Creativity Psychology

It isn't enough to just do your job anymore. In order to thrive in today's marketplace, all of us, regardless of our role, have to be ready to generate brilliant ideas on demand. Business creativity expert Todd Henry explains how to establish effective practices that unleash your creative potential. Born out of his consultancy and his popular podcast, Henry has created a practical method for discovering your personal creative rhythm.

Today, in sales, business, and life, you need every advantage you can get. In Sell More with Science, David Hoffeld, the world’s leading expert on applying science to selling, shares his revolutionary three-part system to experience surefire success at home, at work, and out in the world. Here, Hoffeld utilizes research studies from social psychology, neuroscience, and behavioral economics to reveal actionable insights you can use to grow your sales, achieve more, and stay ahead of the competition.

Researchers have found that the accelerated pace of modern office life is taking its toll on productivity, employee engagement, creativity and wellbeing. Faced with a relentless flood of information and distractions, our brains try to process everything at once, increasing our stress, decreasing our effectiveness and negatively impacting our performance.

Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses - or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions - the ones all companies must ask to survive.

When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....

With her trademark humor, enthusiasm, and no-nonsense guidance, Pam Grout, the number-one New York Times best-selling author of E-Squared, invites you on a yearlong "apprenticeship" to recognize and unleash your innate creativity. Making art does not necessarily mean painting a gallery-worthy still life or belting out a Grammy-winning song. It simply means finding a way to give your inner muse a voice in this world.

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

From Amie McNee, the voice behind Inspired to Write, a manifesto on the vital, human importance of creating, with guidance for all artists in all endeavors, whether they're starting their journey or seeking a fresh perspective. In We Need Your Art, Amie McNee calls artists and aspiring artists of all kinds to do the work they’re meant to do: create.

From the first tickle of curiosity to an unexpected shift in how we perceive the world, there isn’t a person who hasn’t experienced wonder, and yet the why and how of this profoundly beneficial emotion is only just beginning to be scientifically examined. This inspiring book from thought leader Monica Parker explores the power of wonder to transform the way we learn, develop new ideas, drive social change, and ultimately become better humans.

Has your mind ever been filled with such negative thoughts that you even worry about what will happen in the following minutes? People do not know that this type of behavior is generated by overthinking, which can generate many more consequences, such as anxiety and depression. In this book, learn how to master your mind to build mental toughness to focus on the present. We will teach you everything you need to know so as not to compromise your mental health and, on the contrary, improve it and have a much better emotional well-being.

From infancy we are taught to edit ourselves, trimming out the darker, weirder, less acceptable parts in order to please others. But this addiction to approval is holding us back. What if we begin to be ourselves, honestly and fully? Insanely Gifted shows how to transform our thinking and turn our inner demons into allies. How to reframe disappointment (because not getting what we want can be as interesting and useful as getting what we want).

The intersection of motherhood and creative life is explored in these writings on mothering that turn the spotlight from the child to the mother herself. Here, in memoirs, testimonials, diaries, essays, and fiction, mothers describe firsthand the changes brought to their lives by pregnancy, childbirth, and mothering.

In Mozart's Brain and the Fighter Pilot, eminent neuropsychiatrist and best-selling author Richard Restak, M.D., combines the latest research in neurology and psychology to show us how to get our brain up to speed for managing every aspect of our busy lives.

In Mind in Motion, psychologist Barbara Tversky shows that spatial cognition isn't just a peripheral aspect of thought, but its very foundation, enabling us to draw meaning from our bodies and their actions in the world. Our actions in real space get turned into mental actions on thought, often spouting spontaneously from our bodies as gestures. Spatial thinking underlies creating and using maps, assembling furniture, devising football strategies, designing airports, understanding the flow of people, traffic, water, and ideas.

The Art of Is contains breath-of-fresh-air thinking about how to cultivate the kind of game-changing creativity everyone seeks. Stephen Nachmanovitch shows exactly how the passion and immediacy of improvisation can be cultivated and how, in fact, we all improvise all the time - whether we are driving or deep in conversation.

With a spectacular array of true stories and case studies of the hidden benefits of mess, A Perfect Mess overturns the accepted wisdom that tight schedules, organization, neatness, and consistency are the keys to success.

Analyst and author Ann Belford Ulanov draws on her years of clinical work and reflection to make the point that madness and creativity share a kinship, an insight that shakes both analysis and analyst to the core, reminding us as it does that the suffering places of the human psyche are inextricably -- and, often inexplicably -- related to the fountains of creativity, service, and even genius. She poses disturbing questions: How do we depend on order, when chaos is a necessary part of existence?

In Ungifted, cognitive psychologist Scott Barry Kaufman - who was relegated to special education as a child - sets out to show that the way we interpret traditional metrics of intelligence is misguided. Kaufman explores the latest research in genetics and neuroscience, as well as evolutionary, developmental, social, positive, and cognitive psychology, to challenge the conventional wisdom about the childhood predictors of adult success. He reveals that there are many paths to greatness, and argues for a more holistic approach to achievement that takes into account each young person’s personal goals, individual psychology, and developmental trajectory.

Mind mapping is a learning method that helped thousands of people to overcome various professional and personal problems, by using a learning process that deals with both verbal and intuitive parts of the brain. This audiobook summarizes the complex process of learning mind maps in an easy way, relating it to everyday life. You will be guided through a detailed process based on how to use mind maps, with the help of everyday examples - like communicating, making presentations, and more, to give you a clear understanding on how mind maps work and how they can change your life.

The life you want comes from the way you think - you need to learn how to think intentionally. The Art of Intentional Thinking is a guide on transformation. This audiobook takes a deep look into how people tend to think and how exactly they should subtly reframe their thoughts to feel confident, powerful, happy, and in charge of their own life.