, Gabi Jacobs and Terrence Whitaker decide that they'll just make the best of it, because the have most important ingredient: love. Through the ashes of their failed romantic relationship, they're able to form a different type of bond, one that allows them to effectively co-parent their daughter, and even become friends. Constantly pulled together by chance and circumstance, will Gabi and Terrence decide to embark on a journey to finish what they started, or will they decide that it's best to leave the past in the past?

Author of The Kennedys at War and The Lion’s Pride, Edward J. Renehan, Jr. presents a fascinating biography of one of the most hated and most admired American entrepreneurs of all time. Here, he sheds light on Wall Street magnate Jay Gould and his frequently overshadowed creativity. Gould was the quintessential robber baron and the original modern businessman whose financial examples persist even today.

Only a handful of people embody the legacy of hip-hop and entrepreneurship like Jay Z. A modern-day King Midas, everything he touches - sports bars, streaming services, record labels, and cognac - turns to gold. How exactly did he do it? Forbes senior editor Zack O'Malley Greenburg reveals the story of Jay Z's legendary rise from the Marcy Projects of Brooklyn to stages and corner offices worldwide. He draws on more than 100 interviews with those who knew Jay Z from the beginning.