Consumer Marketing

Liste de produits
    • The Economics of Manipulation and Deception
    • Auteur(s): George A. Akerlof, Robert J. Shiller
    • Narrateur(s): Bronson Pinchot
    • Durée: 7 h et 11 min
    • Date de publication: 2016-02-09
    • Langue: Anglais
    • 4 out of 5 stars 6 évaluations
    • Ever since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How to Embrace Complaints and Keep Your Customers
    • Auteur(s): Jay Baer
    • Narrateur(s): Jay Baer
    • Durée: 5 h et 36 min
    • Date de publication: 2016-03-01
    • Langue: Anglais
    • 3.5 out of 5 stars 9 évaluations
    • Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels....

    Prix courant: 31,16$ ou 1 crédit

    Prix réduit: 31,16$ ou 1 crédit

    • How to Turn Customer Satisfaction into Customer Relationships
    • Auteur(s): Daniel Lafrenière
    • Narrateur(s): Christopher Ragland
    • Durée: 2 h et 8 min
    • Date de publication: 2022-06-07
    • Langue: Anglais
    • Pas de évaluations
    • If you don’t offer great customer experience, your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an "OK" experience and get away with it....

    Prix courant: 13,00$ ou 1 crédit

    Prix réduit: 13,00$ ou 1 crédit

    • Decision-Making in a Data Driven World
    • Auteur(s): Michael Luca, Max H. Bazerman
    • Narrateur(s): Timothy Andrés Pabon
    • Durée: 6 h et 32 min
    • Date de publication: 2020-06-16
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • How organizations - including Google, StubHub, Airbnb, and Facebook - learn from experiments in a data-driven world....

    Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • Get Your Customers Laid and Sell the Hell out of Anything
    • Auteur(s): Deb Gabor
    • Narrateur(s): Deb Gabor
    • Durée: 3 h et 53 min
    • Date de publication: 2018-02-28
    • Langue: Anglais
    • 4.5 out of 5 stars 7 évaluations
    • In Branding Is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood....

    Prix courant: 18,74$ ou 1 crédit

    Prix réduit: 18,74$ ou 1 crédit

    • Understand Your Customer's Buying Process and Maximize Your Sales
    • Auteur(s): Kevin Davis
    • Narrateur(s): Stephen Bowlby
    • Durée: 6 h et 27 min
    • Date de publication: 2020-10-02
    • Langue: Anglais
    • Pas de évaluations
    • Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and cultivating more business....

    Prix courant: 20,84$ ou 1 crédit

    Prix réduit: 20,84$ ou 1 crédit

    • The Politics of Mass Consumption in Postwar America
    • Auteur(s): Lizabeth Cohen
    • Narrateur(s): Karen White
    • Durée: 21 h et 43 min
    • Date de publication: 2018-06-05
    • Langue: Anglais
    • Pas de évaluations
    • In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life....

    Prix courant: 33,40$ ou 1 crédit

    Prix réduit: 33,40$ ou 1 crédit

    • Quick and Easy Techniques That Get Great Results, Third Edition
    • Auteur(s): Renee Evenson
    • Narrateur(s): Sandra Burr
    • Durée: 6 h et 40 min
    • Date de publication: 2017-12-12
    • Langue: Anglais
    • 5 out of 5 stars 3 évaluations
    • Customer service skills are essential to the success of your company. This popular crash course equips you and your employees to excel in this important role....

    Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • The Brave New World of Food and Drink
    • Auteur(s): Paco Underhill
    • Narrateur(s): Adam Barr, Aden Hakimi, Karissa Vacker
    • Durée: 7 h et 23 min
    • Date de publication: 2022-01-04
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • In this upbeat, hopeful, and witty approach, How We Eat reveals the future of food in surprising ways....

    Prix courant: 17,47$ ou 1 crédit

    Prix réduit: 17,47$ ou 1 crédit

    • Auteur(s): Robert Collier
    • Narrateur(s): John Edmondson
    • Durée: 12 h et 12 min
    • Date de publication: 2015-11-25
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. His sales letters were successful because he wrote to his audience's needs....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit

    • How We Learned to Create More Without Using More
    • Auteur(s): Andrew McAfee
    • Narrateur(s): Andrew McAfee
    • Durée: 7 h et 57 min
    • Date de publication: 2019-10-08
    • Langue: Anglais
    • 4.5 out of 5 stars 32 évaluations
    • A compelling argument - masterfully researched and brilliantly articulated - that despite increasing prosperity for most of Earth’s inhabitants and an explosion of goods overall, consumption of natural resources such as metals, water, and timber has begun to decline....

    Prix courant: 19,42$ ou 1 crédit

    Prix réduit: 19,42$ ou 1 crédit

    • Surprising Ways to Influence and Improve Online Behavior
    • Auteur(s): Shlomo Benartzi, Jonah Lehrer
    • Narrateur(s): Rob Shapiro
    • Durée: 6 h et 39 min
    • Date de publication: 2015-10-06
    • Langue: Anglais
    • Pas de évaluations
    • A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens....

    Prix courant: 32,42$ ou 1 crédit

    Prix réduit: 32,42$ ou 1 crédit

    • The Customer CEO Business Fable About How to Profit from the Power of Your Customers
    • Auteur(s): Chuck Wall
    • Narrateur(s): Don Hagen
    • Durée: 1 h et 37 min
    • Date de publication: 2013-12-10
    • Langue: Anglais
    • Pas de évaluations
    • Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm....

    Prix courant: 7,77$ ou 1 crédit

    Prix réduit: 7,77$ ou 1 crédit

    • How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction
    • Auteur(s): Scott McKain
    • Narrateur(s): Scott McKain
    • Durée: 5 h et 14 min
    • Date de publication: 2018-10-09
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Award-winning speaker and author Scott McKain explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the "Ultimate Customer Experience" every time....

    Prix courant: 22,25$ ou 1 crédit

    Prix réduit: 22,25$ ou 1 crédit

    • How to Live a More Creative, Productive and Happy Life
    • Auteur(s): Brian Solis
    • Narrateur(s): Brian Solis
    • Durée: 5 h et 45 min
    • Date de publication: 2019-08-13
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • Lifescale is a journey of self-discovery and growth. It's about getting back into balance and remastering our destinies. Author Brian Solis knows firsthand. He struggled with distraction and all of its ill effects....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • How to Consume Less, Save More, and Live Better
    • Auteur(s): Chris Farrell
    • Narrateur(s): Chris Farrell
    • Durée: 7 h et 7 min
    • Date de publication: 2009-12-22
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • As a once-in-a lifetime downturn continues, trusted finance reporter Chris Farrell explains that there is a silver lining to this cloud....

    Prix courant: 21,02$ ou 1 crédit

    Prix réduit: 21,02$ ou 1 crédit

    • The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated
    • Auteur(s): Eric Siegel
    • Narrateur(s): Steven Menasche
    • Durée: 11 h et 6 min
    • Date de publication: 2017-05-11
    • Langue: Anglais
    • 2.5 out of 5 stars 5 évaluations
    • An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works....

    Prix courant: 33,39$ ou 1 crédit

    Prix réduit: 33,39$ ou 1 crédit

    • How Technology Brought Us Together and Why It Might Drive Us Apart
    • Auteur(s): Rachel Botsman
    • Narrateur(s): Caroline Baum
    • Durée: 10 h et 34 min
    • Date de publication: 2017-11-14
    • Langue: Anglais
    • Pas de évaluations
    • From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust - far from it. This is the age of "distributed trust"....

    Prix courant: 28,27$ ou 1 crédit

    Prix réduit: 28,27$ ou 1 crédit

    • 10 Powerful Techniques to Effectively Deal with Others, Influence Human Behavior, and Finally Get the Results You Want
    • Auteur(s): Nick Anderson
    • Narrateur(s): Barry Dean Evans
    • Durée: 1 h et 23 min
    • Date de publication: 2020-01-28
    • Langue: Anglais
    • Pas de évaluations
    • The Art of Manipulation offers you a framework to master powerful and practical ways to influence and control people’s behavior, negotiate better, make your pitch, and manipulate others to get what you want....

    Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • How Brooks Outpaced Goliath Competitors to Lead the Pack
    • Auteur(s): Jim Weber, Warren Buffett - foreword
    • Narrateur(s): James Weber
    • Durée: 6 h et 51 min
    • Date de publication: 2022-04-26
    • Langue: Anglais
    • Pas de évaluations
    • Running with Purpose is a highly engaging listen with insights, inspirational stories, and tangible takeaways for those who continually invest in themselves and put positive energy into the world....

    Prix courant: 25,63$ ou 1 crédit

    Prix réduit: 25,63$ ou 1 crédit