Customer Business

In Branding Is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood. In just seven short and sweet chapters, Deb covers these juicy topics and more: how the most successful brands in the world get their customers laid; how to never fail the Bullshit Test; and who your brand should hop in the sack with (and it’s not who you think).

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook, he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.

Relationships hold companies together and fuel future growth. From connecting with customers to forging high-performing teams, success depends on everyone working well together. Yet many leaders prioritize potential relationships and take established ones for granted. They shouldn't. Research reveals that these core relationships are often the weakest...and can prove more vital than missed networking opportunities.

Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you.

Over 543,000 new businesses are started every month. Most fail. Many never get a paying customer. This book gives you a proven system on how to start a business online in just one hour a day and get your first paying customers in one month (or less). The secret is ”agile entrepreneurship” - the new way to entrepreneurial success. In the tech industry, the agile approach made possible the Airbnbs, Instagrams, and Ubers we can’t imagine living without. If agile software founders can build companies worth billions in a garage, imagine what agile entrepreneurship can do for you!

Learn how excellence is built into protective security programs for discerning individuals and families. With decades of experience working for the high and ultra-high net worth worldwide, authors West, Jantzen, Terret, and Van Driessche provide a wide-ranging and pragmatic introduction to protective security for prominent individuals and families.

Feast or famine, boom or bust - it's a pattern that too many sales organizations regard as a necessary evil. And that's plain wrong. If you want a long-term career, you need to get off the roller-coaster of inconsistent results. Instead of frantic scrambles to meet quotas, you can create a strong year-round record of closed sales, repeat customers, and increasing referrals, all while you build a growing prospect list.

In The Automation Advantage, global enterprise technology and automation veterans Bhaskar Ghosh, Rajendra Prasad, and Gayathri Pallail give business leaders and managers the action plan they need to execute a strategic agenda that enables them to quickly and confidently scale their automation and AI initiatives.

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations.

Transform your business or nonprofit organization. The Disney Difference is a must-listen for fans of Disney or for anyone who wants to apply the lessons and magic of Walt Disney to their organization. If you serve customers, charitable donors, or guests, this book will show you how you can give your best and give everyone a more magical experience.

People decide who to trust, what advice to heed, and which individuals to forge personal or transactional relationships with based on a simple metric of believability. Success, in turn, comes from understanding one basic principle: how to be more trusted. Likeonomics offers a new vision of a world beyond Facebook where personal relationships, likability, brutal honesty, extreme simplicity, and basic humanity are behind everything from multi-million dollar mergers to record-breaking product sales. There is a real ROI to likability, and exactly how big it is will amaze you.

In today's highly competitive global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers. In Buy Now, Rick Cesari reveals 25 years' worth of insights and methods, enabling you to make the most of direct response marketing in your business toolkit.

A business' current customer base needs to be considered among the company's most valuable assets. Discover the practical tools to preserve and grow this asset and boost your business by tapping into The Hidden Power of Your Customers. Existing customers are the key to ongoing business growth. They are the people who already know you and buy from you. Yet too many businesses allow their existing customers their least expensive, most easily acquired sales to slip away. Don't let this happen to you!

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations how to build and sustain superior customer experience (CX) as a core business activity.

Winning customers is the lifeblood of any business, yet so many people fail dismally at it. James Sinclair knows how it’s done. In 15 years, he has built a one-man business as a children’s clown into a multi-million-pound enterprise with a network of companies and over 400 employees. In this audiobook, he lets eager business owners into his secrets for getting the right customers fast and to make their businesses grow. Finding, getting, and keeping customers is the most significant and important skill set of a successful start-up entrepreneur.

Are you struggling to run your business through Instagram and not sure how to set up your account? Whether you own a traditional business, online business, want to become an influencer, or want to create a movement around a niche, this guide will help you become an Instagram pro in no time.

This book is not just about customer service. This is a book about success! It's about how to run and sustain a successful business. This book is not only for the companies that are struggling and are on the brink of closing; it is also for the successful companies that are doing well but could be doing even better.

We find ourselves engaged in various kinds of negotiations every day, from trying to land a new account or win a promotion at work, to buying a house or a car, or settling a dispute with a friend or spouse. In this groundbreaking audiobook, negotiation expert Ed Brodow shows us how to settle conflicts amicably and reach a win-win solution every time.

Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th-century technology to communicate with 21st-century customers.

What if you could guarantee your customers an amazing experience, and then deliver on that promise every time? The Guaranteed Customer Experience is a step-by-step guide to earning customer-driven growth. Discover how experience guarantees can help you win more customers, improve retention, and restore trust after service failures.