Career English

Only a few months into her new job, Nancy wondered whether or not she should have said yes to the CEO position at Soup, Inc. Sales were declining, bankruptcy and takeover rumors were swirling, and employee morale had never been lower. The company had lost both flavor and heat; and nobody likes lukewarm soup. How was Nancy going to turn it around?Sometimes the answer you need is right in front of you.

Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more. Whether you've dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, you're a complete SEO newbie looking for a large slice of the ranking pie or you're a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.

The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.

Chanakya Neeti is a treatise on the ideal way of life and shows Chanakya’s deep study of the Indian way of life. Chanakya also developed Neeti-Sutras (aphorisms - pithy sentences) that tell people how they should behave. Of these well-known 455 sutras, about 216 refer to rajaneeti (the dos and don’ts of running a kingdom). Apparently, Chanakya used these sutras to groom Chandragupta and other selected disciples in the art of ruling a kingdom.

This landmark book combines cutting-edge evidence with captivating stories to demonstrate how one of the most successful networkers in the United States of America developed his connections, why the creative genius behind one of the most popular shows in TV history toiled away for years in anonymity, how a basketball executive who was responsible for multiple draft busts transformed his franchise into a winner, and how we could have predicted Enron's demise four years before the company collapsed without ever looking at a single number.

The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how. By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. Million Dollar Weekend is the path to creating your dream life and attaining financial freedom.

Discover the revolutionary antidote to overload and exhaustion. Productivity speaker, trainer, and author Maura Nevel Thomas shows you how to master attention management with practical strategies that make an immediate impact.

In Atlas of the Heart, Brown takes us on a journey through 87 of the emotions and experiences that define what it means to be human. As she maps the necessary skills and an actionable framework for meaningful connection, she gives us the language and tools to access a universe of new choices and second chances - a universe where we can share and steward the stories of our bravest and most heartbreaking moments with one another in a way that builds connection.

Knowledge workers are the innovators, designers and marketers of your company's products and services. They are the highly paid strategists, executives, and IT specialists whose ideas and expertise fuel your success. But are they delivering their best performance?

The entrepreneur's path to success without external funding. Learn how to convert a dream into an idea, build a team, get paying customers, manage cashflows—all of this without having investors breathing down your neck.

What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more in this audiobook.

From retailers to growers, producers, and suppliers, there's a seemingly never-ending list of startup opportunities in this emerging market. In Start Your Own Cannabis Business, cannabis, biotech, and entrepreneurship reporter Javier Hasse introduces forward-thinking entrepreneurs like you to the industry and shares hard-earned tips and success stories from pioneers and visionaries in the marijuana industry.

For the last several years Adm. James Stavridis and his co-author, R. Manning Ancell, have surveyed over 200 active and retired four-star military officers about their reading habits and favorite books, asking each for a list of titles that strongly influenced their leadership skills and provided them with special insights that helped propel them to success in spite of the many demanding challenges they faced. The Leader's Bookshelf synthesizes their responses to identify the top 50 books that can help virtually anyone become a better leader.

With roughly 95,000 blogs launched worldwide every 24 hours, making a fledgling site stand out isn't easy. This authoritative audiobook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world.

The Fast Forward MBA in Project Management, 5th Edition: The Comprehensive, Easy to Read Handbook for Beginners and Pros is a comprehensive guide to real-world project management methods, tools, and techniques. Practical, easy-to-use, and deeply thorough, this book gives you the answers you need now. You'll find cutting-edge ideas and hard-won wisdom of one of the field's leading experts, delivered in short, lively segments that address common management issues.

Empowerment Takes More Than a Minute provides practical and simple concepts that CEOs, COOs, and managers at all levels in organizations both public and private can apply to their particular situations. This program is written by Ken Blanchard, co-author of The One Minute Manager and a regular contributor to Executive Excellence.

Essentialism is more than a time-management strategy or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution toward the things that really matter.

In Develop: 7 Practical Tools to Take Charge of Your Career, Ted Fleming, head of talent development for CVS Health, shares simple, powerful advice for finding the right job or growing in an existing role. Fleming offers actionable tools and step-by-step techniques that anyone can apply to crystallize and achieve their career goals.

Every leader must be ready and willing to take charge, to make hard, crucial calls for the good of the team and the mission. Something much more difficult to understand is that in order to be a good leader, one must also be a good follower. This is a dichotomy - a Dichotomy of Leadership. It is, as authors Jocko Willink and Leif Babin explained in their best-selling first audiobook, Extreme Ownership, “Simple, Not Easy”.

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).