Customer Marketing
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Auteur(s): Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrateur(s): LJ Ganser
- Durée: 6 h et 17 min
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Narrateur(s): LJ Ganser
- Durée: 6 h et 17 min
- Date de publication: 2019-02-19
- Langue: Anglais
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Five Figure Funnels
- How to Sell Marketing Funnel Services to Your Customers for Five Figures in Any Market, No Matter Your Experience
- Auteur(s): Michael Killen
- Narrateur(s): Robert Plank
- Durée: 7 h et 13 min
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This book is for funnel builders, marketing agencies, and anyone else who loves to build marketing funnels and sell them to customers. No more low-budget, low-value customers. Just follow the 6A framework and you’ll attract higher paying customers, define a profitable niche, and sell more marketing funnels. Even if you’ve never sold a funnel for more than four figures (or you have no idea what to include in a five-figure project), this audiobook will lay out the entire process to sell marketing funnels for five figures.
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Good content, terrible narrator
- Écrit par Customer Z le 2024-06-19
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Five Figure Funnels
- How to Sell Marketing Funnel Services to Your Customers for Five Figures in Any Market, No Matter Your Experience
- Narrateur(s): Robert Plank
- Durée: 7 h et 13 min
- Date de publication: 2022-02-14
- Langue: Anglais
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This book is for funnel builders, marketing agencies, and anyone else who loves to build marketing funnels and sell them to customers. No more low-budget, low-value customers. Just follow the 6A framework and you’ll attract higher paying customers and sell more marketing funnels....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The ABCs of the Customer Journey: A Beginner's Guide to Automation, Branding and Customer Service
- Auteur(s): Hank Hoffmeier
- Narrateur(s): Hank Hoffmeier
- Durée: 3 h et 19 min
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Learn how to build a solid business foundation that you can expand upon to become successful and profitable. Success in business begins with establishing a presence. Three fundamental things will help drive your success from the start: marketing automation, branding, and customer service. Focusing on correctly implementing these three key elements will build a solid foundation for a thriving and sustainable business.
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The ABCs of the Customer Journey: A Beginner's Guide to Automation, Branding and Customer Service
- Narrateur(s): Hank Hoffmeier
- Durée: 3 h et 19 min
- Date de publication: 2018-10-26
- Langue: Anglais
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Learn how to build a solid business foundation that you can expand upon to become successful and profitable. Success in business begins with establishing a presence. Three fundamental things will help drive your success from the start: marketing automation, branding, and customer service....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Auteur(s): Josh Nelson
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
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The Client Retention Handbook For Digital Marketing Agencies is the ultimate must-have guide for anyone running (or starting) a digital agency. While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results. Getting clients to stay with you longer boils down to three key elements referred to in the book as “the sticky triad”, and you have to get all your ducks in a row….
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
- Date de publication: 2022-09-02
- Langue: Anglais
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While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- Auteur(s): Michele Hansen
- Narrateur(s): Michele Hansen
- Durée: 7 h et 9 min
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Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes. Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- Narrateur(s): Michele Hansen
- Durée: 7 h et 9 min
- Date de publication: 2022-04-01
- Langue: Anglais
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Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes....
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Prix courant: 25,25$ ou 1 crédit
Prix réduit: 25,25$ ou 1 crédit
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- Auteur(s): Leonardo Inghilleri, Micah Solomon
- Narrateur(s): Sean Pratt
- Durée: 5 h et 39 min
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In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- Narrateur(s): Sean Pratt
- Durée: 5 h et 39 min
- Date de publication: 2014-03-14
- Langue: Anglais
- In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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The Language of Trust
- Auteur(s): Michael Maslansky
- Narrateur(s): Michael Maslansky
- Durée: 7 h et 26 min
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Still struggling through the financial crisis that began in 2008, consumers aren't buying traditional sales approaches anymore. So how do salespeople, corporate communicators, managers, and marketers sell their ideas, products, and services to a generation of customers who are more skeptical and less influenced by conventional marketing than ever before?
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The Language of Trust
- Narrateur(s): Michael Maslansky
- Durée: 7 h et 26 min
- Date de publication: 2010-05-01
- Langue: Anglais
- What to say, how to say it, and why it matters: communicating with authority and honesty in an age of mistrust.....
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Prix courant: 28,27$ ou 1 crédit
Prix réduit: 28,27$ ou 1 crédit
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Auteur(s): Michael Levine
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
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Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees, but it isn't. Charm draws customers. Charm gets noticed. But charm is only partly innate. Much of it is learned.
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
- Date de publication: 2006-09-11
- Langue: Anglais
- Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation....
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Prix courant: 14,09$ ou 1 crédit
Prix réduit: 14,09$ ou 1 crédit
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- Auteur(s): Jay Baer
- Narrateur(s): Jay Baer
- Durée: 5 h et 36 min
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Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
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pretty basic
- Écrit par Utilisateur anonyme le 2019-12-26
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- Narrateur(s): Jay Baer
- Durée: 5 h et 36 min
- Date de publication: 2016-03-01
- Langue: Anglais
- Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Marketing in the Moment
- The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First
- Auteur(s): Michael Tasner
- Narrateur(s): Don Hagen
- Durée: 6 h et 12 min
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Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.
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Marketing in the Moment
- The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First
- Narrateur(s): Don Hagen
- Durée: 6 h et 12 min
- Date de publication: 2010-07-08
- Langue: Anglais
- With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from....
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Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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Content Inc.
- How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
- Auteur(s): Joe Pulizzi
- Narrateur(s): Joe Pulizzi
- Durée: 6 h et 50 min
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A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business.
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Content Inc.
- How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
- Narrateur(s): Joe Pulizzi
- Durée: 6 h et 50 min
- Date de publication: 2015-09-17
- Langue: Anglais
- The proven entrepreneurial model that breaks all the rules....
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Prix courant: 25,00$ ou 1 crédit
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The Truth About Pricing
- How to Apply Behavioral Economics So Customers Buy
- Auteur(s): Melina Palmer
- Narrateur(s): Kate Coventry
- Durée: 7 h et 51 min
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Pricing mastery made easy. A must-listen for entrepreneurs seeking to determine what their customers value and set prices they want by understanding the truth about pricing—it isn't about the price. Everything that happens before the price matters much more than the price itself. Have happier clients, boost your profits, and confidently master the pricing game with this comprehensive guide.
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The Truth About Pricing
- How to Apply Behavioral Economics So Customers Buy
- Narrateur(s): Kate Coventry
- Durée: 7 h et 51 min
- Date de publication: 2024-03-19
- Langue: Anglais
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Pricing mastery made easy. A must-listen for entrepreneurs seeking to determine what their customers value and set prices they want by understanding the truth about pricing—it isn't about the price.
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Brand Advocates
- Turning Enthusiastic Customers into a Powerful Marketing Force
- Auteur(s): Rob Fuggetta
- Narrateur(s): Jonathan Todd Ross
- Durée: 7 h et 31 min
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Brand advocates are your most loyal, passionate, and engaged customers, and your best marketers. They don't just buy your products - they sell your products for you. Brand Advocates teaches you how to turn your enthusiastic customers into a powerful and sustainable marketing force. Through a step-by-step playbook and real-world examples, you'll learn exactly what it takes to build and activate your "Advocate Army", from identifying your advocates to energizing them and tracking results.
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Brand Advocates
- Turning Enthusiastic Customers into a Powerful Marketing Force
- Narrateur(s): Jonathan Todd Ross
- Durée: 7 h et 31 min
- Date de publication: 2018-09-25
- Langue: Anglais
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Brand advocates are your most loyal, passionate, and engaged customers, and your best marketers. They don't just buy your products - they sell your products for you. Brand Advocates teaches you how to turn your enthusiastic customers into a powerful and sustainable marketing force....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Marketing to the Social Web
- How Digital Customer Communities Build Your Business, 2nd Edition
- Auteur(s): Larry Weber
- Narrateur(s): Mark Boyett
- Durée: 7 h et 59 min
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Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, 2nd Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion.
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Marketing to the Social Web
- How Digital Customer Communities Build Your Business, 2nd Edition
- Narrateur(s): Mark Boyett
- Durée: 7 h et 59 min
- Date de publication: 2020-07-09
- Langue: Anglais
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An updated and expanded second edition of the popular guide to social media for the business community....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Customer Love
- Great Stories about Great Service
- Auteur(s): Mac Anderson
- Narrateur(s): Derek Shetterly
- Durée: 1 h et 19 min
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In Customer Love: Great Stories about Great Service you will explore 24 unforgettable stories about phenomenal customer service. Each chapter will ignite your thoughts and inspire new ideas that you can use to take your customer service to the next level. Share this audiobook with your employees and watch the creative ideas flow. Utilize the ideas behind these creative narratives to grow your business - and remember "if you do something good for one customer, they'll tell 100 other people."
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Customer Love
- Great Stories about Great Service
- Narrateur(s): Derek Shetterly
- Durée: 1 h et 19 min
- Date de publication: 2014-07-03
- Langue: Anglais
- Mac Anderson has compiled a fantastic audiobook filled with unforgettable true stories about individuals and companies who have "wowed" their customers and turned them into raving fans....
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Prix courant: 17,80$ ou 1 crédit
Prix réduit: 17,80$ ou 1 crédit
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Mobile Marketing Secrets
- The Ultimate Guide to Reaching and Engaging Customers Through Apps, Social Media, SMS, and Location-Based Advertising
- Auteur(s): K. Connors
- Narrateur(s): KC Wayman
- Durée: 2 h
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Capture your audience wherever they go with Mobile Marketing Strategies, the ultimate guide to mastering mobile engagement. This isn’t just another marketing book—it’s your secret weapon for building personalized, on-the-go experiences that keep customers coming back. Learn to harness mobile-optimized websites, apps, SMS, and push notifications, and leverage location-based marketing to reach customers right when it matters most.
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Mobile Marketing Secrets
- The Ultimate Guide to Reaching and Engaging Customers Through Apps, Social Media, SMS, and Location-Based Advertising
- Narrateur(s): KC Wayman
- Durée: 2 h
- Date de publication: 2024-10-21
- Langue: Anglais
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Capture your audience wherever they go with Mobile Marketing Strategies, the ultimate guide to mastering mobile engagement. This isn’t just another marketing book—it’s your secret weapon for building personalized, on-the-go experiences that keep customers coming back.
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Marketing in the Participation Age
- A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage
- Auteur(s): Daina Middleton
- Narrateur(s): Daina Middleton
- Durée: 5 h et 22 min
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Marketing in the Participation Age shows you how to rethink marketing. Transform consumers into active participants for your brand by capturing their interest, empowering them to contribute, and developing meaningful relationships that keep them involved. Learn how to create a marketing environment that fulfills your customers' desire to seek challenges and discover new things - and watch their participation yield greater revenues for your business.
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Marketing in the Participation Age
- A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage
- Narrateur(s): Daina Middleton
- Durée: 5 h et 22 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Marketing in the Participation Age shows you how to rethink marketing. Transform consumers into active participants for your brand by capturing their interest, empowering them to contribute, and developing meaningful relationships that keep them involved....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Ultimate Guide to Building a Soap Making Business Empire
- Step by Step Soapmaking Process, Methods & Recipes - Business Plan, Marketing, Pricing, Branding, Connecting with Real Customers & Much More
- Auteur(s): Ally Russell
- Narrateur(s): Celia Rivera
- Durée: 4 h et 19 min
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Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers. No worries: My book, Ultimate Guide to Building a Soap Making Business Empire can give you the knowledge and inspiration to start making and selling your own unique line of handmade soaps.
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Ultimate Guide to Building a Soap Making Business Empire
- Step by Step Soapmaking Process, Methods & Recipes - Business Plan, Marketing, Pricing, Branding, Connecting with Real Customers & Much More
- Narrateur(s): Celia Rivera
- Durée: 4 h et 19 min
- Date de publication: 2021-08-12
- Langue: Anglais
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Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Auteur(s): Donald Miller
- Durée: 7 h
- Version intégrale
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When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Durée: 7 h
- Date de publication: 2025-01-07
- Langue: Anglais
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When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .
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Prix courant: 23,94$ ou 1 crédit
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The Fine Print
- How Big Companies Use 'Plain English' to Rob You Blind
- Auteur(s): David Cay Johnston
- Narrateur(s): Todd McLaren
- Durée: 12 h et 10 min
- Version intégrale
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Au global
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Performance
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Histoire
David Cay Johnston has made a name for himself as the defender of the common man, calling out the rich and powerful for cheating the system at the expense of everyone else. Whether he's exposing unjust loopholes in the tax code that help the rich get richer or pointing out how powerful corporations pocket government subsidies at excessive taxpayer expense, Johnston is an eloquent town crier for justice and equality.
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The Fine Print
- How Big Companies Use 'Plain English' to Rob You Blind
- Narrateur(s): Todd McLaren
- Durée: 12 h et 10 min
- Date de publication: 2012-10-15
- Langue: Anglais
- David Cay Johnston has made a name for himself as the defender of the common man, calling out the rich and powerful for cheating the system at the expense of everyone else....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
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Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 37,04$ ou 1 crédit
Prix réduit: 37,04$ ou 1 crédit
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