Career Design

The future of marketing is mobile, with 75 percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone for activities other than talking. To traditional marketers unfamiliar with the special challenges of mobile marketing, this territory feels complicated and even frightening. Mobile Magic provides a bird's-eye view of the process of creating great mobile marketing from one of the world's most experienced and successful practitioners.

欧米ビジネススクールで初めての日本人学長による
イノベーションのための戦略論

Want to sell your expertise and skills? Well, now you can! In today’s world, teaching online courses is a great way to build passive income. In fact, online learning is the education of the future! Over the past five years, the online teaching market has exploded into a billion dollar industry. And you (and your bank account) can ride this massive wave. Learn the A to Z of creating your first online course from scratch and start making money.

Si eres como la mayoría de los emprendedores, comenzaste tu negocio para ser tu propio jefe, ganar más dinero y vivir la vida en tus propios términos. Pero la realidad es otra, estás atascado en la rutina diaria, apagando incendios, respondiendo a un sinfín de preguntas y buscando continuamente dinero. En El sistema Clockwork Mike Michalowicz te ofrece un camino paso a paso para salir de este dilema a través de un enfoque simple para hacer que tu negocio sea ultra eficiente.

Drawing on his experience as a web designer, marketing consultant, and successful entrepreneur, Paul J. Scott breaks key web startup concepts into easy-to-use tips and advice. Whether you’re looking to revolutionize an industry or just change your own life, this is the one book you need before launching your online business.

Being young is the ultimate advantage when it comes to building wealth. It may not seem like it when you look at your student loan debt or when the rent comes due, but you have a huge amount of a priceless resource: time. You just need to know what to do with it. Rising-star financial advisor Dasarte Yarnway offers a simple four-step mastery approach anyone can follow to become a master wealth builder. It's a system he himself lives by.

The old cliché is that smart companies underpromise and overdeliver. But in today's crowded market, underpromising is a ticket to oblivion. Rick Barrera shows how to make sure that every point of contact between your company and its customers is well executed and fulfills an over-the-top brand promise to drive word of mouth and rapid growth.

A business's greatest asset is its experience combined with the innovative. According to estimates by the US Department of Labor, Millennials will represent roughly almost 50% of the workforce in less than 10 years. A flood of blogs, articles, and books are already trying to help professionals and executives understand how the clash of Millennial, Generation X, and Boomer preferences will impact their business and personal careers.

This is the EXACT step-by-step system that many self-help experts use to manage their lives. This book goes into the life planning process, such as how to create an ultimate vision, ultimate purpose, identity, and code of conduct for your life. This book is more of a workbook with specific exercises so you can get clarity for your life.

Creative confidence sounds like some type of a fancy term for something, but in reality, it is a reference to the level of confidence that a person has when it comes to their own creativity. For example, if you have a lot of confidence when it comes to your creative abilities, then you have a lot of creative confidence. On the other hand, if you are someone that believes that you have no artistic ability, no musical ability, and no ability to think outside the box, then your creative confidence is probably very low.

This audiobook takes the listener on a journey from building an online presence to enhancing their Facebook, Twitter, and LinkedIn strategies. Along the way, the listener will learn secrets of social media marketing and how to make their sites accessible for all devices. For the novice, this audiobook is a step into the adventure of online marketing. For the expert, this audiobook serves as a refresher of critical areas needed to succeed.

This book will provide you everything that you need to learn about how you can deliver a great TED-style talk and capture your target audience. TED Talk is one of the most popular forms of public speaking today, thanks to its stimulating way of delivering short lectures. With this book, you will learn how you can make your lectures become as life-changing as your favorite TED Talks and make sure that you hit your goals when delivering your ideas that are worth spreading.

Software Defined Networking (SDN) is not a revolutionary new technology. Instead, it is better to think of this as being a new way of organizing computer network functionality. SDN allows the network to be virtualized. That's where the real power of SDN comes from, and that's what we'll be exploring in this book.

Unlike most presentation books that say the same things regarding presentation design and delivery (less is more, get rid of bullets and use images, emulate Steve Jobs, and so on), How to Be a Presentation God actually divulges step-by-step secrets for how to build, design, and deliver blockbuster presentations. By providing entertaining and clever presentation insights, veteran presenter Scott Schwertly gives you the ins and outs for presenting yourself, your business, and your cause with an easy-to-implement approach.

本書の著書は、SDGsクリエイティブ総責任者ヤーコブ・トロールベック氏との対談をはじめ、各界が注目する「福祉の世界で活躍するコピーライター」澤田智洋。

Oprah Winfrey is not a brand. Oprah is a Black woman who was born into poverty in Mississippi to a single teenage mother who used her challenging and troubling childhood to inspire her to create a new category of television talk show that evangelized a more intimate, emotional, and confessional form of media. She did something different.

Take a moment and start to choose what goals do I really want to accomplish in life. Make a list of everything you would want and need to achieve. When you start your road to success, three main things will happen. First they will judge you, then they start to respect you, and then they either join you or start to follow you. Have a clear subconscious mind state. Once you understand this one very important fact, it will forever change your life.

【デザイン力を伸ばす! 15個のワーク収録】さぁ、ともに学ぼう。人気クリエイティブ集団を率いる元・任天堂デザイナーが、若きデザイナーへ向けその思考と技術を公開!

「AIのビジネス実装」の最前線を熟知する2人が明かす圧倒的な競争優位を築くDX時代の戦略フレームワーク!

Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.