Business Success

When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America? The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected.

In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.

For more than fifty years, What Color Is Your Parachute? has transformed the way people think about job hunting. More than a job-hunting book, Richard N. Bolles’s timeless wisdom and famed self-assessment exercise clarifies seven key dimensions, so you can uncover your greatest passions, most valued traits, and transferable skills to design a life that enables you to flourish. Using the trailblazing advice and enduring guidance of What Color Is Your Parachute?, job-hunters and career changers will have the tools to discover—and land—the work, and life, most meaningful to them.

Negotiation is an essential element of almost all of our interactions - personally and professionally. It’s part of how we establish relationships, work together, and arrive at solutions for our clients, our organizations, and ourselves. Simply put, those who don’t negotiate well risk falling victim to those who do. Throughout his career, success expert Brian Tracy has negotiated millions of dollars worth of contracts. Now, with this concise guide, you too can become a master negotiator.

We live in a world that’s obsessed with talent. We celebrate gifted students in school, natural athletes in sports, and child prodigies in music. But admiring people who start out with innate advantages leads us to overlook the distance we ourselves can travel. We underestimate the range of skills that we can learn and how good we can become. We can all improve at improving. And when opportunity doesn’t knock, there are ways to build a door.

A business's overall strategy may be set at board level, but many people throughout the organisation will be involved in deciding that strategy and implementing it - making decisions that are strategic in nature. On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous.

One of the most inspiring and impactful books ever written, The Seven Habits of Highly Effective People has captivated people for nearly three decades. It has transformed the lives of presidents and CEOs, educators, and parents - millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the seven habits with modern additions from Sean Covey.

Master one of our economy’s most rare skills and achieve groundbreaking results with this “exciting” audiobook (Daniel H. Pink) from an “exceptional” author (New York Times Book Review). Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep Work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship.

Die with Zero presents a startling new and provocative philosophy as well as practical guide on how to get the most out of your money—and out of your life. It's intended for those who place lifelong memorable experiences far ahead of simply making and accumulating money for one's so-called Golden Years. In short, Bill Perkins wants to rescue you from over-saving and under-living. Regardless of your age, Die with Zero will teach you Perkins' plan for optimizing your life, stage by stage, so you're fully engaged and enjoying what you've worked and saved for.

Here is Trump in action—how he runs his organization and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and challenges conventional thinking. But even a maverick plays by rules, and Trump has formulated time-tested guidelines for success. He isolates the common elements in his greatest accomplishments; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker's art. And throughout, Trump talks—really talks—about how he does it.

An ancient belief system made new, Stoicism teaches us how to accept the things we cannot change and how to live a good life. It helps us improve our outlook, increase our well-being, and thrive in the face of adversity. But how does one live like a Stoic? In A Handbook for New Stoics, renowned philosopher Massimo Pigliucci and practitioner Gregory Lopez guide listeners through 52 weekly lessons, each based on a common obstacle. Stressing out about a meeting at work? Try listing the things you can control and those you can’t. Plus much more!

We all know what is healthy to think and what is not, much like we know that eating an apple is better than gorging on donuts. But once we start thinking anxious thoughts, it is tough to move from disaster to reality. Our brain can ruin our day. The road map to happiness can be found in Freeing Yourself from Anxiety. Unlike most guides, Dr. Tamar Chansky’s book explains that the solution is not positive thinking but possible thinking. Armed with her strategies, listeners can achieve accurate perceptions of their lives that can liberate them from fear and perfectionism.

Intelligence is usually seen as the ability to think and learn, but in a rapidly changing world, there's another set of cognitive skills that might matter more: the ability to rethink and unlearn. In our daily lives, too many of us favor the comfort of conviction over the discomfort of doubt. We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn.

Conversationally Speaking has become the most popular book in the world teaching conversation skills. Millions of people have used it to learn the secrets of effective communication. This revised edition provides more ways to improve your conversation skills by giving you strategies that work for starting conversations, asking questions that promote interaction, interesting people in what you have to say, listening so that others will be encouraged to talk, avoiding rejection-producing behavior, handling criticism constructively, and more.

The world is facing a global leadership crisis. Seventy-seven percent of leaders think they do a good job of engaging their people, yet 88 percent of employees say their leaders don't engage enough. Based on extensive research, including assessments of more than 35,000 leaders and interviews with 250 C-level executives, The Mind of the Leader concludes that organizations and leaders aren't meeting employees' basic human needs of finding meaning, purpose, connection, and genuine happiness in their work.

How do some people bounce back with vigor from daily setbacks, professional crises, or even intense personal trauma? This collection of articles from HBR includes "How Resilience Works", by Diane Coutu; "Resilience for the Rest of Us", by Daniel Goleman; "How to Evaluate, Manage, and Strengthen Your Resilience", by David Kopans; "Find the Coaching in Criticism", by Sheila Heen and Douglas Stone; and much more.

Whether it's among colleagues at lunch or an audience of 1000, a leader's role is to move and inspire others. It's not only the big occasions that test a leader's mettle, but the little ones as well - in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly "insignificant" interactions in everyday work life. Written by one of the world's leading communications coaches, Speaking as a Leader shows you how to make the most of your daily communications, creating a presence on the job as a genuine and constant leader.

The book that revolutionized business communications has been updated for today's workplace. Crucial Conversations provides powerful skills to ensure every conversation - especially difficult ones - leads to the results you want. Written in an engaging and witty style, it teaches listeners how to be persuasive rather than abrasive, how to get back to productive dialogue when others blow up or clam up, and it offers powerful skills for mastering high-stakes conversations, regardless of the topic or person.

Author of the New York Times and international best-seller Unfu*k Yourself Gary John Bishop presents a no-holds-barred guide to breaking through our cycles of self-sabotage to get what we want out of life.

Discover a "compelling" and revelatory framework for setting and achieving your goals (Carol Dweck, author of Mindset), from a psychologist on the cutting edge of motivational science.