Career Strategy
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Inbound Content
- A Step-by-Step Guide to Doing Content Marketing the Inbound Way
- Auteur(s): Justin Champion
- Narrateur(s): James Fouhey
- Durée: 5 h et 38 min
- Version intégrale
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Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It's how we engage, how we inform, and how we pass the time; content is everywhere, and if you're not leveraging its power to promote your business, you've already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in.
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Inbound Content
- A Step-by-Step Guide to Doing Content Marketing the Inbound Way
- Narrateur(s): James Fouhey
- Durée: 5 h et 38 min
- Date de publication: 2019-10-18
- Langue: Anglais
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Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Duty of Care
- An Executive's Guide for Corporate Boards in the Digital Era
- Auteur(s): Alizabeth Calder
- Narrateur(s): Randye Kaye
- Durée: 4 h et 4 min
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Duty of Care: An Executive's Guide for Corporate Boards in the Digital Era offers a much-needed guide for board directors and leaders who need to get up to speed and close their digital knowledge gap in order to make the right decisions about digital technology investment and deployments. Written in easy-to-understand language, this audiobook targets directors and executives who want to protect themselves from risks ranging from massive cyber security breaches to digital infrastructure investment mistakes.
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Duty of Care
- An Executive's Guide for Corporate Boards in the Digital Era
- Narrateur(s): Randye Kaye
- Durée: 4 h et 4 min
- Date de publication: 2019-07-30
- Langue: Anglais
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Duty of Care: An Executive's Guide for Corporate Boards in the Digital Era offers a much-needed guide for board directors and leaders who need to get up to speed and close their digital knowledge gap....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Leadership U
- Accelerating Through the Crisis Curve
- Auteur(s): Gary Burnison
- Narrateur(s): Stephen R. Thorne
- Durée: 2 h et 22 min
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Leadership is all about others - inspiring them to believe, then enabling that belief to become reality. That's the essence of Leadership U: it starts with U but it's not about U. Those timeless words are timelier than ever today, as leaders look to accelerate through the crisis curve. As author Gary Burnison observes, "There will likely be more change in the next two years than we have seen in the last 20." Now, in Leadership U, Burnison lays out a framework - his Six Degrees of Leadership - to show leaders how to create change.
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Leadership U
- Accelerating Through the Crisis Curve
- Narrateur(s): Stephen R. Thorne
- Durée: 2 h et 22 min
- Date de publication: 2020-10-23
- Langue: Anglais
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Leadership is all about others - inspiring them to believe, then enabling that belief to become reality. That's the essence of Leadership U: it starts with U but it's not about U....
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Prix courant: 12,24$ ou 1 crédit
Prix réduit: 12,24$ ou 1 crédit
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Business Model Shifts
- Six Ways to Create New Value for Customers
- Auteur(s): Patrick Van Der Pijl, Justin Lockitz, Roland Winjen, Autres
- Narrateur(s): Graham Rowat
- Durée: 7 h et 14 min
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This book triggers you to think and act strategically, shows what you can learn from business models inside and outside your industry, and urges you to apply those learnings to make your own shift.
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Business Model Shifts
- Six Ways to Create New Value for Customers
- Narrateur(s): Graham Rowat
- Durée: 7 h et 14 min
- Date de publication: 2021-01-26
- Langue: Anglais
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This book triggers you to think and act strategically, shows what you can learn from business models inside and outside your industry, and urges you to apply those learnings to make your own shift....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Global Recession
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Auteur(s): Harvard Business Review
- Narrateur(s): Jonathan Yen
- Durée: 2 h et 59 min
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The second global downturn in a dozen years is upon us - but do lessons learned during the Great Recession still apply? What must you and your business do, now, to ensure you come out the other side intact? Global Recession: Insights You Need from Harvard Business Review will help you understand the smartest ways to cut costs intelligently, find opportunities amid upheaval, and reshape your business to seize advantage in the upswing.
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Global Recession
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Narrateur(s): Jonathan Yen
- Série: HBR Insights Series
- Durée: 2 h et 59 min
- Date de publication: 2021-03-30
- Langue: Anglais
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The second global downturn in a dozen years is upon us - but do lessons learned during the Great Recession still apply? Global Recession will help you understand the smartest ways to cut costs, find opportunities, and reshape your business to seize advantage in the upswing....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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The Skill Code
- How to Save Human Ability in an Age of Intelligent Machines
- Auteur(s): Matt Beane
- Narrateur(s): Joe Knezevich
- Durée: 6 h et 48 min
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Think of your most valuable skill, the thing you can reliably do under pressure to deliver results. How did you learn it? Whatever your job–plumber, attorney, teacher, surgeon–decades of research show that you achieved mastery by working with someone who knew more than you did. Formal learning—school and books—gave you conceptual knowledge, but you developed your skill by working with an expert.
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The Skill Code
- How to Save Human Ability in an Age of Intelligent Machines
- Narrateur(s): Joe Knezevich
- Durée: 6 h et 48 min
- Date de publication: 2024-06-11
- Langue: Anglais
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From one of the world’s top researchers on work and technology comes an insightful and surprising guide to protecting your skill in a world filling with AI and robots.
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Prix courant: 31,46$ ou 1 crédit
Prix réduit: 31,46$ ou 1 crédit
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Small Unit Leadership
- A Commonsense Approach
- Auteur(s): Dandridge M. Malone
- Narrateur(s): Alan Bomar Jones
- Durée: 7 h et 14 min
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What does it take to get the job done? How do you get the men in your unit to do what you say? To follow you into battle and shoot to kill? How do you build the confidence that spurs men on to do their jobs, to stand by their leaders and each other? Find the answers to these questions and more, in this classic for those who have to get the job done---military or not.
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Small Unit Leadership
- A Commonsense Approach
- Narrateur(s): Alan Bomar Jones
- Durée: 7 h et 14 min
- Date de publication: 2011-06-20
- Langue: Anglais
- What does it take to get the job done? How do you get the men in your unit to do what you say? To follow you into battle and shoot to kill....
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Prix courant: 29,16$ ou 1 crédit
Prix réduit: 29,16$ ou 1 crédit
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Business Hack
- The Wealth Dragon Way to Build a Successful Business in the Digital Age
- Auteur(s): John Lee
- Narrateur(s): Norah Tocci
- Durée: 8 h et 2 min
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Business Hack is your essential road map to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media - offering practical steps to create and implement highly effective cyber-marketing campaigns.
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Business Hack
- The Wealth Dragon Way to Build a Successful Business in the Digital Age
- Narrateur(s): Norah Tocci
- Durée: 8 h et 2 min
- Date de publication: 2019-02-28
- Langue: Anglais
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Business Hack is your essential road map to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools....
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Prix courant: 22,26$ ou 1 crédit
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Growing the Top Line
- Four Key Questions and the Proven Process for Scaling Your Business
- Auteur(s): Cliff Farrah
- Narrateur(s): Michael Butler Murray
- Durée: 6 h et 46 min
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Growing the Top Line: Four Key Questions and the Proven Process for Scaling Your Business delivers the step-by-step approach to topline growth used by some of the word's most successful companies. In this book, leading growth strategy consultant and author Cliff Farrah reveals the copyrighted growth strategy that he has developed over the last 20 years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations.
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Growing the Top Line
- Four Key Questions and the Proven Process for Scaling Your Business
- Narrateur(s): Michael Butler Murray
- Durée: 6 h et 46 min
- Date de publication: 2021-07-27
- Langue: Anglais
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Leading growth strategy consultant and author Cliff Farrah reveals the copyrighted growth strategy that he has developed over the last 20 years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations....
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Prix courant: 22,26$ ou 1 crédit
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Driving Digital Strategy
- A Guide to Reimagining Your Business
- Auteur(s): Sunil Gupta
- Narrateur(s): Daniel Henning
- Durée: 7 h et 53 min
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Digital transformation is no longer news - it's a necessity. For more than a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture.
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Driving Digital Strategy
- A Guide to Reimagining Your Business
- Narrateur(s): Daniel Henning
- Durée: 7 h et 53 min
- Date de publication: 2020-11-24
- Langue: Anglais
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Digital transformation is no longer news - it's a necessity....
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Prix courant: 22,26$ ou 1 crédit
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Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- Auteur(s): Jeff Henderson, John C. Maxwell - foreword
- Narrateur(s): Jeff Henderson
- Durée: 5 h et 45 min
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Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
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Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- Narrateur(s): Jeff Henderson
- Durée: 5 h et 45 min
- Date de publication: 2019-10-01
- Langue: Anglais
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Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Choose Your Customer
- How to Compete Against the Digital Giants and Thrive
- Auteur(s): Jonathan L. S. Byrnes, John S. Wass
- Narrateur(s): Chris Sorensen
- Durée: 10 h et 1 min
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Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon, who are stealing their customers and cornering every conceivable market and service. There is, however, a way for companies to survive - and win - in this era of digital behemoths. Choose Your Customer is a powerful customer-targeted guide that can help managers level the playing field against their biggest competitors.
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Choose Your Customer
- How to Compete Against the Digital Giants and Thrive
- Narrateur(s): Chris Sorensen
- Durée: 10 h et 1 min
- Date de publication: 2021-08-17
- Langue: Anglais
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Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon. Choose Your Customer is a powerful customer-targeted guide that can help managers level the playing field against their biggest competitors....
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Prix courant: 22,26$ ou 1 crédit
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Creative Strategy and the Business of Design
- Auteur(s): Douglas Davis
- Narrateur(s): Marc Thompson
- Durée: 6 h et 47 min
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Remaining relevant as a creative professional takes more than creativity—you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.
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Creative Strategy and the Business of Design
- Narrateur(s): Marc Thompson
- Durée: 6 h et 47 min
- Date de publication: 2022-05-24
- Langue: Anglais
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Remaining relevant as a creative professional takes more than creativity—you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done....
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Prix courant: 19,53$ ou 1 crédit
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Everything Is Marketing
- The Ultimate Strategy for Dental Practice Growth
- Auteur(s): Fred Joyal
- Narrateur(s): Fred Joyal
- Durée: 6 h et 46 min
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Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.
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Everything Is Marketing
- The Ultimate Strategy for Dental Practice Growth
- Narrateur(s): Fred Joyal
- Durée: 6 h et 46 min
- Date de publication: 2016-06-23
- Langue: Anglais
- Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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The Digital Marketing Handbook
- Create a Simple Strategy and Grow Your Business Online
- Auteur(s): Alice Benham
- Narrateur(s): Alice Benham
- Durée: 6 h et 5 min
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There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.
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The Digital Marketing Handbook
- Create a Simple Strategy and Grow Your Business Online
- Narrateur(s): Alice Benham
- Durée: 6 h et 5 min
- Date de publication: 2024-06-20
- Langue: Anglais
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Get clarity and take action to grow your business using digital media....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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Trading Psychology
- A Detailed Guide Focusing on Using the Relatable Knowledge of Psychology to Achieve Trading Success: F.W. Trading Book Series, Book 2
- Auteur(s): Ferdinand Weaver
- Narrateur(s): DM Studios
- Durée: 2 h et 56 min
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Are you a trader who has already mastered trading platform techniques yet is not profiting in trading business? Well, this might mean that there is something you are missing, something your approaches don’t cover. This audiobook focuses mainly on how psychology is related to norms of trading. As trading gained popularity and became easily approachable, the expertise, trading tools, and trading platforms became advanced too. Today, there exists a long list of technical supports and functional resources available on the internet.
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Trading Psychology
- A Detailed Guide Focusing on Using the Relatable Knowledge of Psychology to Achieve Trading Success: F.W. Trading Book Series, Book 2
- Narrateur(s): DM Studios
- Durée: 2 h et 56 min
- Date de publication: 2022-01-26
- Langue: Anglais
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Are you a trader who has already mastered trading platform techniques yet is not profiting in trading business? Well, this might mean that there is something you are missing, something your approaches don’t cover....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Entrepreneurship the Disney Way
- Auteur(s): Michael G. Goldsby, Rob Mathews
- Narrateur(s): Barry Abrams
- Durée: 14 h et 5 min
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This audiobook focuses on the business story of Walt Disney and the company he built. Combining a unique blend of entrepreneurship, creativity, innovation, and a relentless drive to bring out the best in his teams, Walt Disney created one of the most successful ventures in business history. Outlining the specific processes of the company, Goldsby and Mathews provide the listener with the tools they need to embrace their own entrepreneurial leadership style, to lead effectively, to be more innovative, and to build a successful organization.
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Entrepreneurship the Disney Way
- Narrateur(s): Barry Abrams
- Durée: 14 h et 5 min
- Date de publication: 2019-08-13
- Langue: Anglais
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This audiobook focuses on the business story of Walt Disney and the company he built. Walt Disney created one of the most successful ventures in business history....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Edge Strategy
- A New Mindset for Profitable Growth
- Auteur(s): Alan Lewis, Dan McKone
- Narrateur(s): Chris Sorensen
- Durée: 6 h et 56 min
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In today's volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocusing on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business.
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Edge Strategy
- A New Mindset for Profitable Growth
- Narrateur(s): Chris Sorensen
- Durée: 6 h et 56 min
- Date de publication: 2017-07-11
- Langue: Anglais
- In today's volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful....
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Prix courant: 22,26$ ou 1 crédit
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Winning on Purpose
- The Unbeatable Strategy of Loving Customers
- Auteur(s): Fred Reichheld, Darci Darnell, Maureen Burns
- Narrateur(s): Walter Dixon
- Durée: 8 h et 37 min
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Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton.
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Time spent well
- Écrit par pg le 2022-06-07
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Winning on Purpose
- The Unbeatable Strategy of Loving Customers
- Narrateur(s): Walter Dixon
- Durée: 8 h et 37 min
- Date de publication: 2021-12-31
- Langue: Anglais
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Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....
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Prix courant: 22,26$ ou 1 crédit
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The Jobs to Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- Auteur(s): Jim Kalbach, Michael Schrage - foreword
- Narrateur(s): Tom Parks
- Durée: 8 h et 10 min
- Version intégrale
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Au global
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Performance
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Histoire
These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.
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The Jobs to Be Done Playbook
- Align Your Markets, Organization, and Strategy Around Customer Needs
- Narrateur(s): Tom Parks
- Durée: 8 h et 10 min
- Date de publication: 2024-05-28
- Langue: Anglais
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These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action.
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