Computer Business

The Cyber Risk Handbook is the practitioner's guide to implementing, measuring, and improving the counter-cyber capabilities of the modern enterprise. The first resource of its kind, this book provides authoritative guidance for real-world situations, and cross-functional solutions for enterprise-wide improvement.

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.

If you have tried everything imaginable but have never been able to use artificial intelligence to scale your business or enhance your projects, then this could be one of the most important audiobooks you have listened to in years. Practical Artificial Intelligence: An Enterprise Playbook is written to give you an in-depth view of Artificial Intelligence and how it can be used to make analytics more productive and efficient at workplaces.

Out of all the blogging platforms, the best and most famous blogging platform is WordPress. This is because it makes setting up your blog really easy along with providing you a flexibility to make any kind of changes in your blog anytime you want. Moreover, with its plugins feature, you can add any kind of functionality to your blog. All it takes is few mouse clicks here and there to add such great features to your blog.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

Author Phil Pallen is a brand strategist who uses his AI expertise to help hundreds of businesses scale and grow profits. In AI for Small Business, case studies from Pallen’s successful clients illustrate how real small business owners are applying AI technology in various ways. Plus, ready-to-try prompt sidebars and specific product recommendations allow you to start employing the power of AI in real time.

Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.

No matter what level you're at right now, apply the tools in this book and your show absolutely will get better. From idea generation tools to interview tips to an easy way to be your own content coach, veteran radio broadcaster, podcaster and TV host Neil Hedley guides you through some of the methods he uses with coaching partners from around the world to take their shows to the next steps toward success.

What really distinguishes the people who literally change the world - those creative geniuses who give us one breakthrough after another? What differentiates Marie Curie or Elon Musk from the merely creative, the many one-hit wonders among us? Melissa Schilling, one of the world's leading experts on innovation, invites us into the lives of eight people - Albert Einstein, Benjamin Franklin, Elon Musk, Dean Kamen, Nikola Tesla, Marie Curie, Thomas Edison, and Steve Jobs - to identify the traits and experiences that drove them to make spectacular breakthroughs, over and over again.

Have you dreamed of making money by playing video games? Getting paid to show off your gaming skills online sounds like an awesome career, but it takes more than just game skills. Learn about the basic business skills and economics behind this career in influencer marketing, all while staying safe online.

From making faster, better decisions to automating rote work to enabling robots to respond to emotions, AI and machine learning are already reshaping business and society. What should you and your company be doing today to ensure that you're poised for success and keeping up with your competitors in the age of AI? Artificial Intelligence: The Insights You Need from Harvard Business Review brings you today's most essential thinking on AI and explains how to launch the right initiatives at your company to capitalize on the opportunity of the machine intelligence revolution.

A candid, colorful, and comprehensive oral history that reveals the secrets of Silicon Valley - from the origins of Apple and Atari to the present day clashes of Google and Facebook, and all the start-ups and disruptions that happened along the way. Drawing on over 200 in-depth interviews, Valley of Genius takes listeners from the dawn of the personal computer and the Internet, through the heyday of the web, up to the very moment when our current technological reality was invented.

At Amazon, "Day One" is code for inventing like a startup, with little regard for legacy. Day Two is, in Jeff Bezos' own words, "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Most companies today are set up for Day Two. They build advantages and defend them fiercely, rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: They prioritize reinvention over tradition and collaboration over ownership.

It's time to untangle the mystery surrounding Artificial Intelligence (AI). Insurance business coach and bestselling author, Kevin Spann, invites you on an exhilarating journey that will show you how to harness the power of AI and its extraordinary potential to transform your business. In this practical guide, Kevin shares his inspiring hard-won insights, triumphs, and challenges as he integrates AI into every facet of his insurance business. You, too, can discover how to overcome your fear of AI to implement game-changing growth strategies.

In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best-create physical products-with what digitals do best-use algorithms and AI to parse expansive, interconnected datasets-to make strategic connections that would otherwise be impossible.

Do you know that there's a lot more to Excel, but have no idea what to learn? This audiobook could be the answer you're looking for. You'll learn: Introduction to Advanced Excel, Optimization using the Solver Function, Sensitivity Analysis, and much more.

We all know LinkedIn as a place for job seekers. It’s the place where professionals set up their profiles to establish more connections and discover new job opportunities. LinkedIn is an extremely important website for anyone looking to put themselves out there. But that’s not all. Discover all the secret potential of social media marketing through LinkedIn - the perfect place to promote your business or brand!

In 2013 Evan Spiegel, the brash CEO of the social network Snapchat, and his co-founder Bobby Murphy stunned the press when they walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius? In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley's hottest start-ups. Snapchat began as a late-night dorm room revelation, the brainchild of Stanford English major Reggie Brown who was nursing regrets about photos he had sent.