Career Design

Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you're not around? Without defining experiences, brands will become victim to whatever people feel and share. In an always-on world where everyone is connected to information and also one another, customer experience is your brand.

We are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of us to address challenges in our homes, our public spaces, and our social interactions.

Land that job! An in-depth overview of system design and how to prepare for your interview. When it comes to answering system design questions, many of us don't know where to start. We don't have the logic and knowledge to effectively communicate back a reply that impresses the interviewer. System Design Interview: A Strategic Guide for a Successful Interview is an easy-to-understand, step-by-step book that provides clarity on how to prepare and respond to questions in an interview.

Why are some organizations more innovative than others? How can we tap in to, empower, and leverage the natural innovation within our organizations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities.

In a world where every business, brand, product, and service needs a strong visual identity, it’s critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk.

Building a business can be confusing. Entrepreneurs aren't sure whether to keep control or delegate and automate, say yes or say no, work all hours or prioritize work-life balance. They take advice from all directions and wind up feeling overwhelmed and overworked without a finish line in sight. Ten Year Career turns that premise upside down and argues that it doesn't have to be that way.

Human Permaculture is a powerful, forward-thinking guide that uses permaculture principles of ecological design rooted in people care, Earth care, and fair share for redesigning your life and community to align with the resources available on the planet. As climate change, ecological decline, and social breakdown start to bite, people expect that governments will solve our problems. Yet this belief has proven to be false. Rather than looking to others, changes must come from the inside out: transforming the "I" to "we", changing the world by changing ourselves.

Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away? Because the most memorable writers and creators become known for a niche they own. And, more importantly, they invented new language to help them show the world how and why they are different.

You need this book if you want to be an entrepreneur. This book will give you all the tools you need to become a successful entrepreneur. It’s packed with practical information gained over 35 years in building businesses, which can be applied to any business.

Creative problem-solving is at the heart of innovation, and some of the world's most innovative companies are very systematic in following this approach. Most people would assume that creativity and discipline can't coexist, and that only when resources are replete and the talent best-in-class can one be creative. But nothing could be further from the truth. In fact, creativity thrives amid constraints and calls for great discipline.

Product development is a team sport, but most companies don't practice it that way. Designers and engineers should be connecting with marketing, sales, customer support, suppliers, and, most importantly, customers. The Art of Product Design explains the rise of "Open Engineering", a way of breaking down barriers and taking advantage of web-based communities, knowledge, and tools to accelerate the design and manufacturing processes. It explains how to establish open flows of information inside and outside an organization.

If you've ever sought a job or hired someone, applied to college or guided your child into a good kindergarten, asked someone out on a date or been asked out, you've participated in a kind of market. Most of the study of economics deals with commodity markets, where the price of a good connects sellers and buyers. But what about other kinds of "goods," like a spot in the Yale freshman class or a position at Google?

This audiobook is a culmination of nearly 50 years of art sales and marketing experience. It is jam-packed with useful information, ideas, and advice that any artist can use to become more successful, particularly by selling their work to interior-design professionals.

This super-practical guide to personal success is packed with no-nonsense tips that will get anyone where they want to be in business and in life.

In Design in Context: A Framework for Strategic Differentiation, Todd Bracher invites you to reimagine the role of design in business. Drawing from his extensive experience, Bracher presents a compelling case for why design should be integral to strategic planning and execution. This book offers a roadmap for business leaders and designers to work together, emphasizing the importance of differentiation in achieving sustainable growth.

The New York Times best-selling author of The Beach House, Jemima J, and Sister Stardust presents a novel about the pleasure and meaning of finding a home - and family - where you least expect them...When Emma Montague left the strict confines of upper-crust British life for New York, she felt sure it would make her happy. Away from her parents and expectations, she felt liberated, throwing herself into Manhattan life replete with a high-paying job, a gorgeous apartment, and a string of successful boyfriends.

Get your bearings as a leader, gain confidence, and learn tactical approaches from experts who have been in your shoes so you can support your team and advance your career. This book includes: how to become a design leader with insights from Netflix's Andy Law; learn how to hire people with the right balance of skills and find the best structure for your team; evaluating team members' performances, coaching to help them grow, and minimizing conflicts; and more.

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This is not a book by designers for designers; this is a book for creative leaders seeking to infuse design thinking into every level of an organization's products or service to drive new alternatives for business and society.

What the Three Little Pigs Have to Teach Us is a story about a business on the brink. Clients are threatening to leave because errors are mounting up. Key staff walk. The partners argue about what is the right approach. And the clock keeps ticking.

Like so many, Stephanie Woodward learned young that success in business required major sacrifice. She skipped vacations, worked weekends, and put dating on the back burner all to climb the corporate ladder. But after years of promotions, responsibilities, and garnering a respected industry-wide reputation, her body rebelled from exhaustion and unhappiness.