Career Building

Learn everything you need to start the business you’ve always dreamed of! This comprehensive, step-by-step guide walks the listener through everything an aspiring small business owner needs to know before getting started. It’s not as easy as just hanging up an “Open” sign and letting the money roll in! Planning every step of your business and being aware of all the questions, demands, and challenges you will face will make the difference between just opening up shop and actually running a successful business.

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

Cybersecurity is one of the world’s fastest growing, most exciting fields—but that doesn’t mean it’s easy to enter the industry and succeed. Now there’s a complete guide to creating a great cybersecurity career, whether you’re migrating to cybersecurity from another field or already a cybersecurity professional.

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

Mindfulness at Work for Dummies provides essential guidance for employees at all levels of an organization who are seeking more focus and clarity in their work. The audiobook contains guided mindfulness exercises and meditations suited to workplace scenarios, a core feature of mindfulness programs.

Character is something intrinsic to us all; it forms and reveals who we are. Unbeknownst to many, character is foundational to our judgment, behavior, and leadership. As we tackle the grand challenges of our time, strength of character guides us to make better decisions, creates greater well-being, and contributes to human flourishing. For those who lead—whether in the public, private, not for profit, or education sectors—a greater understanding of character will challenge your thinking, inspire new ideas, and elevate your personal and professional performance.

Your organization's culture can feel like something that has a life of its own; it's long-standing, inherited, and seemingly impermeable - in fact, a strong culture is often an obstacle to doing new things or going in new directions. But leaders are the stewards of a company's culture and have the power to shape it. The best leaders know that organizational culture is a fundamental and powerful management tool that can drive positive outcomes.

Do you want to start an online business with massive growth potential and little upfront cost in 2024? Look no further! Print-on-demand business model is a top choice! Imagine starting a global e-commerce business with minimal investment yet unlimited potential. No huge upfront costs, no inventory dramas, and no overstock nightmares! Gone are the days of needing to create an intricate supply chain, handle the production of your merchandise, or even worry about shipping your products out.

Each and every one of us has a unique perspective on what it takes to be a successful leader. And we all understand that there is no cookie cutter formula that will hand you the magic keys to unlocking a high-performance culture. The 9L's will expound on the key principles, the core concepts that each and every person can apply and use, no matter what their background or leadership beliefs are!

Conklin’s audiobook is an interesting and informal discussion with the listener about the five principles of human performance; principle by principle, section by section. These five theories about how humans perform in organizations are principles, the building blocks of human performance, through which we have established a new way to think about safety and reliability in our worlds...and changing the way we think about work is a vital step toward improvement.

Romi Neustadt is passionate about helping others build lucrative direct sales and network marketing businesses that help create lives with more freedom and flexibility, greater purpose, and a lot more fun. In this book she offers you the same direct, no-BS coaching she's given to tens of thousands to help you acquire the skills to build this sucker and teach your team to do the same. And, equally important, she'll work on your mindset so you stop over complicating it all and stop letting the negative voices in your head win.

In the world of strength and conditioning, learning how to move others not just physically, but also psychologically and emotionally is paramount to getting the most out of them. People are the ultimate performance variable, and understanding how to effectively blend knowledge of proper training with the nuances of human behavior is integral to helping athletes achieve their ultimate goals. Unfortunately, while much attention has been given to the science of physical training, little attention has been given to the science of communication.

With increased demand for hybrid and fully remote work styles, most firms understand that some form of distance work is here to stay—and have put some remote protocols in place. But many companies either see the shift to remote work as a threat to their culture and management style, or they just don’t know how to make the transition. It’s time to take advantage of the many opportunities remote work presents. This book will tell you how.

In a rapidly changing world filled with uncertainties, one thing remains crystal clear: customers are increasingly fickle and no longer care about loyalty to any particular company. In addition, many well-intentioned companies are falling short of customer expectations, despite every organization’s potential for excellence.

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.

How do senior leaders, in their own words, describe the most effective leaders - the ones that get results, grow the business, enhance the culture and leave in their wake a trail of other really effective leaders? Conversely, how do senior leaders describe the kind of leader that undercuts the organization's capacity and capability to create its future? This book, based on groundbreaking research, shows how senior leaders describe and develop leadership that works, that does not, that scales, and that limits scale.

Many farm folks work hard at producing great crops and caring for livestock, but when it comes to communicating their deepest desires for the future of the farm, they get stuck. Building Your Farm Legacy: Tools to Empower Family is a useful toolbox created by a farm woman, partner, and mother to a successor.

When it comes to estate planning and the effective transfer of wealth, most discussions involving the terms wealth and money use those terms interchangeably. Although the two are not the same, most estate planners today do not even broach this concept with their clients or include the less-tangible aspects of wealth as they draft an estate plan. They simply develop an estate plan that prepares the family's financial assets to be dumped, divided, deferred, and dissipated among the members of the next generation.

The book explains what it takes to build and manage partner channels in the software industry. The book uses the business model framework introduced by Alexander Osterwalder. It provides a practical guide for organizing the activities required to design productive partner programs as well as implement these programs for the recruitment and management of partners that will find, win, make, keep, and grow happy customers on our behalf.