Computer History

Microsoft commands the high ground of the information superhighway by owning the operating systems and basic applications programs that run on hundreds of millions of computers around the world. Beyond the unquestioned genius and vision of Bill Gates, what accounts for Microsoft's astounding success? Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets.

In the early 1990s, Motorola, the legendary American technology company, developed a revolutionary satellite system called Iridium that promised to be its crowning achievement. Light-years ahead of anything previously put into space, and built on technology developed for Ronald Reagan's "Star Wars", Iridium's constellation of 66 satellites in polar orbit meant that no matter where you were on Earth, at least one satellite was always overhead, and you could call Tibet from Fiji without a delay and without your call ever touching a wire.

What unites Google and Facebook, Apple and Microsoft, Siemens and GE, Uber and Airbnb? Across a wide range of sectors, these firms are transforming themselves into platforms: businesses that provide the hardware and software foundation for others to operate on. This transformation signals a major shift in how capitalist firms operate and how they interact with the rest of the economy: the emergence of platform capitalism. This book critically examines these new business forms.

In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.

Our smartphones have brought digital technology into the most intimate spheres of life. It's time to take control of them, repurposing them as pathways to a democratically designed and maintained digital commons that prioritizes people over profit. Smartphones have appeared everywhere seemingly overnight: since the first iPhone was released, in 2007, the number of smartphone users has skyrocketed to over two billion.

The Code of Honor: Embracing Ethics in Cybersecurity delivers a first of its kind comprehensive discussion of the ethical challenges that face contemporary information security workers, managers, and executives. Authors Ed Skoudis, president of the SANS Technology Institute College and founder of the Counter Hack team, and Dr. Paul Maurer, president of Montreat College, explain how timeless ethical wisdom gives birth to the Cybersecurity Code which is currently being adopted by security practitioners and leaders around the world.

When we make decisions, our thinking is informed by societal norms, “guardrails” guiding our decisions, like the laws and rules that govern us. But what are good guardrails in today’s world of overwhelming information flows and increasingly powerful technologies, such as artificial intelligence? Based on the latest insights from the cognitive sciences, economics, and public policy, Guardrails offers a novel approach to shaping decisions by embracing human agency in its social context.

“A fascinating, provocative case that the metaverse will not merely transform our virtual experience—it may actually enrich the quality of our lives” (Adam Grant)—from the visionary co-founder of one of today’s most innovative technology companies.

As both individuals and communities, we have a choice. We can struggle through the onslaught of information and play an eternal game of catch-up. Or we can choose to live in the present: favor eye contact over texting; quality over speed; and human quirks over digital perfection. Rushkoff offers hope for anyone seeking to transcend the false now.

In 1949, Dorothy Vaughan became the first African American woman to lead a team at NASA's Langley Research Center. Her work as a mathematician was an important part of helping the United States explore space. Learn more about Vaughan's life as a famous mathematician!

Our society has a technology problem. Many want to disconnect from screens but can't help themselves. These days we spend more time online than ever. Some turn to self-help measures to limit their usage, yet repeatedly fail, while parents feel particularly powerless to help their children. Unwired: Gaining Control over Addictive Technologies shows us a way out. Rather than blaming users, the book shatters the illusion that we autonomously choose how to spend our time online. It shifts the moral responsibility and accountability for solutions to corporations.

The first in-depth examination of the voice intelligence industry, The Voice Catchers exposes how artificial intelligence is enabling personalized marketing and discrimination through voice analysis.

It was once a utopian dream. But today’s internet, despite its conveniences and connectivity, is the primary cause of a pervasive unease that has taken hold in the U.S. and other democratic societies. The roots of this crisis, argue Frank McCourt and Michael Casey, lie in the prevailing order of the internet. In plain but forceful language, the authors—a civic entrepreneur and an acclaimed journalist—show how a centralized system controlled by a small group of for-profit entities has set this catastrophe in motion and eroded our personhood.

Dozens of times per day, we all interact with intelligent machines that are constantly learning from the wealth of data now available to them. These machines are remaking the world of the 21st century in the same way that the Industrial Revolution remade the world of the 19th century. AIQ is based on a simple premise: If you want to understand the modern world, then you have to know a little bit of the mathematical language spoken by intelligent machines. AIQ will teach listeners that language - but in an unconventional way, anchored in stories rather than mathematics.

A compelling look inside the Space Shuttle missions that helped lay the groundwork for the Space Age, Shuttle, Houston explores the determined personalities, technological miracles, and 11th-hour saves that have given us human spaceflight. Relaying stories of missions (and their grueling training) in vivid detail, Paul Dye, NASA's longest-serving flight director, examines the split-second decisions that the directors and astronauts were forced to make in a field where mistakes are unthinkable and errors led to the loss of national resources - and more importantly one's crew.

The inside story of how America's enemies launched a cyberwar against us - and how we've learned to fight back. In this dramatic audiobook, former assistant attorney general John P. Carlin takes listeners to the front lines of a global but little-understood fight as the Justice Department and the FBI chases down hackers, online terrorist recruiters, and spies.

For the past century, scientists and naturalists have been steadily unravelling the secrets of bird migration. How and why birds navigate the skies, traveling from continent to continent—flying thousands of miles across the earth each fall and spring—has continually fascinated the human imagination, but only recently have we been able to fully understand these amazing journeys.

In 1979, the seeds of social media were sown by Tom Truscott and Jim Ellis, and the result of that action would give rise to a monster that would not only change the world of communication forever, but also have great impact in all our lives. In this audiobook, the author takes you back in time to where it all started: a brief history of human communication, from yelling and cave writings up to the birth of social media. He elaborates on the significant and obvious benefits of social media as well as its drawbacks.

At a time when the five most valuable companies on the planet are high-tech firms and nearly half of Americans say they cannot live without their cell phones, Troublemakers reveals the untold story of how we got here. This is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so they changed the world.

As the global economic landscape shifts at an increasing rate, it's more important than ever that citizens understand the building blocks of the new world economy. In this lively guide, Randy Charles Epping cuts through the jargon to explain the fundamentals. In 36 engaging chapters, Epping lays bare everything from NGOs and nonprofits to AI and data mining. With a comprehensive glossary and absolutely no graphs, The New World Economy: A Beginner's Guide is essential listening for anyone who wants to understand what is going on in the world around them.