Computer Business

Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.

Born in 1831, John W. Mackay was a penniless Irish immigrant who came of age in New York City, went to California during the Gold Rush, and mined without much luck for eight years. When he heard of riches found on the other side of the Sierra Nevada Mountains in 1859, Mackay abandoned his claim and walked a hundred miles to the Comstock Lode in Nevada. Over the course of the next dozen years, Mackay worked his way up from nothing, thwarting the pernicious “Bank Ring” monopoly to seize control of the most concentrated cache of precious metals ever found on earth, the legendary “Big Bonanza”.

Use ChatGPT to revolutionize your small business and leave competitors in the dust. Does running your business sometimes feel like a never-ending uphill climb?But what if you had a secret weapon to not just get by but actually flourish in this challenging environment? The answer might be right at your fingertips—yes, we're talking about tech, but not just any tech. We mean ChatGPT, a specific kind of AI. We're looking at a major shift in business operations, from top-notch customer service to streamlined content creation, savvy social media campaigns, and insightful data analysis.

Ten years ago the idea of getting into a stranger's car or walking into a stranger's home would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is using technology to upend convention and disrupt entire industries.

Unlock the Future: The Complete AI Advantage CollectionAre you ready to harness the transformative power of Artificial Intelligence (AI) to stay ahead in a rapidly evolving world? The Complete AI Advantage Collection combines three essential guides—The Essential Beginner’s Guide to AI, The AI in Business Advantage, and Master ChatGPT Effortlessly—to give you the tools, strategies, and confidence to navigate and thrive in the age of AI.

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.

Unlock the transformative potential of generative AI for your enterprise with "Understanding Generative AI for Business Leaders." This indispensable guide simplifies the complex world of AI, offering a beginner-friendly introduction and practical strategies for effective and ethical integration.

"The Cybersecurity Blueprint for Executives" transforms complex cyber challenges into clear, actionable strategies for business leaders. Authors Marco Ryan and Andrew Fitzmaurice draw upon their expertise across government, academia, and business to provide answers you need.

Before cell phones that fit in the palm of your hand and slim laptops that fit snugly into briefcases, computers were like strange, alien vending machines. They had cryptic switches, punch cards, and pages of encoded output. But in 1975, a young engineering wizard named Steve Wozniak had an idea: What if you combined computer circuitry with a regular typewriter keyboard and a video screen?

Your organization has made the decision to adopt automation and artificial intelligence technologies. Now, you face difficult and stubborn questions about how to implement that decision: How, when, and where should we apply automation in our organization? Is it a stark choice between humans versus machines? How do we stay on top of these technological trends as work and automation continue to evolve? Work and human capital experts Ravin Jesuthasan and John Boudreau present leaders with a new set of tools to answer these daunting questions.

Master the art of AI prompts and unlock your potential. This essential guide transforms how you interact with AI, whether you're an entrepreneur, writer, marketer, or tech enthusiast. Learn to harness AI tools like ChatGPT, Claude, and Midjourney to elevate productivity, creativity, and efficiency.

How can leaders adapt to the rapid change of technology's impact on business? How can AI be leveraged for more intelligent decision making? Can our choices be simultaneously good for business and the world? This book provides leaders with the first steps to answer these important questions. For over thirty years, technology has become more interwoven with both our professional and personal lives. In the future, the integration of tech, business, and life will become even more seamless.

Do you wish to learn how to hack? Has your personal space or business been under cyber attack? You wish to learn how these things work so that you can protect yourself, your family and your business from all the forms of these cyber attacks? Well if so, then you’re in luck! Because this book is a comprehensive step by step beginners guide to learn ethical hacking with Kali Linux and use it to protect yourself from cyber attack.

A new edition of the number one book in the human computer interaction field! This book seeks to chart the technology-fueled changes taking place in the field of corporate governance and describes the impact these changes are having on boards and the enterprises they govern. It also describes what the future could look like once companies truly embrace the power of technology to change governance. Additionally, this book will provide a set of "suggested action steps" for companies and their boards focused on ways they can leverage technology tools to enhance governance immediately.

Generative AI, biometrics, spatial computing, electric vehicles—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2025 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Connectional intelligence unlocks the 21st-century secret to getting "big things done" regardless of who you are, where you live, or what you do. We typically associate success and leadership with smarts, passion, and luck. But in today's hypercompetitive world, even those gifts aren't enough. Get Big Things Done argues that the game changer is a thoroughly modern skill called connectional intelligence.

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Discover the ChatGPT Side Hustle Bible, your ultimate guide to leveraging AI for real, profitable side hustles in today’s digital age. Whether you're looking to boost your income, gain financial independence, or navigate the creative AI-driven projects, this book has you covered with step-by-step insights and practical strategies.

Digital transformation of the business landscape is well underway, and businesses are being reshaped faster than ever before. Agility and adaptability are now critical components of these businesses' survival. But building these traits requires a holistic approach with an unrelenting focus on automation. How does one go about developing that focus? Vijay Tella, Scott Brinker, and Massimo Pezzini deliver a guide to implementing automation in the real world, avoiding jargon and vague bromides in favor of concrete examples.

As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative 20 years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it.