Consumer Behavior

Liste de produits
  • Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • A Proven Framework to Drive Impactful Client Outcomes for Your Company
    • Auteur(s): Wayne McCulloch
    • Narrateur(s): Nick Hardcastle
    • Durée: 8 h et 6 min
    • Date de publication: 2021-12-06
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success....

    Prix courant: 20,19$ ou 1 crédit

    Prix réduit: 20,19$ ou 1 crédit

    • The Unexpected Benefits of Defying Logic at Work and at Home
    • Auteur(s): Dan Ariely
    • Narrateur(s): Simon Jones
    • Durée: 8 h et 18 min
    • Date de publication: 2010-06-01
    • Langue: Anglais
    • 4.5 out of 5 stars 18 évaluations
    • Dan Ariely exposes the surprising negative and positive effects irrationality can have on our lives....

    Prix courant: 27,96$ ou 1 crédit

    Prix réduit: 27,96$ ou 1 crédit

  • Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • The Unbeatable Strategy of Loving Customers
    • Auteur(s): Fred Reichheld, Darci Darnell, Maureen Burns
    • Narrateur(s): Walter Dixon
    • Durée: 8 h et 37 min
    • Date de publication: 2021-12-31
    • Langue: Anglais
    • 4.5 out of 5 stars 6 évaluations
    • Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • How Mobile Intelligence Will Change Everything
    • Auteur(s): Michael Saylor
    • Narrateur(s): LJ Ganser
    • Durée: 8 h et 43 min
    • Date de publication: 2013-05-20
    • Langue: Anglais
    • 4.5 out of 5 stars 9 évaluations
    • The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • Conquering the New Battleground for Customer Loyalty
    • Auteur(s): Matthew Dixon, Nick Toman, Rick DeLisi
    • Narrateur(s): Matthew Dixon, Nick Toman, Rick DeLisi
    • Durée: 6 h et 37 min
    • Date de publication: 2020-03-03
    • Langue: Anglais
    • 5 out of 5 stars 8 évaluations
    • In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....

    Prix courant: 20,40$ ou 1 crédit

    Prix réduit: 20,40$ ou 1 crédit

    • The Untold Story of Multi-Level Marketing
    • Auteur(s): Robert L. FitzPatrick
    • Narrateur(s): Robert L. FitzPatrick
    • Durée: 12 h et 7 min
    • Date de publication: 2021-12-01
    • Langue: Anglais
    • 5 out of 5 stars 8 évaluations
    • Ponzinomics by Robert L. FitzPatrick, author of False Profits, is the first comprehensive account of how "multi-level marketing" was created in America, escaped criminal and civil prosecution, and spread all over the world....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit

    • How Successful Companies Transform New Customers into Loyal Champions
    • Auteur(s): Donna Weber
    • Narrateur(s): Donna Weber
    • Durée: 5 h et 1 min
    • Date de publication: 2021-12-08
    • Langue: Anglais
    • 5 out of 5 stars 5 évaluations
    • Onboarding is the most important part of the customer journey, yet many B2B companies fail to act proactively at the start of the relationship. Instead, customer success teams are stuck making heroic efforts to save accounts and fighting fires when customers inevitably run into problems....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • The Future Is Immersive
    • Auteur(s): Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
    • Narrateur(s): Graham Rowat
    • Durée: 5 h et 40 min
    • Date de publication: 2023-12-19
    • Langue: Anglais
    • Pas de évaluations
    • In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world....

    Prix courant: 14,47$ ou 1 crédit

    Prix réduit: 14,47$ ou 1 crédit

    • Innovative Sourcing and Logistics for a Fiercely Competitive World
    • Auteur(s): Suman Sarkar
    • Narrateur(s): Christopher Lane
    • Durée: 5 h et 32 min
    • Date de publication: 2017-06-22
    • Langue: Anglais
    • 4.5 out of 5 stars 14 évaluations
    • When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be....

    Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • The Customer CEO Business Fable About How to Profit from the Power of Your Customers
    • Auteur(s): Chuck Wall
    • Narrateur(s): Don Hagen
    • Durée: 1 h et 37 min
    • Date de publication: 2013-12-10
    • Langue: Anglais
    • Pas de évaluations
    • Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm....

    Prix courant: 7,77$ ou 1 crédit

    Prix réduit: 7,77$ ou 1 crédit

    • How the World's Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to Believe
    • Auteur(s): Tom Asacker
    • Narrateur(s): Tom Asacker
    • Durée: 2 h et 2 min
    • Date de publication: 2014-01-31
    • Langue: Anglais
    • Pas de évaluations
    • In this thought-provoking and entertaining book, Tom Asacker pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior....

    Prix courant: 13,00$ ou 1 crédit

    Prix réduit: 13,00$ ou 1 crédit

    • Como influenciar e não se deixar influenciar [How to Influence and Not Be Influenced]
    • Auteur(s): Robert B. Cialdini PhD
    • Narrateur(s): Ricardo Juarez
    • Durée: 12 h et 17 min
    • Date de publication: 2022-02-16
    • Langue: Portugais
    • Pas de évaluations
    • Depois de passar anos caindo na lábia de vendedores, arrecadadores de doações e operadores de telemarketing, o psicólogo Robert B. Cialdini resolveu se dedicar ao estudo da persuasão....

    Prix courant: 23,63$ ou 1 crédit

    Prix réduit: 23,63$ ou 1 crédit

    • Improving Decisions About Health, Wealth, and Happiness
    • Auteur(s): Richard H. Thaler, Cass R. Sunstein
    • Narrateur(s): Sean Pratt
    • Durée: 10 h et 35 min
    • Date de publication: 2008-07-02
    • Langue: Anglais
    • 4.5 out of 5 stars 5 évaluations
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Prix courant: 27,82$ ou 1 crédit

    Prix réduit: 27,82$ ou 1 crédit

    • How to Win and Keep Customers in the Age of Disruption
    • Auteur(s): Steve Dennis
    • Narrateur(s): Steve Dennis
    • Durée: 9 h et 16 min
    • Date de publication: 2021-04-28
    • Langue: Anglais
    • Pas de évaluations
    • Physical retail isn’t dead - but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to bounce back from the COVID-19 downturn and thrive in the years to come....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Dan Woren
    • Durée: 10 h et 40 min
    • Date de publication: 2011-09-20
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • Secret Techniques to Close the Deal Every Time
    • Auteur(s): Robert Moore
    • Narrateur(s): Mike Eiman
    • Durée: 1 h et 48 min
    • Date de publication: 2018-03-16
    • Langue: Anglais
    • Pas de évaluations
    • Secrets the world's best salespeople don't want you to know...finally revealed by Robert Moore, so that you can triple your sales - in any market....

    Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • How Pirates, Dreamers, and Innovators Create and Dominate Markets
    • Auteur(s): Play Bigger LLC, Dave Peterson, Christopher Lochhead, Kevin Maney
    • Narrateur(s): Sean Pratt
    • Durée: 8 h et 7 min
    • Date de publication: 2016-06-14
    • Langue: Anglais
    • 4 out of 5 stars 5 évaluations
    • The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design....

    Prix courant: 29,13$ ou 1 crédit

    Prix réduit: 29,13$ ou 1 crédit

    • The Science Behind Why We Buy
    • Auteur(s): Phil P. Barden
    • Narrateur(s): Graham Mack
    • Durée: 9 h et 52 min
    • Date de publication: 2022-11-15
    • Langue: Anglais
    • Pas de évaluations
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit