Content Marketing

The third volume in the Digital Marketing Mastery Series. Author Mike Rayford presents an amazing tool for any marketing professional or small-business owner who wants to grow their brand with high-quality scalable content, leverage social media and build a seven-figure business.

This no-frills guide to public relations is everything you wish you learned in college about launching a PR career or adding new skills to your marketing position. In an honest, boots-on-the-ground account of two decades working in PR, I’ll teach you how to work with bloggers, podcasters, and traditional media to gain press coverage, organic SEO, and better working relationships.

Kim Scaravelli has been writing online content for over 20 years. Over that time, she has helped hundreds of organizations build authority, communicate effectively, and develop meaningful connections with people. In this practical guide, she walks you through the process of writing, from setting up your writing space to researching, crafting first drafts, editing, and mastering the long game. Because success isn't about being able to write one piece of content. It's about being able to create content whenever you need to and enjoying the feeling of making words work.

The Content Formula answers the biggest question currently on marketers' minds: What is the ROI of content marketing? This book provides a step-by-step guide for marketers and is divided into three parts: how to build the business case for content marketing, how to find the budget to establish a new content marketing program, and how to measure content marketing success in business terms.

En esta obra, te sumergirás en el fascinante mundo del marketing de contenidos y descubrirás estrategias probadas para crear, distribuir y analizar contenido relevante de manera efectiva. Ya seas un profesional experimentado en marketing, un emprendedor ambicioso o simplemente alguien que busca impulsar su presencia en línea, este libro ofrece ideas valiosas y herramientas esenciales para alcanzar tus objetivos.

The process of creating a small business brand begins with assessing its strengths and goals. This workbook will take you through each phase of generating the assets needed to establish a presence and build awareness for a small business brand. This 10-lesson guide is for beginners who want to manufacture messages and professional identities as well as create a consistent vision for any branded media project.

Content for Everyone is a must-listen for creative entrepreneurs looking to improve the usability and accessibility of their website, email, and social media content. With over a billion people living with some form of disability worldwide, it’s more important than ever to make sure your content is accessible. In this easy-to-follow practical guide, you’ll learn techniques to make your content more accessible, without needing any in-depth technical knowledge.

Don't let this golden opportunity to unlock the mysterious power of AI for your marketing needs slip through your fingers. Delve into the future of digital marketing with Chat GPT Bible—Social Media Marketing Special Edition: Unveiling the Secrets of Powering Up Digital Marketing Strategies with AI-Generated Content. Grab your copy today, and start unveiling the secrets!

The content marketing category is a $400 billion industry. And it’s estimated that by 2024, the content marketing industry will grow by another $270 billion, bringing the grand total to nearly $700 billion. But how much of the content being created (especially by enterprise companies and B2C companies) is actually worth reading? The truth is, most of it isn't.

If you are seeking to reach an audience, maximize sales, and grow your brand professionally or personally, then content marketing will help you. Content marketing is more than just a buzzword. It is science-based, real, and proven way that businesses can use to reach customers without having to spend big bucks. In fact, more than 80 percent of customers appreciate learning about a brand or a business through content.

Did you know that there are simple things you can do to become a world-class digital marketer and attract high-value clients to your brand while keeping them for good without constant struggles? Within this narration, you’ll learn how to use social media to enhance your personal brand, reach out to more customers, and how to leverage social media to influence consumer purchasing decisions. You’ll also discover the newest Search Engine Optimization (SEO) trends and how to rise above technological uncertainties and thrive in a digital economy.

Schluss mit Social-Media-Chaos: Dein Leitfaden zur erfolgreichen Social-Media-Strategie – jetzt als Hörbuch! Hörst du beim Gedanken an Social Media ein unangenehmes Grummeln im Magen? Oder fragst du dich, wie du neben dem hektischen Alltag noch Zeit für effektives Social Media Marketing finden sollst? Dann ist dieses Hörbuch genau das Richtige für dich!

Dead deals are the worst. You've put in all that time and energy into trying to make something work, only to end up with it not working. Ryan Serhant shares how salespeople can turn a dead deal into a big win.

Internet marketing is a unique approach in raising a product's interest and awareness. Due to the vast number of platforms generated by the internet, there are several disciplines in this field. This includes everything from email to search engine optimization (SEO), website design, and much more to meet an ever-growing audience. Not all campaigns need an email newsletter, a viral video, or a part of social networking, but finding the right balance between these choices usually leads to higher success rates for marketers.

Struggling to grow your business, while you’ve seen your competitors find success easily? Or have your followers have become stale, and there’s been a lack of engagement? The truth is delivering outstanding content is time consuming and often with no results in sight. However with a solid understanding and framework the process becomes much easier. With a great marketing strategy you will get much more traffic, attention, and customers.

En esta guía encontrarás lo que necesitas, tú o tu equipo (departamento de marketing, community manager, gestor de redes sociales, etc.), desde qué softwares utilizar, tipos de contenido hasta características de las publicaciones, ¡y mucho más!

In a digital world where attention spans are fleeting and competition is fierce, the art of crafting compelling narratives has become the cornerstone of online success. "Content Rules" is your essential guide to mastering this art, offering you the keys to unlock the full potential of your digital presence. This audiobook delves deep into the heart of digital storytelling, revealing the strategies and techniques that empower you to create content that captivates and connects with your target audience.

The Ultimate Guide to Content Marketing for Creators, Entrepreneurs, and Brands is a comprehensive guide to content marketing for creators, entrepreneurs, and brands. It covers topics such as creating engaging content, measuring success, scaling your strategy, building a community, and creating a content marketing framework.

Dre Baldwin shares content marketing ideas for a digital marketing agency. Sound interesting? The author thinks so too! Listen to 10 Content Marketing Ideas: Digital Marketing Agency and learn about digital marketing.

Dre Baldwin shares content marketing ideas for Property and Vehicle Insurance Sales. Sound interesting? The author thinks so too! Listen to 10 Content Marketing Ideas: Property & Vehicle Insurance Sales and learn about insurance and property.