Composition Writing

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Poetry is more than rhyming words on a page. A poem is crafted by carefully selecting each word and rhythm. But how does a poet get started? Finding inspiration is as easy as looking at a picture.

If you aren’t suffering, you aren’t creating. Right? Wrong! Writing can and should be joyful, fulfilling… even fun! Applicable to writers in all genres and disciplines—from screenwriters to novelists, journalists to picture book authors, aspiring to many-times published—The Happy Writer is a heartfelt and optimistic guide that will show you the way to a happier writing journey.

Like a seasoned sportscaster, Fish marvels at the adeptness of finely crafted sentences and breaks them down into digestible morsels, giving listeners an instant play-by-play. Drawing on a wide range of great writers, from Philip Roth to Antonin Scalia to Jane Austen, How to Write a Sentence is much more than a writing manual—it is a spirited love letter to the written word, and a key to understanding how great writing works. It is a book that will stand the test of time.

Do you want to write stories that catch your readers and never let go? Have you ever wondered how to create a book as magical as Ella Enchanted, as touching as Dave at Night, as captivating as Fairest? Well, now you can find out! In Writing Magic, Newbery Honor author Gail Carson Levine shares her secrets of great writing. She shows how you, too, can get terrific ideas for stories, invent great beginnings and endings, write sparkling dialogue, develop memorable characters - and much, much more.

There's more to writing a successful fantasy story than building a unique world or inventing a new type of magic. From the writing of strong, action-packed scenes to the creation of dynamic, multi-dimensional characters, fantasy author Deborah Chester guides novices and intermediate writers through a step-by-step process of story construction. Whether offering tips on how to test a plot premise or survive what she calls the dark dismal middle, Chester shares the techniques she uses in writing her own novels.

Ready to build a fairy tale? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing magical adventures like a pro!

Ready to build a poem? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing rhythms and rhymes like a pro!

Ready to build a scary story? First, you’ll need the right tools. Open this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be sharing scares like a pro!

Ready to build a picture book? First, you’ll need the right tools. Listen to this title in the Writer’s Toolbox series and discover plenty of tips and tools to get you started. Soon you’ll be writing and showing stories like a pro!

Steve Almond shares the insights gleaned from three decades as a beloved teacher and mentor, and a considerably less-beloved literary rabble rouser. His tone is irreverent. His ideas are iconoclastic. And his approach is stubbornly, radically, empathic. The goal is to explode the well-meaning but misguided myths that hold us back from writing our deepest and most honest work, to awaken the joys of storytelling while also confronting how grueling the process can be.

Young writers discover techniques for crafting persuasive opinion essays. Think rabbits make the best pets or that winter is better than summer? Share your opinion through writing! This engaging nonfiction book includes basic writing instructions, tips, and prompts tailored to beginning writers' needs. Perfect for research writing, browsing, or for fun!

If words describe a feeling or some words rhyme, you're listening to a poem. How else do you know? Quick, fun examples help you understand the beauty of poetry.

You can make listeners smile. You can give them goosebumps or the giggles. You can even make them cry. You can show listeners the world the way you see it. You can write cool poetry!

You can tell listeners how much an elephant eats. You can reveal key moments in Babe Ruth’s life. You can list facts about Mars, airplanes, or Halloween. You can write excellent reports!

Even the youngest listeners and writers need to learn about plagiarism. Give listeners and writers the tools they need to evaluate and understand ownership of work.

You can wish your cousin a happy birthday. You can share the latest news from school. You can ask your favorite basketball star for playing tips. You can write great letters and emails!

If the book tells a true story, you're listening to nonfiction. How else do you know? Quick, fun examples help you get the facts on nonfiction.

You can take audiences to faraway places. You can make giraffes burp and hippos sing. You can turn the sky purple and make audiences wonder what’s coming next. You can write awesome stories!

Filled with practical tips and helpful advice, Dear Ally is a treasure for aspiring writers at any stage of their careers. It offers a behind-the-scenes look at how books get made, from idea to publication, and gives you insight into the writing processes of some of the biggest and most talented YA authors writing today.