Consumer Research

Liste de produits
    • Auteur(s): Malcolm Gladwell
    • Narrateur(s): Edson Matus
    • Durée: 9 h et 6 min
    • Date de publication: 2017-12-14
    • Langue: Espagnol
    • Pas de évaluations
    • En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell analiza la trayectoria de varios productos....
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    • How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
    • Auteur(s): Steven Quartz, Anette Asp
    • Narrateur(s): James Patrick Cronin
    • Durée: 10 h
    • Date de publication: 2015-08-18
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism....
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    • Why the Future of Business Is Selling Less of More
    • Auteur(s): Chris Anderson
    • Narrateur(s): Christopher Nissley
    • Durée: 7 h et 56 min
    • Date de publication: 2006-07-11
    • Langue: Anglais
    • 4.5 out of 5 stars 10 évaluations
    • Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this....
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    • How to Live a More Creative, Productive and Happy Life
    • Auteur(s): Brian Solis
    • Narrateur(s): Brian Solis
    • Durée: 5 h et 45 min
    • Date de publication: 2019-08-13
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • Lifescale is a journey of self-discovery and growth. It's about getting back into balance and remastering our destinies. Author Brian Solis knows firsthand. He struggled with distraction and all of its ill effects....

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    • Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser
    • Auteur(s): Tara-Nicholle Nelson
    • Narrateur(s): Tara-Nicholle Nelson
    • Durée: 6 h et 31 min
    • Date de publication: 2017-04-18
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser....
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    • Antitrust in the New Gilded Age (Columbia Global Reports)
    • Auteur(s): Tim Wu
    • Narrateur(s): Marc Cashman
    • Durée: 4 h et 12 min
    • Date de publication: 2018-11-13
    • Langue: Anglais
    • 4.5 out of 5 stars 12 évaluations
    • From the man who coined the term "net neutrality", author of The Master Switch and The Attention Merchants, comes a warning about the dangers of excessive corporate and industrial concentration for our economic and political future....

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    • How Algorithms Are Shaping Our Lives and How We Can Stay in Control
    • Auteur(s): Kartik Hosanagar
    • Narrateur(s): Joe Knezevich
    • Durée: 5 h et 58 min
    • Date de publication: 2019-03-12
    • Langue: Anglais
    • 4.5 out of 5 stars 2 évaluations
    • A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives and how we can shape the way they impact us....

    Indisponible sur Audible.ca

    • The Customer CEO Business Fable About How to Profit from the Power of Your Customers
    • Auteur(s): Chuck Wall
    • Narrateur(s): Don Hagen
    • Durée: 1 h et 37 min
    • Date de publication: 2013-12-10
    • Langue: Anglais
    • Pas de évaluations
    • Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm....
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    • Un manuel de vente pour ceux qui ne sont pas vendeurs [A Sales Manual for Those Who Are Not Salespeople]
    • Auteur(s): Alain Samson
    • Narrateur(s): Alain Samson
    • Durée: 3 h et 23 min
    • Date de publication: 2022-08-26
    • Langue: Français
    • Pas de évaluations
    • Ça y est. C'est le temps de vous mettre en valeur. Que vous soyez devant un client potentiel, un futur employeur ou une nouvelle flamme, l'instant de vérité approche. En quelques minutes, on se sera fait une idée de vous et votre sort sera scellé....

    Indisponible sur Audible.ca

    • What the Internet Is Hiding from You
    • Auteur(s): Eli Pariser
    • Narrateur(s): Kirby Heyborne
    • Durée: 7 h et 32 min
    • Date de publication: 2011-05-12
    • Langue: Anglais
    • 5 out of 5 stars 4 évaluations
    • In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....
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    • How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
    • Auteur(s): Lawrence Ingrassia
    • Narrateur(s): Sean Patrick Hopkins
    • Durée: 8 h et 34 min
    • Date de publication: 2020-01-28
    • Langue: Anglais
    • 4.5 out of 5 stars 11 évaluations
    • A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy....

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    • How the Pope's Children Rewrote the Rules for Ireland
    • Auteur(s): David McWilliams
    • Narrateur(s): David McWilliams
    • Durée: 11 h et 22 min
    • Date de publication: 2019-11-21
    • Langue: Anglais
    • 4.5 out of 5 stars 3 évaluations
    • In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world....

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    • How Our Passions Connect Us and Make Us Who We Are
    • Auteur(s): Aaron Ahuvia PhD
    • Narrateur(s): Steven Jay Cohen
    • Durée: 8 h et 26 min
    • Date de publication: 2022-07-19
    • Langue: Anglais
    • Pas de évaluations
    • A revealing investigation of the secret, tangled emotional relationships people have with things - drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing....

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    • The Real Reason Features and Benefits Selling Doesn't Work
    • Auteur(s): Greg Nanigian
    • Narrateur(s): Graham Rowat
    • Durée: 3 h et 48 min
    • Date de publication: 2020-12-29
    • Langue: Anglais
    • Pas de évaluations
    • Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you....

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    • How Neuroscience Can Help Marketers Build Memorable Brands
    • Auteur(s): Daryl Weber
    • Narrateur(s): Jeff Cummings
    • Durée: 6 h et 38 min
    • Date de publication: 2015-12-27
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience....
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    • The Breakthrough Management Strategy Revolutionizing the World's Top Corporations
    • Auteur(s): Mikel Harry Ph.D., Richard Schroeder
    • Narrateur(s): James Lurie
    • Durée: 5 h et 14 min
    • Date de publication: 2000-01-17
    • Langue: Anglais
    • Pas de évaluations
    • The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results....

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    • How We Learned to Create More Without Using More
    • Auteur(s): Andrew McAfee
    • Narrateur(s): Andrew McAfee
    • Durée: 7 h et 57 min
    • Date de publication: 2019-10-08
    • Langue: Anglais
    • 4.5 out of 5 stars 32 évaluations
    • A compelling argument - masterfully researched and brilliantly articulated - that despite increasing prosperity for most of Earth’s inhabitants and an explosion of goods overall, consumption of natural resources such as metals, water, and timber has begun to decline....

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    • Auteur(s): Jared Schrieber
    • Narrateur(s): Nathan Agin
    • Durée: 8 h et 40 min
    • Date de publication: 2023-05-04
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • Market intelligence expert Jared Schrieber reveals the steps successful brands take to accelerate brand momentum year after year....

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    • Psychology, Neuroscience, and the Human Side of Economics
    • Auteur(s): David Orrell
    • Narrateur(s): Al Kessel
    • Série: Hot Science Series
    • Durée: 5 h et 45 min
    • Date de publication: 2021-06-29
    • Langue: Anglais
    • 2.5 out of 5 stars 2 évaluations
    • For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

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