Business Research
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Grant Writing for Dummies, 2nd Edition
- Auteur(s): Beverly Browning
- Narrateur(s): Brett Barry
- Durée: 3 h et 27 min
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Whether you're a first-time grant writer or a veteran fundraiser, putting together a grant proposal is a daunting task. Thankfully, this up-to-date insider's guide shows you step-by-step how to deal with application forms, give prospective funding sources the specifics they're looking for, and get the money you need.
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Grant Writing for Dummies, 2nd Edition
- Narrateur(s): Brett Barry
- Durée: 3 h et 27 min
- Date de publication: 2006-12-26
- Langue: Anglais
- This up-to-date insider's guide shows you step-by-step how to deal with application forms, give prospective funding sources the specifics they're looking for, and get the money you need....
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Prix courant: 10,48$ ou 1 crédit
Prix réduit: 10,48$ ou 1 crédit
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You Are an Author
- So Write Your Book Already
- Auteur(s): Matt Rudnitsky
- Narrateur(s): Matt Rudnitsky
- Durée: 4 h et 36 min
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This isn't your ordinary "book about writing books." It's real, no-BS advice from someone who's done it—and has learned from the dozens of successes and failures of himself and his clients—from self-help to memoir to business, and everything in between. It demystifies every single step of the book writing process, from ideation to validation to outlining to writing habits, publishing and marketing.
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great information
- Écrit par Roxanne le 2023-12-22
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You Are an Author
- So Write Your Book Already
- Narrateur(s): Matt Rudnitsky
- Durée: 4 h et 36 min
- Date de publication: 2023-12-11
- Langue: Anglais
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This isn't your ordinary "book about writing books." It's real, no-BS advice from someone who's done it—and has learned from the dozens of successes and failures of himself and his clients—from self-help to memoir to business, and everything in between....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Revenge of Analog
- Real Things and Why They Matter
- Auteur(s): David Sax
- Narrateur(s): David Sax
- Durée: 9 h et 17 min
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One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.
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yes i am painfully aware of the irony here
- Écrit par cody vaillant le 2018-09-20
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The Revenge of Analog
- Real Things and Why They Matter
- Narrateur(s): David Sax
- Durée: 9 h et 17 min
- Date de publication: 2016-11-08
- Langue: Anglais
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One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed....
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Prix courant: 28,27$ ou 1 crédit
Prix réduit: 28,27$ ou 1 crédit
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Consumer Experiences and Emotion Management
- Auteur(s): Avinash Kapoor, Naresh Malhotra - editor
- Narrateur(s): Adam Lofbomm
- Durée: 4 h et 41 min
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The purpose of this book is to emphasize the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societies, and cultures. This book is an excellent reference for students, executives, marketers, researchers, and trainers. It includes the different elements of emotion, evidence of how emotions govern and organize consumer life, and emotion and individual functioning, including psychological disorders and well-being.
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Consumer Experiences and Emotion Management
- Narrateur(s): Adam Lofbomm
- Durée: 4 h et 41 min
- Date de publication: 2020-09-08
- Langue: Anglais
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The purpose of this book is to emphasize the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societies, and cultures....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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HBR Guide to Better Business Writing
- HBR Guide Series
- Auteur(s): Bryan A. Garner
- Narrateur(s): Jonathan Yen
- Durée: 4 h
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When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.
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HBR Guide to Better Business Writing
- HBR Guide Series
- Narrateur(s): Jonathan Yen
- Série: HBR Guide Series
- Durée: 4 h
- Date de publication: 2022-11-15
- Langue: Anglais
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When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Real Influence
- Persuade Without Pushing and Gain Without Giving In
- Auteur(s): Dr. John Ullmen, Mark Goulston MD
- Narrateur(s): Arthur Morey
- Durée: 7 h et 28 min
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Authentic influence is about more than creating a strong initial connection - it's about sustaining professional relationships long after an agreement has been reached. Based on their commitment to listening, genuine engagement, and the pursuit of win-win outcomes, authors Mark Goulston and John Ullmen share a new method that business leaders can use to examine priorities, learn about the needs of key players, earn others' attention, motivate others to hear more, and add value with question and actions.
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Real Influence
- Persuade Without Pushing and Gain Without Giving In
- Narrateur(s): Arthur Morey
- Durée: 7 h et 28 min
- Date de publication: 2020-04-28
- Langue: Anglais
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People won’t put up with being "sold" to anymore. Discover the powerful four-step model for forming authentic, successful business relationships - the kind that survive....
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Prix courant: 25,63$ ou 1 crédit
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Consumed
- The Need for Collective Change: Colonialism, Climate Change, and Consumerism
- Auteur(s): Aja Barber
- Narrateur(s): Aja Barber
- Durée: 8 h et 17 min
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We live in a world of stuff. We dispose of most of it in as little as six months after we receive it. The byproducts of our quest to consume are creating an environmental crisis. Aja Barber wants to change this - and you can, too. In Consumed, Barber calls for change within an industry that regularly overreaches with abandon, creating real imbalances in the environment and the lives of those who do the work - often in unsafe conditions for very low pay - and the billionaires who receive the most profit.
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Consumed
- The Need for Collective Change: Colonialism, Climate Change, and Consumerism
- Narrateur(s): Aja Barber
- Durée: 8 h et 17 min
- Date de publication: 2021-10-05
- Langue: Anglais
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A call to action for consumers everywhere, Consumed asks us to look at how and why we buy what we buy, how it's created, who it benefits, and how we can solve the problems created by a wasteful system....
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Prix courant: 25,23$ ou 1 crédit
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The Voltage Effect
- How to Make Good Ideas Great and Great Ideas Scale
- Auteur(s): John A. List
- Narrateur(s): Will Damron
- Durée: 8 h et 26 min
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“Scale” has become a favored buzzword in the startup world. But scale isn't just about accumulating more users or capturing more market share. It's about whether an idea that takes hold in a small group can do the same in a much larger one. Translating an idea into widespread impact, says University of Chicago economist John A. List, depends on one thing only: whether it can achieve “high voltage”—the ability to be replicated at scale. In The Voltage Effect, List explains that scalable ideas share a common set of attributes, while any number of attributes can doom an unscalable idea.
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typical academic
- Écrit par Utilisateur anonyme le 2022-12-14
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The Voltage Effect
- How to Make Good Ideas Great and Great Ideas Scale
- Narrateur(s): Will Damron
- Durée: 8 h et 26 min
- Date de publication: 2022-02-01
- Langue: Anglais
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A leading economist answers one of today’s trickiest questions: Why do some great ideas make it big while others fail to take off?
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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Writing for Busy Readers
- Communicate More Effectively in the Real World
- Auteur(s): Todd Rogers, Jessica Lasky-Fink
- Narrateur(s): Todd Rogers
- Durée: 4 h et 56 min
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Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six principles that will transform the power of your writing. Including many real-world examples, a checklist and other tools, this guide will make you a more successful and productive communicator. Rogers and Lasky-Fink bring Strunk and White’s core ideas into the twenty-first century’s attention marketplace.
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Writing for Busy Readers
- Communicate More Effectively in the Real World
- Narrateur(s): Todd Rogers
- Durée: 4 h et 56 min
- Date de publication: 2023-09-05
- Langue: Anglais
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Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six principles that will transform the power of your writing....
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Prix courant: 20,40$ ou 1 crédit
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Belonging to the Brand
- Why Community Is the Last Great Marketing Strategy
- Auteur(s): Mark Schaefer
- Narrateur(s): Mark Schaefer
- Durée: 5 h et 25 min
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Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations. He explains how three major trends are colliding in a way that makes brand communities the future of marketing strategy.
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So needed!
- Écrit par jdgem le 2023-01-17
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Belonging to the Brand
- Why Community Is the Last Great Marketing Strategy
- Narrateur(s): Mark Schaefer
- Durée: 5 h et 25 min
- Date de publication: 2023-01-05
- Langue: Anglais
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Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Positivity
- Groundbreaking Research Reveals How to Embrace the Hidden Strength of Positive Emotions, Overcome Negativity, and Thrive
- Auteur(s): Barbara Fredrickson
- Narrateur(s): Kimberly Farr
- Durée: 9 h et 6 min
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World renowned researcher Dr. Barbara Fredrickson gives you the lab-tested tools necessary to create a healthier, more vibrant, and flourishing life through a process she calls "the upward spiral." With Positivity, you'll learn to see new possibilities, bounce back from setbacks, connect with others, and become the best version of yourself.
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Phenomenal
- Écrit par Natalie Putic le 2021-04-21
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Positivity
- Groundbreaking Research Reveals How to Embrace the Hidden Strength of Positive Emotions, Overcome Negativity, and Thrive
- Narrateur(s): Kimberly Farr
- Durée: 9 h et 6 min
- Date de publication: 2009-01-27
- Langue: Anglais
- Dr. Barbara Fredrickson gives you the lab-tested tools necessary to create a healthier, more vibrant, and flourishing life through a process she calls "the upward spiral"....
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Prix courant: 20,40$ ou 1 crédit
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How to Create, Publish, Promote & Sell an eBook Successfully All for Free
- Make Money, Open New Doors, Get Published!
- Auteur(s): SIS Info
- Narrateur(s): Matt Weight
- Durée: 2 h et 14 min
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Step by step instructions to easily create, publish, promote and sell an eBook successfully without spending a dime. Everyone has at least one eBook in them. Turn your experience, knowledge, passion or expertise into passive and residual income with an eBook. Build and establish your brand and open doors to various other opportunities. No technical knowledge needed. This eBook will NOT disappoint.
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How to Create, Publish, Promote & Sell an eBook Successfully All for Free
- Make Money, Open New Doors, Get Published!
- Narrateur(s): Matt Weight
- Durée: 2 h et 14 min
- Date de publication: 2014-12-16
- Langue: Anglais
- Step by step instructions to easily create, publish, promote and sell an eBook successfully without spending a dime....
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Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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Marketing to Mindstates
- The Practical Guide to Applying Behavior Design to Research and Marketing
- Auteur(s): Will Leach
- Narrateur(s): Mike Rylander
- Durée: 4 h et 46 min
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To reach today’s customers and influence their purchases, marketers and market researchers need to understand and harness the power of applied behavior psychology and behavior economics to break through these nonconscious filters and drive purchase behaviors - a process called behavior design. In Marketing to Mindstates, Will Leach, founder of TriggerPoint Design, a leading behavior research and design consultancy, demystifies this nonconscious filter and explains how to bypass it, introducing listeners to temporary moments of influence called mindstates.
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Marketing to Mindstates
- The Practical Guide to Applying Behavior Design to Research and Marketing
- Narrateur(s): Mike Rylander
- Durée: 4 h et 46 min
- Date de publication: 2021-07-15
- Langue: Anglais
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With this book, researchers and marketers will finally have a practical guide to creating behaviorally designed marketing that psychologically breaks through your customers’ nonconscious to drive new behaviors and topline growth....
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Prix courant: 20,19$ ou 1 crédit
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- Auteur(s): Jay Baer
- Narrateur(s): Jay Baer
- Durée: 5 h et 36 min
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Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
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pretty basic
- Écrit par Utilisateur anonyme le 2019-12-26
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- Narrateur(s): Jay Baer
- Durée: 5 h et 36 min
- Date de publication: 2016-03-01
- Langue: Anglais
- Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- Auteur(s): Lawrence Ingrassia
- Narrateur(s): Sean Patrick Hopkins
- Durée: 8 h et 34 min
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As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.
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Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- Narrateur(s): Sean Patrick Hopkins
- Durée: 8 h et 34 min
- Date de publication: 2020-01-28
- Langue: Anglais
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A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy....
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Prix courant: 19,42$ ou 1 crédit
Prix réduit: 19,42$ ou 1 crédit
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No B.S. Guide to Marketing to Leading Edge Boomers & Seniors
- Auteur(s): Dan S Kennedy
- Narrateur(s): Tom Gallagher
- Durée: 6 h et 59 min
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For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day. Understanding their attitudes, interests, spending patterns, buying preferences and the emerging opportunities for profiting by targeted development and marketing of products and services to them is vital to the forward thinking entrepreneur and marketing executive.
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No B.S. Guide to Marketing to Leading Edge Boomers & Seniors
- Narrateur(s): Tom Gallagher
- Série: Nightingale-Conant: Marketing
- Durée: 6 h et 59 min
- Date de publication: 2022-12-27
- Langue: Anglais
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For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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The Filter Bubble
- What the Internet Is Hiding from You
- Auteur(s): Eli Pariser
- Narrateur(s): Kirby Heyborne
- Durée: 7 h et 32 min
- Version intégrale
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In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
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The Filter Bubble
- What the Internet Is Hiding from You
- Narrateur(s): Kirby Heyborne
- Durée: 7 h et 32 min
- Date de publication: 2011-05-12
- Langue: Anglais
- In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....
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Prix courant: 32,41$ ou 1 crédit
Prix réduit: 32,41$ ou 1 crédit
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The Ultimate Marketing Engine
- 5 Steps to Ridiculously Consistent Growth
- Auteur(s): John Jantsch
- Narrateur(s): John Jantsch
- Durée: 5 h et 30 min
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Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow.
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If you own a business, read this book
- Écrit par Ashley le 2022-02-04
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The Ultimate Marketing Engine
- 5 Steps to Ridiculously Consistent Growth
- Narrateur(s): John Jantsch
- Durée: 5 h et 30 min
- Date de publication: 2021-09-21
- Langue: Anglais
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Learn proven principles to create and maintain a clear, effective marketing strategy that attracts your ideal clients, generates greater profits, and is easy for you and your team to follow....
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Prix courant: 25,63$ ou 1 crédit
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Citizens
- Why the Key to Fixing Everything Is All of Us
- Auteur(s): Jon Alexander
- Narrateur(s): Jon Alexander, Brian Eno
- Durée: 8 h et 52 min
- Version abrégée
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"Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as organisations, as nations, even as a species. Jon Alexander's consultancy, the New Citizenship Project, has helped revitalise some of Britain's biggest organisations such as the Co-op, The Guardian and the National Trust. Here, with the New York Times bestselling writer Ariane Conrad, he shows how human history has moved from the Subject Story of kings and empires to the current Consumer Story.
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Citizens
- Why the Key to Fixing Everything Is All of Us
- Narrateur(s): Jon Alexander, Brian Eno
- Durée: 8 h et 52 min
- Date de publication: 2022-11-14
- Langue: Anglais
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"Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...
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Prix courant: 30,95$ ou 1 crédit
Prix réduit: 30,95$ ou 1 crédit
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The 22 Laws of Category Design
- Name & Claim Your Niche, Share Your POV, and Move the World from Where It Is to Somewhere Different
- Auteur(s): Category Pirates, Christopher Lochhead, Eddie Yoon, Autres
- Narrateur(s): Jason DeFillippo
- Durée: 5 h et 59 min
- Version intégrale
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Au global
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Performance
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Histoire
This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value. Instead, many people in business are trying to “not get fired.” Many people want to go to work, make a contribution, and go home.
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The 22 Laws of Category Design
- Name & Claim Your Niche, Share Your POV, and Move the World from Where It Is to Somewhere Different
- Narrateur(s): Jason DeFillippo
- Durée: 5 h et 59 min
- Date de publication: 2023-06-30
- Langue: Anglais
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This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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