Creative Careers

「営業現場の生産性向上」の最適解はAIサポート。「営業×AI」の新時代が到来！「企業分析」「リストアップ」「ターゲティング」「提案資料作成」「商談の相談役」etc

東大卒、Ｚ世代ホテルプロデューサーが放つ初の本！あらゆるスモールビジネスを志す人にオススメしたい！――深津貴之（インタラクション・デザイナー）

From the top ad people all over the world - the ones who create the best television commercials and ads: the ones you love, the ones you remember, the ones you wish you had thought of yourself - come their own stories, in their own words, about the first work they ever did…and lived to talk about, barely. They talk about the zaniness and craziness; they talk about the good guys and the bad girls, and vice versa; they talk about things you think can only happen on television or in the movies but actually happened to these people. You may not believe what you hear, but in the ad world, you may not believe what you see, either.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

While writers, designers, editors, and other creative professionals spend years learning and refining creative craft skills, those skills do nothing to prepare us for the human, organizational, and operational challenges that come with promotions to leadership. And as your responsibility grows, it’s those organizational and leadership skills that will hold you and your team back.

This book reveals the most innovative and successful tools for increasing your income, building your professional authority, creating and maintaining a community of customers, engaging in creative marketing, and maximizing your sales. Apply the skills and strategies you will gain here, and your business will soar! Learn all about getting high prices for your products, thinking creatively at all times, turning compliments into income and motivating people to act, marketing and selling more effectively, making as many people as possible talk about you as much as possible, and more.

Diverse teams don’t just materialize. Hiring across race, gender identity, ability, and more must be approached with intentionality and care. But how can a company move from believing...to doing? Aimed at HR management, executives, and leaders across sectors, Hiring Revolution is a compelling guide for how to combat baked-in bias and deal with racism and sexism head on.

Mastering Twitter is the most powerful way to get your voice heard as a creative professional. In The #ArtOfTwitter, fantasy writer and Twitter coach Daniel Parsons explains how he grew a 90,000 strong army of loyal followers and gained real-world influence as an indie author. Breaking his tactics into short chapters and simple, actionable steps, he demonstrates exactly how any creative professional can achieve similar results.

This book is about why the words in the title are true for every person and are a fundamental principle and law of nature, as precise as gravity or the turning of the tides. They are words we easily invoke when describing some other person’s predicament, but rare is the person who paints themselves with that same brush.

A follow-up to the popular Tow Truck Kings: Secrets of the Towing & Recovery Business. Tow Truck Kings 2 is an all-new, exclusive second collection of incredible secrets, stories, tips, tricks, and information about the towing and recovery business.

DESPRE AUDIOBOOK. Gândirea eficientă reprezintă cheia succesului în toate domeniile de activitate. Orice întârziere și orice ezitare pot însemna diferența dintre reușită și eșec. De la elevii de liceu la președinții unor mari companii, milioane de oameni din întreaga lume folosesc de peste trei decenii o metodă inedită de gândire creativă – metoda celor șase pălării gânditoare. Acest amuzant joc de roluri ne propune să împărțim felul în care gândim în șase categorii – fiecare simbolizată de o pălărie de altă culoare.

Dream Like an Artist, Think Like an Accountant is a conversational and action-oriented book that will make you better at managing your business finances so that you can free up time, energy, and headspace to achieve more creatively. In short, this book does not try to change you. Leveraging the skills you already have, this book offers a masterclass in three core business management concepts.

The Age of Ideas provides that knowledge. It takes the listener on an incredible journey into a world of self-discovery, personal fulfillment, and modern entrepreneurship. The book starts by explaining how the world has shifted into this new paradigm and then outlines a step-by-step framework to turn your inner purpose and ideas into an empowered existence.

Women comprise 51 percent of the world's population, make up over half of the workforce, and control 85 percent of consumer decisions. It's estimated that two thirds of the nation's wealth will be in women's hands by 2030. Never before have women been so degreed or so represented as decisionmakers in all areas of influence.

Iterate and Optimize is a behind-the-scenes peek into how indie publishing company Sterling & Stone grew their three-author team into a juggernaut, and a next-level guide for authors looking to explode their sales and do the same. In their cornerstone publishing guide Write. Publish. Repeat., best-selling authors Johnny B. Truant, Sean Platt, and David Wright explained how to build a thriving international publishing empire with no luck required.

Each chapter builds on common terms and transformational strategies. The aim is to turn you into a savvy leader who is respected and can offer your client or business challenge the confidence to deliver. Let us also not forget that there are lots of real-world examples of proof that this approach will work.

You have heard it, "cash is king". I'm going to tell you this is not accurate. Margin is king. There is not a durable source of cash without margin. Unless from an outside source, cash in your business primarily comes from the margin. We can sell assets to generate cash. However, if you sell all your business assets, you likely don't have a business remaining.

The Affinity Principle presents a formula for business success through a people-centric, mindful leadership approach. The Affinity Formula is simple: mindful leadership creates an incredible team performance, which leads to an awesome customer experience, and that yields great financial results. Grant asserts that when there is a strong focus on hiring, acclimating, and training team members, companies thrive. The right talent, doing their best work, makes management easy.

Work with Me Not for Me is your all-inclusive guide to developing your leadership and team-building skills. You will learn how to facilitate your personal success by creating an exceptional, disciplined organizational team built on truth, accountability, support, trust, and empowerment. You will learn how to build a culture where team members want to be more, do more, and earn more.

Every time you think, your mind emits energy. That energy, in turn, can be transformed into something tangible something real. And this is what creative visualization is all about. This audiobook will allow you to change your life using the power of creative visualization! By listening to this audiobook, you will learn how to transform your thoughts, ideas, and imaginations into their physical reality. It is more than a manual - it is the key to your success!