Customer Marketing
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Digital Marketing QuickStart Guide
- The Simplified Beginner’s Guide to Developing a Scalable Online Strategy, Finding Your Customers, and Profitably Growing ... Business (QuickStart Guides™ - Business)
- Auteur(s): Benjamin Sweeney
- Narrateur(s): Duke Holm
- Durée: 9 h et 50 min
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Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.
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Digital Marketing QuickStart Guide
- The Simplified Beginner’s Guide to Developing a Scalable Online Strategy, Finding Your Customers, and Profitably Growing ... Business (QuickStart Guides™ - Business)
- Narrateur(s): Duke Holm
- Durée: 9 h et 50 min
- Date de publication: 2022-09-22
- Langue: Anglais
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Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Waiting for Your Cat to Bark?
- Persuading Customers When They Ignore Marketing
- Auteur(s): Bryan Eisenberg, Jeffrey Eisenberg
- Narrateur(s): Van Tracy
- Durée: 8 h et 13 min
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Evolving from the premise that customers have always behaved more like cats than Pavlov's dogs, Waiting for Your Cat to Bark? examines how emerging media have undermined the effectiveness of prevailing mass marketing models. At the same time, emerging media have created an unprecedented opportunity for businesses to redefine how they communicate with customers by leveraging the power of increasingly interconnected media channels.
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Waiting for Your Cat to Bark?
- Persuading Customers When They Ignore Marketing
- Narrateur(s): Van Tracy
- Durée: 8 h et 13 min
- Date de publication: 2023-01-10
- Langue: Anglais
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Evolving from the premise that customers have always behaved more like cats than Pavlov's dogs, Waiting for Your Cat to Bark? examines how emerging media have undermined the effectiveness of prevailing mass marketing models....
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Prix courant: 29,13$ ou 1 crédit
Prix réduit: 29,13$ ou 1 crédit
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Auteur(s): Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrateur(s): LJ Ganser
- Durée: 6 h et 17 min
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Narrateur(s): LJ Ganser
- Durée: 6 h et 17 min
- Date de publication: 2019-02-19
- Langue: Anglais
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Get More Clients
- 5 Tips to Get More Accounting Clients: Marketing, Networking, Accountants Getting Clients, More Sales, More customer, How to get more ... Attract More Clients, Boost Profits
- Auteur(s): William Lee
- Narrateur(s): Tom Brooks
- Durée: 38 min
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My name is William, owner of a Professional Bookkeeping Service business, a business I have been running for more than 20 years. As I have engaged in the bookkeeping and accounting business, I have learned very many lessons throughout my entrepreneurship journey. Along the way, I have made mistakes; one of the biggest mistakes I ever made was creating a job instead of a business. I was comfortable and happy getting clients and doing the work.
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Get More Clients
- 5 Tips to Get More Accounting Clients: Marketing, Networking, Accountants Getting Clients, More Sales, More customer, How to get more ... Attract More Clients, Boost Profits
- Narrateur(s): Tom Brooks
- Durée: 38 min
- Date de publication: 2020-08-01
- Langue: Anglais
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My name is William, owner of a Professional Bookkeeping Service business, a business I have been running for more than 20 years. As I have engaged in the bookkeeping and accounting business, I have learned very many lessons throughout my entrepreneurship journey....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Beyond the Sales Process
- 12 Proven Strategies for a Customer-Driven World
- Auteur(s): Steve Andersen, Dave Stein
- Narrateur(s): Jeff Cummings
- Durée: 8 h et 39 min
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Featuring instructional case studies from companies including Panasonic, Hilton, Merck, and Honeywell, this evidence-based book provides listeners with a proven methodology for driving success before, during, and after every sale. Embracing the entire customer life cycle, Beyond the Sales Process reveals twelve essential strategies including: Study your customer. Give them compelling reasons to engage. Build a vision for them of their own success....
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Not particularly compelling
- Écrit par Matt le 2018-02-02
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Beyond the Sales Process
- 12 Proven Strategies for a Customer-Driven World
- Narrateur(s): Jeff Cummings
- Durée: 8 h et 39 min
- Date de publication: 2016-04-04
- Langue: Anglais
- This evidence-based book provides listeners with a proven methodology for driving success before, during, and after every sale....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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Fanocracy
- Turning Fans into Customers and Customers into Fans
- Auteur(s): Reiko Scott, Tony Robbins - foreword, David Meerman Scott
- Narrateur(s): David Meerman Scott, Reiko Scott, Byron Wagner - foreword
- Durée: 8 h et 26 min
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In this essential audiobook, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations.
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Awful
- Écrit par Stephanie Kyres le 2020-06-05
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Fanocracy
- Turning Fans into Customers and Customers into Fans
- Narrateur(s): David Meerman Scott, Reiko Scott, Byron Wagner - foreword
- Durée: 8 h et 26 min
- Date de publication: 2020-01-07
- Langue: Anglais
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In this essential audiobook, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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Sandler Enterprise Selling
- Winning, Growing, and Retaining Major Accounts
- Auteur(s): David H. Mattson, Brian W. Sullivan
- Narrateur(s): Sean Pratt
- Durée: 4 h et 44 min
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This practical, step-by-step book is designed specifically for selling teams committed to high achievement in the enterprise environment. You'll learn how to master 13 selling tools integral to your SES success - like the KARE Account Planning Tool, Growth Account Booster Tool, LinkedIn Levers Tool, and Client-Centric Satisfaction Tool. You'll discover practical solutions to the vastly complex challenges in enterprise organizations - extended sales cycles, wide buyer networks, or significant investments in pursuits.
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Sandler Enterprise Selling
- Winning, Growing, and Retaining Major Accounts
- Narrateur(s): Sean Pratt
- Durée: 4 h et 44 min
- Date de publication: 2018-04-01
- Langue: Anglais
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This step-by-step book is designed for selling teams committed to high achievement in the enterprise environment. You'll discover practical solutions to the complex challenges in enterprise organizations - extended sales cycles, wide buyer networks, or significant investments in pursuits....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Worth Every Penny
- Build a Business That Thrills Your Customers and Still Charge What You're Worth
- Auteur(s): Erin Verbeck, Sarah Petty
- Narrateur(s): Curt Alexander, Tony Dipiazza
- Durée: 4 h et 34 min
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Many photographers and small business owners feel pressure to discount their products and services, especially when times are tough. After all, how else will they keep up with the low prices offered by their discounting competitors? What they don't realize is that discounting is the last thing they should be doing if they want to win big. Worth Every Penny encourages you to explore and use the boutique model, which is designed to maximize your advantages over discounting competitors.
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Worth Every Penny
- Build a Business That Thrills Your Customers and Still Charge What You're Worth
- Narrateur(s): Curt Alexander, Tony Dipiazza
- Durée: 4 h et 34 min
- Date de publication: 2021-07-29
- Langue: Anglais
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A revelation for photographers: creating a profitable business is possible without getting into a slash-and-burn price war with your competitors....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- Auteur(s): Colin Cowie
- Narrateur(s): Colin Cowie
- Durée: 5 h et 47 min
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Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients.
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A must read for anyone in the event industry!
- Écrit par TK Scent Experience le 2021-10-08
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- Narrateur(s): Colin Cowie
- Durée: 5 h et 47 min
- Date de publication: 2021-09-07
- Langue: Anglais
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Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Auteur(s): Michael Levine
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
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Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees, but it isn't. Charm draws customers. Charm gets noticed. But charm is only partly innate. Much of it is learned.
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Charming Your Way to the Top
- Hollywood's Premier P.R. Executive Shows You How to Get Ahead
- Narrateur(s): Lloyd James
- Durée: 6 h et 34 min
- Date de publication: 2006-09-11
- Langue: Anglais
- Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation....
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Prix courant: 14,09$ ou 1 crédit
Prix réduit: 14,09$ ou 1 crédit
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Evangelist Marketing
- What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn't)
- Auteur(s): Alex L. Goldfayn
- Narrateur(s): Eric Jason Martin
- Durée: 8 h et 45 min
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The technology industry regularly invests billions of dollars into products that will never find mainstream consumer success. They fail because of one simple reason: poor marketing. The industry is leaving billions of dollars on the table because most companies don’t know how to turn their customers into brand evangelists.
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Evangelist Marketing
- What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn't)
- Narrateur(s): Eric Jason Martin
- Durée: 8 h et 45 min
- Date de publication: 2013-09-13
- Langue: Anglais
- The technology industry regularly invests billions of dollars into products that will never find mainstream consumer success.....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Customer Magic: The Macquarie Way
- How to Reimagine Customer Experience to Transform Your Business
- Auteur(s): Joseph A. Michelli
- Narrateur(s): Joseph A. Michelli
- Durée: 4 h et 24 min
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It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience. Joseph A. Michelli—the bestselling author of books about brands renowned for their stellar service and outstanding growth, such as The Ritz-Carlton, Mercedes-Benz, and Starbucks—was so impressed by Macquarie’s ability to deliver transformative customer experiences that he felt compelled to share this book.
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Customer Magic: The Macquarie Way
- How to Reimagine Customer Experience to Transform Your Business
- Narrateur(s): Joseph A. Michelli
- Durée: 4 h et 24 min
- Date de publication: 2024-03-26
- Langue: Anglais
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It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience....
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Prix courant: 20,85$ ou 1 crédit
Prix réduit: 20,85$ ou 1 crédit
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Auteur(s): Dan Gingiss
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
- Date de publication: 2021-10-06
- Langue: Anglais
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The Innovative Seller
- Keeping Pace in an AI and Customer-Centric World
- Auteur(s): Jake Dunlap
- Narrateur(s): Danny Hughes
- Durée: 4 h et 30 min
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In The Innovative Seller: Keeping Pace In an AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day. Fun and motivational, the book walks you through effective strategies for dealing with common challenges, like LinkedIn prospecting, sales transparency, cold calling, and others.
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The Innovative Seller
- Keeping Pace in an AI and Customer-Centric World
- Narrateur(s): Danny Hughes
- Durée: 4 h et 30 min
- Date de publication: 2024-05-07
- Langue: Anglais
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In The Innovative Seller: Keeping Pace In an AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day.
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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Deep D.O.S. Innovation
- Create Unique Value for Your Clients by Helping Them Transform Their Dangers, Opportunities, and Strengths.
- Auteur(s): Dan Sullivan
- Narrateur(s): Dan Sullivan
- Durée: 1 h et 51 min
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Each of us has our own set of dangers (things we’re afraid of losing), opportunities (the possibility of gaining something), and strengths (our unique skills and experience). I call these our “D.O.S.” issues, and I’ll show you how to use them every day as your key to never-ending growth. This also gives you a repeatable way to gain insight into what matters most to your clients and prospects and cultivate a growth-focused relationship with them.
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Deep D.O.S. Innovation
- Create Unique Value for Your Clients by Helping Them Transform Their Dangers, Opportunities, and Strengths.
- Narrateur(s): Dan Sullivan
- Durée: 1 h et 51 min
- Date de publication: 2020-12-07
- Langue: Anglais
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Each of us has our own set of dangers (things we’re afraid of losing), opportunities (the possibility of gaining something), and strengths (our unique skills and experience)....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Your Life
- Auteur(s): Dennis Snow
- Narrateur(s): Dennis Snow
- Durée: 3 h et 6 min
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At its heart Lessons from the Mouse presents 10 lessons that guide listeners in applying excellence in their own organizations, careers, and lives. Whether being used as a tool for increased organizational effectiveness or a guide for the college grad or new entrepreneur, Lessons from the Mouse offers timeless, straightforward advice.
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Understand what good customer service really is!
- Écrit par Michael Dominguez le 2022-04-10
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Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Your Life
- Narrateur(s): Dennis Snow
- Durée: 3 h et 6 min
- Date de publication: 2018-05-02
- Langue: Anglais
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At its heart Lessons from the Mouse presents 10 lessons that guide listeners in applying excellence in their own organizations, careers, and lives....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Broken Windows, Broken Business
- The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest Rewards
- Auteur(s): Michael Levine
- Narrateur(s): Allan Robertson
- Durée: 6 h et 46 min
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In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken - and the perception will build that crime in that neighborhood is out of control. The same principle applies to business.
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Broken Windows, Broken Business
- The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest Rewards
- Narrateur(s): Allan Robertson
- Durée: 6 h et 46 min
- Date de publication: 2021-05-11
- Langue: Anglais
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Broken Windows, Broken Business reveals a breakthrough in management theory that can alter the destiny of countless companies striving to stay ahead of their competition....
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Prix courant: 25,23$ ou 1 crédit
Prix réduit: 25,23$ ou 1 crédit
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Undaunted
- Overcoming Doubts and Doubters
- Auteur(s): Kara Goldin
- Narrateur(s): Kara Goldin
- Durée: 5 h et 38 min
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CEO of Hint, Inc., and author Kara Goldin turned her unsweetened flavored water into one of the most successful beverage businesses of our time. As she started to achieve her goals, Kara found herself being called “fearless”, “confident” and even “unstoppable”, but nothing could be further from the truth. In Undaunted, she shares real stories about her own fears and doubts, the challenges she encountered and what she did to overcome them to eventually build a great business and a life she loves.
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Amazing and relatable
- Écrit par Christine Nielsen le 2021-01-15
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Undaunted
- Overcoming Doubts and Doubters
- Narrateur(s): Kara Goldin
- Durée: 5 h et 38 min
- Date de publication: 2020-10-20
- Langue: Anglais
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Don’t let anyone crush your dreams. Undaunted will inspire you to move past your fears and defy the doubters. It doesn’t matter whether you feel confident; it matters what you actually do....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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For What It's Worth
- Business Wisdom from a Pawnbroker
- Auteur(s): Les Gold
- Narrateur(s): Walter Dixon
- Durée: 3 h et 52 min
- Version intégrale
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Au global
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Performance
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Histoire
Les Gold has been in business since age 12, when he started selling used golf clubs from his dad’s basement. Now he owns Detroit’s biggest pawnshop, American Jewelry and Loan, and is the star of the hit reality TV show Hardcore Pawn. In this entertaining, honest book, Gold takes you inside some of his weirdest, wackiest deals and steals. From the monkey his dad once took in to pawn to the deal Gold made for a stripper pole, he has no boundaries for what he considers to be part of his business - and neither should you.
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For What It's Worth
- Business Wisdom from a Pawnbroker
- Narrateur(s): Walter Dixon
- Durée: 3 h et 52 min
- Date de publication: 2013-06-13
- Langue: Anglais
- No place prepares you better for the working world than a pawnshop, and Les Gold takes you inside his shop to share what he’s learned from 55 years in the most interesting job in the world....
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Prix courant: 23,14$ ou 1 crédit
Prix réduit: 23,14$ ou 1 crédit
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How to Be the Best Car Salesperson
- A Beginners Guide to Master the Act of Selling More Cars and Build an Amazing Customer Relationship
- Auteur(s): Leon Ehumadu
- Narrateur(s): KC Wayman
- Durée: 3 h et 8 min
- Version intégrale
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Au global
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Performance
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Histoire
If you're tired of working your butt off for nothing, it's time to change your strategy. Written by an experienced and bestselling car salesman, this book will give you all the tools and skills to step up your sales game and move a lot more inventory.
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How to Be the Best Car Salesperson
- A Beginners Guide to Master the Act of Selling More Cars and Build an Amazing Customer Relationship
- Narrateur(s): KC Wayman
- Durée: 3 h et 8 min
- Date de publication: 2024-06-17
- Langue: Anglais
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If you're tired of working your butt off for nothing, it's time to change your strategy. Written by an experienced and bestselling car salesman, this book will give you all the tools and skills to step up your sales game and move a lot more inventory.
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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