Business Strategy

Visionaries like Elon Musk and Jeff Bezos have demonstrated the power of reimagining what's possible. Now, this transformative new guide taps into the mindsets and strategies of today's boldest innovators - showing you how to challenge assumptions, unlock creative breakthroughs, and execute world-changing visions.

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices, and anecdotes from real life brand-building successes to give listeners the tools they need to design, build, and accelerate a successful brand.

Do you want to start an online business with massive growth potential and little upfront cost in 2024? Look no further! Print-on-demand business model is a top choice! Imagine starting a global e-commerce business with minimal investment yet unlimited potential. No huge upfront costs, no inventory dramas, and no overstock nightmares! Gone are the days of needing to create an intricate supply chain, handle the production of your merchandise, or even worry about shipping your products out.

Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.

Construction Genius logically breaks down complex concepts into small components so any construction leader understands how to be more effective. Construction Genius covers topics as broad as how to structure a meeting so you reach an agreement on how to solve problems every time, to how to have tough conversations without ruining relationships, to how to build better teams that deliver profitable projects . . . and the one question that will save you $1 million, guaranteed.

Anchored by Softway’s own transformational journey, Love as a Business Strategy offers a new, people-first framework for achieving any business outcome - written by folks that aren’t fans of run-of-the-mill business books. Love as a Business Strategy doesn’t preach or mislead, rather it lays out the blueprints for better business outcomes - like better employee engagement, enhanced patient experiences, and increased efficiency - then walks you through it step-by-step.

Planning a Profitable Business for Dummies explains how to build a business with profit in mind, using smart pricing techniques and clear-eyed strategic planning. Whether you're just getting started in business or still recovering from lockdown losses, this book points to where extra profits might lie.

Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.

Decorated Navy SEAL and successful businessman Brent Gleeson shares his revolutionary approach to navigating and leading change in the workplace - with a foreword by New York Times best-selling author Mark Owen. Inspired by his time as a Navy SEAL and building successful organizations in the business world, Brent Gleeson has created a revolutionary approach for today's existing and emerging business leaders and managers to improve their ability to successfully navigate organizational change.

More than 20 years ago, Robert S. Kaplan and David P. Norton introduced the balanced scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the balanced scorecard into action.

For the past 40 years, Richard Koch has wanted to uncover the simple, elemental, elegant and parsimonious principles that are needed to create great new businesses. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably use it towards extraordinary results. Is there any principle that can tell you how to do that consistently and with a high chance of success?

Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations. He explains how three major trends are colliding in a way that makes brand communities the future of marketing strategy.

Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be - a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe - an organization's tendency to stay very busy and completely engaged what it's already doing. Author Patty Azzarello draws on over 25 years of international business management experience to identify the chronic challenges that keep organizations from decisively executing strategy, and to give you a practical game plan for breaking through.

How did Apple rebound from a decade-long slump? By creating a product, the iPod, that transformed not just the company, but the entire music industry. How did Whole Foods turn itself into a supermarket empire? By challenging the sacred cows of the food business. And how did Dove differentiate its line of beauty products? By creating the concept of "real beauty". In Big Think Strategy, Bernd Schmitt shows you how to "think big" by sourcing and implementing bold ideas that change markets.

Data analytics offer an incredible opportunity to predict the future, engage with new technological advancements, and gain valuable insights about your business. But unless you're staying on top of the cutting edge of analytics, your company is wasting that potential-and your competitors will be gaining speed while you fall behind. These articles by experts and consultants will help you understand today's essential thinking about what data analytics are capable of and how to adopt their use in your organization.

ORGANIZATIONS must accelerate strategic results to thrive, and they need you in the driver’s seat. How do you achieve this, even when firefighting is the norm? With three decades helping organizations deliver change, 2021 World PMO Influencer Laura Barnard unveils the system she uses with clients and students to evolve stagnant project and transformation teams into nimble, business-driven delivery engines.

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer.

Not sure what to post on social media? Struggling to come up with fresh content ideas? This audiobook can help! Turning social likes into real cash takes time, consistency, and laser-focused strategy. But finely tuned tactics are only half the battle. The other half? Creating content that your audience will absolutely love.