Corporate Business

In Cash is King, working capital and cash strategist Peter W. Kingma delivers an insightful and practical discussion of why your company's cash position should be on an equal footing with sales, cost, and service, and how to make that happen. You'll learn why cash is the fuel in your corporate engine and discover the attributes of an organizational cash culture and how to adopt them within your own firm.

Contrary to many predictions, there is growing demand for highly skilled sales jobs in the modern economy. Whether you're a salesperson or a knowledge worker, knowing how to influence corporate buyers has become a critical skill. But most sales books tend to be narrow and prescriptive. They focus only on tactics and tools rather than principles and mindset that can re-define your approach. This is a different kind of sales book. In plain and direct language, the author shows what it means to become a Strategist, a Change Agent, and a Decision Architect.

Turn creativity from a hit-or-miss proposition into something you can count on with this highly-praised program. Its co-authors, Alan G. Robinson and Sam Stern, are top thinkers in the field of corporate creativity and together they have advised dozens of major organizations in the United States and abroad.

Arthur Levitt was the Chairman of the Securities and Exchange Commission. For years, he attempted to regulate accounting firms, corporate reporting, and brokerages, but the political cost was so high that he had to resign. Now, as a free agent, he goes to bat for the common investor and tells it like it is. He tells us how investors today are being fed lies and distortions.

Adam Cassidy is twenty-six and a low-level employee at a high-tech corporation who hates his job. When he manipulates the system to do something nice for a friend, he finds himself charged with a crime. Corporate Security gives him a choice: prison—or become a spy in the headquarters of their chief competitor, Trion Systems. They train him. They feed him inside information. Now, at Trion, he's a star, skyrocketing to the top. He finds he has talents he never knew he possessed. He's rich, drives a Porsche, lives in a fabulous apartment, and works directly for the CEO.

FTSE is an account of how a small start-up created by the Financial Times and the London Stock Exchange launched in the mid 1980s to provide financial information, became a world leader and one of the UK's most trusted and famous brands. It chronicles how the FTSE 100 was born and details the ferocious deal-making that followed over 35 years of market boom and bust. It provides a ringside seat on some of the biggest deals and biggest personalities in business and global politics.

In Quick and Nimble, Adam Bryant draws on interviews with more than 200 CEOs to offer business leaders the wisdom and guidance to move an organization faster, to be quick and nimble, and to rekindle the whatever-it-takes collective spark of a start-up, all with the goal of innovating and thriving in a relentlessly challenging global economy. By analyzing the lessons that these leaders have shared in his regular "Corner Office" feature in The New York Times, Bryant has identified the biggest drivers of corporate culture, bringing them to life with real-world examples that reflect this hard-earned wisdom.

In The Way of the Wall Street Warrior, 25-year veteran investment banker and finance professional, Dave Liu, delivers a humorous and irreverent insider's guide to thriving on Wall Street or Main Street. Liu offers hilarious and insightful advice on everything from landing an interview to self-promotion to getting paid.

In Tangled Webs, James B. Stewart reveals in vivid detail the consequences of the perjury epidemic that has swept our country, undermining the very foundation of our courts.With many prosecutors, investigators, and participants speaking for the first time, Tangled Webs goes behind the scene of the trials of media and homemaking entrepreneur Martha Stewart; top White House political adviser Lewis "Scooter" Libby; home-run king Barry Bonds; and Wall Street money manager Bernard Madoff. Tangled Webs reaffirms the importance of truth.

There are dark forces at work breeding separation, disunity, disengagement, and denying their role in maintaining a status quo rife with injustices and inequities that keep them in power and everyone else subjugated. But there is an equally and opposite force for good pushing back. Leaders who understand that business must be more by creating culture where injustices are mitigated, inequities are eradicated, diversity is highly prized, and inclusion is the norm.

A major investor is on line one, CNN is on line two, and social media is exploding in anger. When you're a "leader under fire", the next few moments can be an incredible opportunity...or they can destroy your career. In the past, companies prepared for crisis with expensive, static crisis communications plans. The pace was slower. You had time to process and plan a response with your senior team and lawyers. But those old-school plans don't work anymore.

Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.

Che cos'è la corporate governance e perché è importante? Come si governa l'impresa moderna, grande o piccola, privata o statale, locale o multinazionale? Quali sono le relazioni tra proprietari, dirigenti e amministratori? Qual è il ruolo degli azionisti e dei mercati finanziari nel monitorare i comportamenti dei dirigenti? Gli autori del volume rispondono a queste domande spiegando i benefici della corporate governance per l'economia ed esaminando anche alcuni degli scandali più noti degli ultimi anni in Italia e all'estero.

Corporate whistle-blowers save lives, prevent fraud, and preserve the environment. But these results come through a long, difficult, draining, and, often, frightening process that leads many unprepared would-be whistle-blowers to give up. Fortunately, they now have the support they need. This unprecedented and authoritative guide covers every step of the process - finding information to support your claims, determining whom to blow the whistle to, dealing with attacks from opponents, enlisting allies, understanding the law, and more.

Board position opportunities are out there, and you will find out in this audiobook why you should consider searching. The biggest takeaway about looking for a board position: be realistic and be true to yourself and the organization. If you take your service seriously and act in the best interests of the corporation, you will be a successful board member, and you will play an important part in improving the overall level of corporate governance that exists in your city or country's corporate community and beyond.

No one likes to be sold to, but everyone loves a great story. That’s why average brands pitch, but smart brands communicate. Get ready to rise above the average.

Este não é um audiolivro de estratégias de negócios. Estratégias mudam de um ano para outro. Este audiolivro é sobre algo permanen­te. Na essência de todo sucesso e fracasso que testemunhei, há algumas regras que sobrevivem ao teste do tempo, aplicam-se a qualquer setor econômico e podem ser utilizadas por qualquer pessoa que queira construir algo grandioso ou se tornar alguém excepcional.

When Ted Turner started out in business, he owned a small billboard company in rural Georgia. Over the decades, he built a multi-billion empire that included CNN, Turner Classic Movies (TCM), MGM studios, and the Atlanta Braves. Risk-taking, careful planning, and steely determination are the hallmarks of this brash, outspoken, and wildly successful media mogul. On the other side of the world, his counterpart—Australian-born Rupert Murdoch—began with one small newspaper and parlayed it into more than 100 newspapers and magazines around the globe.

Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business for Dummies will help you decide whether small-business ownership is right for you, and assess the viability of your business idea; and more.

Welcome to "The Executive Arena", where the secrets to corporate success are unveiled and the path to the top is illuminated. Ever wondered how some individuals effortlessly climb the ladder while others miss out on well-deserved promotions? This book delves into the enigmatic world of corporate politics, revealing the art of positive navigation that sets high achievers apart. From rapid risers to those who seem to have it all figured out, the book uncovers the strategies that shape triumphant careers.