Business Strategy

Elevate your business through digital mastery: Achieve success faster than you imagined, even if technology feels overwhelming to you. Are you overwhelmed by ever-evolving digital marketing strategies, desperate to leverage AI but unsure where to start? Have you wondered if there's a way to build a profitable online presence without burning through your budget? You're not alone. Many business owners and aspiring marketers face the same challenges in the rapidly changing digital landscape. But there's good news!

Data analytics offer an incredible opportunity to predict the future, engage with new technological advancements, and gain valuable insights about your business. But unless you're staying on top of the cutting edge of analytics, your company is wasting that potential-and your competitors will be gaining speed while you fall behind. These articles by experts and consultants will help you understand today's essential thinking about what data analytics are capable of and how to adopt their use in your organization.

“Juul’s rise and fall teaches us something about greed, capitalism, policy failure and a particular cycle in American business that seems destined to repeat itself. . . . Deeply reported and illuminating.”—The New York Times Book Review (Editors’ Choice) Big Tobacco meets Silicon...

Are you finding it tough to fund your start-up? Especially in the post-COVID-19 world, where money is scarce? Well, then, this book is for you. It takes you through stories of early-stage start-ups and how they successfully managed to raise funding. Even better, it takes you through stories of...

Once, I believed success came from tireless effort and chasing every opportunity. But as jobs came and went, a revelation dawned: the work landscape had transformed without my notice. But rather than despair, I found strength in faith and a strategy for this new world. This book unveils that strategy.

Challenging times will come, but great leaders know how to lead their teams and emerge even stronger—prepare yourself now using this helpful guide to personal and professional success. Great leaderships will face challenges. Markets will collapse; pandemics will come; people will always...

Phil Town is now a very wealthy man, but he wasn't always. In fact, he was living on a salary of $4000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true "rules" are and how to make them work in one's favor. Chief among them, of...

It’s Not too Late to Build Toward a Better Future! Rick Caruso has earned a reputation for being a problem solver—somebody who’s not afraid of facing big challenges. From his appointment to Water Commissioner and later Police Commissioner in Los Angeles to his bold real estate ventures...

Imagine starting with a bold mission in 2012: to achieve financial inclusion through a multi-country bank. Within a decade, this vision becomes one of the fastest-growing fintechs in the world. Now, picture starting this business in South Africa, a country the IMF ranked as the hardest place to...

This audiobook is skilfully and inspiringly read by the author, Damian Hughes. In The Winning Mindset, Professor Damian Hughes, the acclaimed author of Liquid Thinking and How to Think Like Sir Alex Ferguson, draws on both his lifetime experience and academic background within sport...

High Noon has established itself within the United States' hard seltzer market as a low-calorie alcoholic beverage with no added sugar as well as being gluten-free. In this book, we are going to talk about business ideas that may bring High Noon soft drinks to Britain and build a market there! We will analyze the economic factors, marketing in UK, and SWOT model. Let's take a closer look and break down the details of our expansion!

A WALL STREET JOURNAL BESTSELLER Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ. Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten...

Practical ideas from the best brains in Business A sharp, jargon-free guide to the core curriculum of an MBA program, MBA in a Book shows how to master the big ideas of business and use them in a practical way to build and enhance career success. “In the world of business, ideas matter...

This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international. Its aim is invincibility, victory without battle, and unassailable strength through understanding the physics, politics, and psychology of conflict.

Picture this: You wake up, grab your phone, and open Instagram, tap the plus icon at the bottom of the screen, select a photo, add a filter and a caption, tap "publish", and you call it a day. Thirty minutes later, you get a notification from PayPal: "Someone sent you $500". Would you like your average "workday" to look like this? See, contrary to what you believe, you don’t need to be an artist, a comedian, or a particularly attractive individual to get paid on Instagram.

An instructional and comprehensive four-in-one book bundle that includes a collection of guides discussing all the information that beginners should be aware of. Are you curious about options trading? Are you the type of person that wants to learn all about it, without having to spend too much money on buying various books relating to the subject? If all of these fit your criteria, then you’re in the right place!

The sweeping biography of the enigmatic racer and sports car mogul who built the Ferrari brand—the inspiration for the major motion picture Ferrari directed by Michael Mann—featuring a new foreword and epilogue Genius? Tyrant? Power broker? Enzo Ferrari is the impressively researched, fully...

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

A quick-and-easy guide to core business and career concepts—no MBA required! The ability to negotiate a deal. Confidence to oversee staff. Complete, accurate monitoring of expenses. In today’s business world, these are must-have skills. But all too often, comprehensive business books turn...

Are you at risk of being trapped in an uncompetitive business? Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now. In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea - that the purpose of strategy is to achieve a sustainable competitive advantage.